The Get is here to drive smart decisions around recruiting and leadership in B2B SaaS marketing. We explore the trends, tribulations, and triumphs of today’s top marketing leaders in B2B SaaS. For our sixth season, we're focused on the race to reduce risk when it comes to a match between a company and a CMO. How can you find out what you need to find out – BEFORE saying yes – so that you make a ma... more
Publishes | Twice monthly | Episodes | 54 | Founded | 6 years ago |
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Number of Listeners | Categories | BusinessMarketingCareers |
In this episode of The Get, host Erica Seidel talks with Monica Ho, CMO of SOCi, the leading AI-powered marketing platform for multi-location businesses. Monica reflects on her CMO journey as revenue has grown from ~$10MM to ~$100MM. She gets real ab... more
How do you not only keep up with seismic changes as a SaaS marketing leader but also proactively confront them?
In this episode of The Get, host Erica Seidel of The Connective Good talks with Wanda Cadigan, SVP of Marketing for Cloudinary.
Wanda ... more
How are PE-backed environments unique for SaaS CMOs? And what's the difference between the CMOs who flourish in PE-backed companies and those who flounder? This episode is required listening for any current or prospective CMO in a PE-backed company. more
In this episode of The Get, host Erica Seidel explores the changing landscape of SaaS marketing organizations with guest Jay Roxe, CMO at Inriver. You'll learn about:
• "Firing your tech stack" in order to re-imagine the marketing org and how market... more
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I recommend “The Get” to anyone responsible for hiring marketing talent… as well as for fellow marketers. Great insight into what leading marketers are accomplishing across various company sizes and situations. Full of ideas and validations!
Invaluable insights for tech savvy marketers (or those who want to be)!
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Apple Podcasts | #225 |
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These podcasts share a similar audience with this podcast:
1. Renegade Marketers Unite
2. The PeerSignal Podcast
3. GTM Live
4. The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
5. The GTMnow Podcast
this podcast launched 6 years ago and published 54 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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