
Google Ads management from the freelancer's desk. The unfiltered perspective of an independent Google Ads managerI share proven PPC strategies, campaign breakdowns, and insider tips from years of hands-on experience. You’ll also get a real look at the wins, challenges, and behind-the-scenes of life as a freelancer in the digital marketing world.
| Publishes | Weekly | Episodes | 7 | Founded | a month ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

In this episode, I walk through the exact workflow I use when launching a new Google Ads campaign, and it all starts outside of Google Ads. I share the Google Sheet I’ve built to organize ad copy, keywords, and campaign structure before anything goes... more
We’ve officially entered the post–best practice era of Google Ads.
In this episode, I share why we can no longer rely on any best practice, but need to form our own methods of testing to form a unique strategy that works for each account we manage. ... more
In this episode, I share a monthly routine that I use to get a clear, bird’s-eye view of my accounts. It’s super simple, just a Google Sheet that tracks budgets, spend, MER, NCAC, and a few other KPIs. but it’s been one of the most valuable habits in... more
In this episode of the Indie PPC Podcast, I walk you through how I use ChatGPT to analyze search term intent in Google Ads.
I show you how to bucket search terms into high, mid, and low funnel categories, track how intent shifts over time, and walk ... more
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Apple Podcasts | #78 |
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The content explores the ever-evolving landscape of Google Ads management, focusing on the practical challenges and innovative strategies relevant to freelancers and independent marketers. Throughout various episodes, topics such as client communication, performance tracking, and the integration of AI in advertising are emphasized. Insights on adapting to new campaign types, analyzing search intent, and refining ad strategies are also discussed, providing listeners with a comprehensive understanding of the digital marketing environment. Notably, the podcast combines personal anecdotes with actionable tips, creating a relatable and informative experience for those navigating the world of PPC.
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These podcasts share a similar audience with The Indie PPC Podcast:
1. The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
2. Inside Google Ads with Jyll Saskin Gales
The Indie PPC Podcast launched a month ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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