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Artwork for The Green Steel Challenge

The Green Steel Challenge

The Willy Korf Foundation
Decarbonization
Steel Industry
Green Steel
Hydrogen
Electric Arc Furnace
China
Blast Furnace
Renewable Energy
Sustainability
Europe
Climate Change
Steel Production
Carbon Capture
World Steel Dynamics
Electrolysis
Green Hydrogen
Direct Reduced Iron
Volvo Group
Carbon Emissions
India

The Green Steel Challenge podcast aims to invite a conversation, ignite innovation and accelerate change within and around the steel industry, contributing significantly to the decarbonisation of this crucial material.

Drawing inspiration from Willy Korf, the German entrepreneur known as a steel rebel and pioneer of the mini-mill and DRI, this podcast challenges the steel industry. Produced by The... more

PublishesTwice monthlyEpisodes51Founded3 years ago
Number of ListenersCategories
BusinessCareers

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Artwork for The Green Steel Challenge

Latest Episodes

As season 3 of the Green Steel Challenge draws to an end, join Astrid, James and Mike as they reflect on the highlights.

Since January, a lot of ground has been covered through an eclectic mix of industry perspectives, from Tata Steel’s view on elec... more

Marcel Genet, Independent Steel & Metals Consultant and Founder & Managing Director, Laplace Conseil in Neuilly, France. Marcel has been a consultant in the steel industry for 47 years, first with McKinsey & Company, where he built and led the Firm’s... more

Gareth Stace, Director General of UK Steel, the voice of the UK steel industry.

Gareth represents producers at a critical moment, where competitiveness, energy costs, and decarbonisation are colliding

From policy and trade to the realities of trans... more

Dave Burritt, President and CEO of US STEEL, one of the most iconic names in global steel.

Under Dave’s leadership, U.S. Steel has gone through a fundamental transformation: reshaping its asset base, investing heavily in electric arc furnaces, and p... more

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Recent Guests

John Lichtenstein
Industry expert referenced in hydrogen and energy discussions
(mentioned)
Episode: Season 3/Episode 17: The GSC Team
Marcel Genet
Industry participant commenting on hydrogen economics
(mentioned)
Episode: Season 3/Episode 17: The GSC Team
Gareth Stace
UK industry spokesperson on energy costs
UK steel policy advocate
Episode: Season 3/Episode 17: The GSC Team
Stefan Buono
Representative of Nucleo on SMR deployment
Nucleo
Episode: Season 3/Episode 17: The GSC Team
Coloma (Pete Johnson)
Founder involved in natural hydrogen space
Coloma
Episode: Season 3/Episode 17: The GSC Team
Ruggerio Noguioera
Vale representative discussing raw materials and DRI
Vale
Episode: Season 3/Episode 17: The GSC Team
Dave Burritt
CEO of a steel company pioneering EAF and new strategies
U.S. Steel
Episode: Season 3/Episode 17: The GSC Team
Stefano Nucleo
Representative discussing SMR deployment across regions
Nucleo
Episode: Season 3/Episode 17: The GSC Team
Pete Johnson
Founder discussing natural hydrogen space
Coloma
Episode: Season 3/Episode 17: The GSC Team

Host

Astrid Korf
Host of The Green Steel Challenge

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#250
Italy/Business/Careers
Apple Podcasts
#69
South Korea/Business/Careers
Apple Podcasts
#116
Ukraine/Business/Careers
Apple Podcasts
#207
Saudi Arabia/Business/Careers
Apple Podcasts
#233
India/Business/Careers
Apple Podcasts
#239
Finland/Business/Careers

Talking Points

Recent interactions between the hosts and their guests.

Season 3/Episode 16: Marcel Genet, Laplace Conseil
Q: Is transforming the existing producer base the right path, or should new facilities be allowed to move faster toward decarbonization?
The transition is highly complex and requires state support; the debate includes employment concerns, regional politics, and the need for capital—new facilities could accelerate change, but so do retraining and policy reforms; the best path may combine modernization with targeted investments where scrap and EAF are viable.
Season 3/Episode 16: Marcel Genet, Laplace Conseil
Q: Marcel, why don't we use more scrap and EAF for the production of flat steel in industrialized countries that have produced and consumed so much steel in the last 100 years?
There are many interacting factors—tradition, employment, technology, cost, and risk—that have kept the traditional BF/BOF path dominant; while EAF and scrap have coexisted, climate concerns are accelerating research, yet energy requirements and policy context remain major constraints.
Season 3/Episode 13: Peter Kinzel, SMS Group
Q: In the easy melt process, what's the impact on coke use?
Coke use remains essential for energy and structural reasons, but the aim is to minimize coke input by replacing parts of the energy with alternative sources such as top gas recycling, natural gas, hydrogen, and ultimately green ammonia, while maintaining high permeability and stable furnace operation; reductions in coke consumption are achieved progressively as other energy inputs are integrated.
Season 3/Episode 13: Peter Kinzel, SMS Group
Q: Peter, strategically, what role does Paul Wurth play inside SMS today?
Paul Wurth operates as the ironmaking arm within SMS Group, focusing on blast furnaces, DI plants, and related technologies, while driving the company's Green Steel strategy. They aim to provide a full suite of ironmaking options and to keep their solutions complementary, enabling customers to choose the best path for decarbonization rather than pushing a single technology.
Season 3/Episode 12: Stefano Buono, Newcleo
Q: What are the regulatory realities and timelines for deploying these reactors near industrial sites like steel plants?
Regulatory hurdles are currently the biggest bottleneck, with the need to license each reactor design across multiple European countries. Buono argues for a harmonized European licensing framework similar to drug approvals to accelerate deployment, and he sees licenses and secure demonstrations moving forward in France and Slovakia, potentially followed by other sites including the US, by the mid-2030s.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About The Green Steel Challenge

What is The Green Steel Challenge about and what kind of topics does it cover?

This show consistently centers on decarbonizing steel through technology, policy, and new business models. Across episodes, conversations tackle high-grade ore supply, regional hub strategies, green hydrogen, electric arc furnaces, carbon capture and storage, and the evolving role of supply chains and geopolitics in enabling a low-carbon steel future. Guests range from C-suite leaders at major steel producers to innovators in AI, hydrogen, and sustainable construction, offering practical insights into how the industry can scale green steel, reduce emissions, and navigate regulatory and market dynamics. A notable pattern is the emphasis on cross-sector collaboration, long-cycle investments, and the irreversibility of the decarbonization push... more

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Which podcasts are similar to The Green Steel Challenge?

These podcasts share a similar audience with The Green Steel Challenge:

1. The Pioneer Morning Briefing - Nachrichten aus Politik und Wirtschaft
2. Speaking of Steel
3. Handelsblatt Morning Briefing - News aus Wirtschaft, Politik und Finanzen
4. Columbia Energy Exchange
5. Catalyst with Shayle Kann

How many episodes of The Green Steel Challenge are there?

The Green Steel Challenge launched 3 years ago and published 51 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Green Steel Challenge?

Recent guests on The Green Steel Challenge include:

1. John Lichtenstein
2. Marcel Genet
3. Gareth Stace
4. Stefan Buono
5. Coloma (Pete Johnson)
6. Ruggerio Noguioera
7. Dave Burritt
8. Stefano Nucleo

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