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Artwork for The Intuitive Customer

The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth

Colin Shaw, Beyond Philosophy LLC
Customer Experience
Online Fraud
Marketing
Customer Emotions
Market Research
Artificial Intelligence
Fraud Prevention
Business Ethics
Customer Centricity
Apple
AI and Customer Experience
Customer Habits
Digital Transactions
Customer Research
Yougov
Survey Methodology
Language
Mental Accounting
Psychology Of Regret
Decision Making

We believe you should laugh and learn! 'The Intuitive Customer' podcast achieves this. Hosted by Colin Shaw, recognized as one of the top 150 business influencers by LinkedIn, where he has over 283,000 followers, and Prof. Ryan Hamilton, Emory University, discusses how you can improve your Customer Experience and gain growth. This review sums up: "The dynamic between the two hosts makes this podca... more

PublishesTwice monthlyEpisodes414Founded8 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for The Intuitive Customer

Latest Episodes

Episode Overview

Ever buy something you couldn’t wait to get—and then let it sit in the box for days (or weeks)? You’re not alone. Guest host Morgan Ward joins Ryan Hamilton to explore why we often love the pursuit of products more than the possess... more

In this episode of The Intuitive Customer, Professor Ryan Hamilton is joined by guest host Ben Shaw to explore the high-stakes world of rebranding.

From Cracker Barrel’s logo backlash to Jaguar’s radical design overhaul, they unpack what happens w... more

Summary Traditional customer feedback is broken. Post-call surveys and quarterly reports are too slow, cumbersome, and overly focused on the company’s needs rather than the customer’s reality. By the time insights land on a dashboard, the customer ha... more

In this episode of The Intuitive Customer, Professor Ryan Hamilton is joined by guest co-host Ben Shaw, Chief Strategy Officer at MullenLowe, to explore the enduring role of brand archetypes in marketing and customer experience. They revisit the orig... more

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Recent Guests

Devidas Desai
Runs product and design teams at Asapp with over two decades of experience in building innovative solutions between enterprise communication and conversational AI
Asapp
Episode: AI That Listens: Why Real-Time Feedback is the Future of Customer Experience
Morgan Ward
A consumer psychologist with 20 years of experience studying consumer decision-making
Formerly at Emory University and Southern Methodist University
Episode: Why Customer Satisfaction Hasn’t Budged in 30 Years: Two new guest experts tell us why
Kamron Kunce
VP of Marketing and Customer Experience at RJ Young, focusing on customer centric strategies.
RJ Young
Episode: From Legacy to Loyalty: The Practical CX Playbook That Drives a 90 NPS
Ben Shaw
Chief Strategy Officer at Mullen Lowe, an advertising agency
Mullen Lowe
Episode: The Brand Builds The Promise; Customer Experience DOES NOT Deliver! Why?
Frederic Durand
CEO of Diabolocom, a leading provider of cloud-based contact-centric solutions
Diabolocom
Episode: AI Won’t Save Your Customer Experience—But This Might...
Gary Keogh
Expert in coaching for psychological safety
GK Executive Coaching
Episode: Silence Is Killing Your Business: The Innovation Cost of Quiet Teams
Tim Waterton
Chief Revenue Officer at HappyOrNot
HappyOrNot
Episode: Discover The Secret of How to Gain Actionable Customer Insights
Dr. Graham Hill
Expert in customer experience and personalization
Episode: Personalization with Graham Hill
Daniel Bisett
Partner at WeRock DM, teaches digital marketing boot camps at the University of Texas McCombs School of Business
WeRock DM
Episode: Is Marketing Ethical? A Deep Dive into Scarcity Tactics and Ethics

Hosts

Colin Shaw
Award-winning influencer and pioneering author of seven books, recognized as one of the top 150 business influencers by LinkedIn.
Professor Ryan Hamilton
Professor at Emory University specializing in consumer psychology and customer experience.

Reviews

4.7 out of 5 stars from 101 ratings
  • Great podcast on marketing and experience

    They do a good job of making me think and making me laugh.

    Apple Podcasts
    5
    Owen from Atlanta
    United States2 years ago
  • Informative CX Podcast. Awesome Hosts Too.

    Colin Shaw and Prof Ryan Hamilton know how to do podcasting right. Each show is informative and fun to listen to. If you want to learn how to differentiate your brand through CX, this is a great resource! Also, they provide a wonderful podcast guest experience too. I’ve had the gift of being on the Intuitive Customer. A 5 star experience.

    They are walking the talk!

    ~Stacy Sherman

    Apple Podcasts
    5
    Stacy Sherman-DoingCXRight®‬
    United States3 years ago
  • Top Podcast in Customer Experience

    This is really the best podcast on Customer Experience that I know.

    Colin and Ryan are great hosts. They discuss relevant topics in a really engaging way.

    highly recommended!

    Apple Podcasts
    5
    UgGreg
    Switzerland3 years ago
  • Love listening to these two

    Colin and Ryan give helpful insights in a fun way. Love it!

    Apple Podcasts
    5
    ratsofNIMH
    United States3 years ago
  • Great rapport & variety

    Stumbled across this podcast after a networking meeting and really enjoyed the structure of the shows, the rapport between the presenters and the variety of topics covered within CX. Thanks for coming with me on my dog walks!

    Apple Podcasts
    5
    abfab_89
    United Kingdom4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There are some criticisms regarding the audio quality in certain episodes, suggesting room for improvement.
Overall, the podcast is hailed as a top resource for customer experience, with memorable takeaways and actionable advice.
The dynamic between the hosts enhances the informative experience, blending humor and practical insights.
Listeners find the podcast engaging and educational, appreciating the blend of academic theories with real-world examples.
The humor and rapport between the hosts contribute significantly to the enjoyment factor of the podcast.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#42
Saudi Arabia/Business/Marketing
Apple Podcasts
#61
Norway/Business/Marketing
Apple Podcasts
#99
Sweden/Business/Marketing
Apple Podcasts
#145
Taiwan/Business/Marketing
Apple Podcasts
#148
China/Business/Marketing
Apple Podcasts
#165
Denmark/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

AI That Listens: Why Real-Time Feedback is the Future of Customer Experience
Q: How do you identify sentiment or intent in customer interactions?
It involves using advanced AI models that analyze the conversation context and previous interactions to assess the customer's mood and motivations accurately.
AI That Listens: Why Real-Time Feedback is the Future of Customer Experience
Q: Why do you think that traditional customer feedback is broken?
Traditional customer feedback is too late for organizations to act on, as it typically relies on customers volunteering their time to fill out surveys after the fact, missing immediate pain points.
Brand Archetypes: Straightjacket or Springboard for CX?
Q: Are archetypes suitable for all brands?
Archetypes are not necessary for any brand but can be potentially useful as they address human needs and desires.
The Growth Dilemma: Managing Your Brand When Different Customers Want Different Things
Q: How should companies think about relationships between customer segments?
Companies need to actively manage the relationships between different customer segments to avoid conflicts and leverage potential growth opportunities.
What Customers Really Think About Your AI Experience: Academic Research Reveals the Truth.
Q: Have you looked at it from a generational perspective? And what does that look like?
Yes, older customers are generally less receptive to AI, reflecting a generational divide in how people interact with technology.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Intuitive Customer

What is The Intuitive Customer about and what kind of topics does it cover?

Focused on enhancing customer experience, the show blends entertainment with education, making complex behavioral science concepts accessible to listeners. The discussions cover a range of topics including customer psychology, the impact of AI on interactions, and practical marketing strategies that foster brand loyalty and trust. The engaging dynamics between the hosts often bring humor and personality to the analyses, making it a unique resource for professionals interested in improving customer relations and achieving business growth. Episodes also feature industry experts who provide additional insights and real-world applications of innovative ideas.

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Which podcasts are similar to The Intuitive Customer?

These podcasts share a similar audience with The Intuitive Customer:

1. HBR On Leadership
2. Morning Brew Daily
3. The StoryBrand Podcast
4. Worklife with Adam Grant
5. HBR IdeaCast

How many episodes of The Intuitive Customer are there?

The Intuitive Customer launched 8 years ago and published 414 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Intuitive Customer?

Recent guests on The Intuitive Customer include:

1. Devidas Desai
2. Morgan Ward
3. Kamron Kunce
4. Ben Shaw
5. Frederic Durand
6. Gary Keogh
7. Tim Waterton
8. Dr. Graham Hill

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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