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Artwork for The Freak Show

The Freak Show

Eva Couto
Branding
Flying Colours Creative
Personal Brand
Personal Branding
Instagram
Rebranding
Creativity
Flodesk
Design
Visual Design
Ideal Client Avatar
Marketing
Messaging
Apple
Canva
Systems
Ios Core Design
Analog Aesthetic
Seasonal Content
Brand Identity

Welcome to The Freak Show, a podcast for the weirdos of the service-provider world ready to go all-in on their brand — brought to you by Eva Couto, Ringleader at Flying Colours Creative. Gather round & step right up as we turn your unique personality into your biggest brand asset, and celebrate the bold, quirky & unconventional.

PublishesWeeklyEpisodes56Founded2 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for The Freak Show

Latest Episodes

This Sunday marks my seventh brandversary, so what better way to celebrate seven years in business than by giving you an exclusive, behind-the-scenes look on my signature service, the Extravaganza?

It's my done-for-you, 12-week rebranding project fo... more

I think we've become a little too obsessed with blank slates, starting the year strong, mid-year resets, ending the year with a bang… you know the drill!

The truth is, that “new year, new me” energy from January has worn off by now, and what you're ... more

You've made the Pinterest boards, had all the conversations with your business besties, stalked every rebrand in your industry, and you still haven't pulled the trigger. Because it never feels like quite the right time.

In this episode, I'm handing ... more

Somewhere along the line, we all created an Ideal Client Avatar: defining the age, income, Saturday morning routine, what keeps them up at night... the whole shebang.

And yes, knowing who you're talking to matters!

BUT

There's a point where this e... more

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Sold Out Offers
Sold Out OffersCeels Lockley | Offer Strategy Expert

Recent Guests

Olivia Bossert
Fashion photographer turned personal brand photographer and content coach; founder of the It Girl movement
It Girl movement
Episode: 051. How To Create Content That Looks Good Without a Full Production, with Olivia Bossert
Aiza Cheung
Brand designer, Studio Coya
Studio Coya
Episode: 049. Cooking Up Controversy: Branding Hot Takes, with Aiza Cheung (Part 2)
Michelle Ong
Socials strategist and founder of Hello Lemon
Hello Lemon
Episode: 047. How To Make Instagram Content Easier Without Overthinking, with Michelle Ong
Katie Pannell
Naming expert and founder of 26 and Then Some
26 and Then Some
Episode: 045. Your (Personal) Name Isn’t Your Brand, with Katie Pannell
Ceels Lockley
UK-based offer strategist and business coach
Sold Out Offers Podcast; Dreamium
Episode: 043. Branding Your Offers To Become The Go-To Service Provider In Your Industry, with Ceels Lockley
Emelie Sanders
Speaker, strategist, head honcho of Pass The Queso
Pass The Queso
Episode: 041. Branding, Marketing & Messaging Walk Into a Bar, with Emelie Sanders
Harriet Evans
Harriet Evans, creative systems consultant focused on client experiences
Episode: 039. On-Brand Client Experience: Where Creativity Meets Systems, with Harriet Evans
Alice Benham
Business strategist, best-selling author, host of Starting The Conversation
Onnit; AB Method/Onnit program
Episode: 036. Messy Action, Consistent Follow-Through & Working On Your Brand & Business, with Alice Benham
Sara Noel
Website copywriter, marketing mentor, podcast guest on Point Of The Story
Between the Lines Copy
Episode: 034. Wicked Simple Copywriting Tips You’ll Wish You Paid For, with Sara Joelle

Host

Eva Couto
Host of The Freak Show, ringleader, and driving force behind the show's brand-centric episodes.

Reviews

5.0 out of 5 stars from 11 ratings
  • Show-Stopping Factor !!

    I’m so excited to learn from Eva… she’s a branding genius and breaks each step down so well in these podcast episodes 🪩✨

    Apple Podcasts
    5
    AnnaMade Design Co.
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate actionable branding tactics that can be implemented quickly.
The host's energy and practical coaching style make complex branding topics approachable.
Show-stopping factor; the host breaks branding steps down clearly.
Guests are credible and bring diverse expertise to branding and design.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

032. Neutrality Was Never Neutral: Style Meets Branding, with Brigitta Catinean
Q: What should people do when considering trends?
Her guideline is to assess trends for functionality, versatility, and personal relevance. If a trend doesn't resonate with who you are, it's better to skip it than to chase a look that doesn't fit your authentic self.
032. Neutrality Was Never Neutral: Style Meets Branding, with Brigitta Catinean
Q: How should someone approach color in their brand without losing authenticity?
She emphasizes starting with core business identity and audience, using color as a support to convey the right energy rather than just chasing trends. Neutrals ground the palette, while pops of color should reflect personal resonance and confidence, not external approval.
032. Neutrality Was Never Neutral: Style Meets Branding, with Brigitta Catinean
Q: What is the core idea behind blending style with branding?
Brigitta explains that personal style is a live, evolving expression of who you are, and when aligned with your brand, it helps people trust you and feel connected to your message. Clothing is a tool to communicate values and energy, not a prop to fake confidence.
034. Wicked Simple Copywriting Tips You’ll Wish You Paid For, with Sara Joelle
Q: What spicy takeaway do you refuse to back down from in your approach to copy?
Anyone can achieve anything if they're audacious enough and willing to learn, and there is enough free information and people to help you, but you must be willing to pursue it and ask for help when needed.
034. Wicked Simple Copywriting Tips You’ll Wish You Paid For, with Sara Joelle
Q: What's your approach to keeping copy authentic without sacrificing professionalism?
Tell the truth about your voice, speak to your audience like you would to a friend, and use conversational formats like inner monologue and italics to emphasize. Self-trust and understanding your own brand voice are central to staying authentic.

Audience Metrics

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Frequently Asked Questions About The Freak Show

What is The Freak Show about and what kind of topics does it cover?

A focused, practical show for service-based business owners who want to turn personality into a powerful brand. Episodes consistently center on branding strategy, personal branding, content creation, and design aesthetics, with a strong emphasis on authenticity, systems, and long-term brand health. It's notable for candid coaching-style episodes, actionable frameworks, and guest experts who offer tangible tactics around naming, offers, content simplification, and client experience. Listeners likely value clear takeaways, repeatable processes, and a bold, creative approach to branding and marketing.

Where can I find podcast stats for The Freak Show?

Rephonic provides a wide range of podcast stats for The Freak Show. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Freak Show and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Freak Show get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Freak Show, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Freak Show?

Rephonic provides comprehensive predictive audience data for The Freak Show, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The Freak Show have?

To see how many followers or subscribers The Freak Show has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Freak Show?

These podcasts share a similar audience with The Freak Show:

1. Sold Out Offers
2. The Mel Robbins Podcast

How many episodes of The Freak Show are there?

The Freak Show launched 2 years ago and published 56 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Freak Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Freak Show?

Rephonic pulls ratings and reviews for The Freak Show from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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Rephonic provides full transcripts for episodes of The Freak Show. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Freak Show?

Recent guests on The Freak Show include:

1. Olivia Bossert
2. Aiza Cheung
3. Michelle Ong
4. Katie Pannell
5. Ceels Lockley
6. Emelie Sanders
7. Harriet Evans
8. Alice Benham

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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