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The Experience Edge

Jochem van der Veer
Customer Experience
Customer Centricity
Digital Transformation
Technology
Voice Of the Customer
Service Design
Artificial Intelligence
Brand Innovation
Retail Strategy
The 10 Second Customer Journey
American Medical Association
Membership Growth
Marketing
Content Marketing
Jobs To Be Done
Customer-Centricity
Innovation
Experience Design
Transformation
Journey Management

Hosted by Jochem van der Veer, customer-obsessed founder of TheyDo, this weekly podcast dives into conversations with senior professionals, pioneers, and industry leaders at the forefront of CX. Guests openly share their experiences on customer journeys, voice of the customer, customer-centric transformation, journey management, and best practices for lasting impact.

PublishesWeeklyEpisodes75Foundeda year ago
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BusinessMarketing

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Artwork for The Experience Edge

Latest Episodes

In this Insights episode, Jochem van der Veer challenges the common belief that improving customer experience requires more data, dashboards, and AI, revealing instead how a lack of shared context across teams leads to misaligned decisions. While org... more

Ashana Singhania, VP Product Management at Goldman Sachs and former product leader at American Express, operates at the intersection of product, trust, and regulation. Having led zero-to-one launches and large-scale platform consolidations across pay... more

Anne-Kathrine Nissen is a seasoned user experience leader who has driven customer-centric digital transformation across global brands like Airbus and Electrolux, and today shapes omnichannel experience at H&M across 79 markets. In this episode, she j... more

Adam Towne, Director of Product for Skilled Analytics and Funds at LSEG, began his career on an 11-hour help desk shift before moving into account management and ultimately product leadership. Now building analytics and API products for asset manager... more

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Recent Guests

Ashana Singhania
Product and innovation leader with fintech and banking focus; VP Product Management at Goldman Sachs
Goldman Sachs
Episode: Ep. 66 - What Goldman Sachs Gets Right About experience debt - Ashana Singhania
Anne-Kathrine Nissen
User experience leader, driving customer-centric digital transformation across global brands
H&M
Episode: Ep. 63 - How H&M aligns 79 markets around one customer journey - Anne-Kathrine Nissen -
Adam Towne
Director of Product for Skilled Analytics and Funds at LSEG
London Stock Exchange Group (LSEG)
Episode: Ep. 65 - Power users hate magical experiences - Adam Towne
Steve Cleff
Product design leader with 15+ years of experience
Prismatic Vision
Episode: Ep. 64 - Why product teams keep missing the real journey - Steve Cleff
Suchitra Parikh
Creative director with over a decade of experience, specializing in storytelling for technical business ideas.
PayPal
Episode: Ep. 60 - The storytelling skill business leaders underestimate - Suchitra Parikh
Charissa Riddle
Senior Director of Experience Design and Customer Experience Strategy at EA
Electronic Arts
Episode: Ep. 57 - CX is not a department - Charissa Riddle EA
Martha Cotton
Managing Director at JP Morgan Chase and Design Research Leader with a background in cultural anthropology and design-led transformation.
JP Morgan Chase
Episode: Ep. 56 - Design that sticks - Martha Cotton
Sam Stern
Service design lead at LinkedIn and a published LinkedIn instructor with over two decades of experience in customer journeys.
LinkedIn
Episode: Ep. 54 - What LinkedIn learned about designing memorable journeys - Sam Stern
Tina Lilje
Former global head of customer experience at Philips
Philips
Episode: Ep. 53 - How Philips turned customer experience into a strategic advantage - with Tina Lilje.

Host

Jochem van der Veer
Customer-obsessed founder of TheyDo and host, known for his focus on customer experience and engagement strategies.

Reviews

4.9 out of 5 stars from 28 ratings
  • Episode 5 is gold!

    Muszę się podzielić! Ep.5: Mega inspirujący odcinek o podejściu Kanadyjskiego Czerwonego Krzyża do Customer Experience (CX), o przenikaniu się CX z Marketingiem i o budowaniu wartościowego doświadczenia dla Filantropów, którzy wspierają Czerwony Krzyż…

    Absolutne złotko i miód na moje wolontariackie serducho!

    Apple Podcasts
    5
    Mira Jurecka
    Polanda year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback notes the effectiveness of the discussions in connecting customer experience with business strategies and leadership responsibilities.
The podcast is recognized for featuring high-quality guests who enrich the conversations with their industry experiences.
Listeners appreciate the practical insights and expert opinions shared by guests, often highlighting the actionable takeaways that can be applied in their own professional contexts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep. 66 - What Goldman Sachs Gets Right About experience debt - Ashana Singhania
Q: Is experience part of product or is product part of experience?
Experience is a shared, cross-functional concern, not owned by a single team; it's everyone's KPI, yet nobody's formal mandate, which makes alignment and ownership across silos critical.
Ep. 65 - Power users hate magical experiences - Adam Towne
Q: How should product and CX teams think about governance and ownership of the customer experience?
The guest argues for product management owning the end-to-end CX to avoid silos, while ensuring collaboration with sales, support, and compliance, and balancing trade-offs between power users and broader user needs.
Ep. 65 - Power users hate magical experiences - Adam Towne
Q: What is being in customer service early on in your career, setting you up for benefits today?
Starting on the help desk exposed me to the friction and rough edges of products, teaching me to value training, feedback loops, and turning support interactions into drivers of product improvement and growth.
Ep. 57 - CX is not a department - Charissa Riddle EA
Q: What is the responsibility you would never surrender in building a customer experience operating system?
The stewardship for the truth in customer experience, including governance and metrics.
Ep. 57 - CX is not a department - Charissa Riddle EA
Q: How do we create a definition that's wide enough to guide companies but still narrow enough so teams can act on it?
You need to create clarity on the specific experience you're addressing and define measurable actions.

Audience Metrics

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Frequently Asked Questions About The Experience Edge

What is The Experience Edge about and what kind of topics does it cover?

Aiming to transform and elevate customer experience (CX), this podcast features insightful discussions with industry leaders and professionals who share their experiences and strategies in various aspects of customer engagement. Topics frequently cover the intersection of customer experience, technology, and business results, emphasizing understanding customer needs through qualitative insights rather than solely relying on data-driven metrics. The content is particularly focused on the importance of collaboration across departments to instill a customer-centric culture, addressing key themes such as journey management, customer understanding, and the significant role of leadership in advocating for excellent CX practices. This podcast is n... more

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Which podcasts are similar to The Experience Edge?

These podcasts share a similar audience with The Experience Edge:

1. Huberman Lab

How many episodes of The Experience Edge are there?

The Experience Edge launched a year ago and published 75 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Experience Edge?

Recent guests on The Experience Edge include:

1. Ashana Singhania
2. Anne-Kathrine Nissen
3. Adam Towne
4. Steve Cleff
5. Suchitra Parikh
6. Charissa Riddle
7. Martha Cotton
8. Sam Stern

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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