The Employee Advocacy & Influence Podcast
DSMN8 - The Employee Advocacy PlatformEmpower your employees like never before and learn how to own the social share of voice in your industry. Organizations all over the world in every sector are driving strategic competitive advantage by scaling the impact of their employees' voices… and now YOU can too! As we delve beyond the why and get straight to the how so that you can put employee-driven growth at the heart of your organizatio... more
| Publishes | Weekly | Episodes | 99 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingTechnologyBusiness | |||
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Latest Episodes
How do you get time-poor senior leaders and partners to actively advocate for your brand online? In this episode, we dive into the exact strategies needed to shift corporate social media from an afterthought into a powerhouse business development cha... more
Answer engine optimization (AEO) and generative engine optimization (GEO) rely heavily on brand recommendations, mentions, and citations within AI-generated answers. Employee advocacy directly feeds these artificial intelligence models by distributin... more
Ever wonder how G2 employees manage to completely dominate your LinkedIn feed with high-value content?
In this episode, Lewis Gray and Elliot Elsley sit down with Jenny Gardynski, Senior Director of Content and Communications at G2. With over 13 yea... more
How do you turn employees into active brand advocates in less than 90 days?
In this episode, Anna Laura McGranahan, the driving force behind the social media strategy at Aptean, an AI-enhanced enterprise software, shares her blueprint for migrating ... more
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- Bitesize Greatness
I love these episodes because their are bitesize and have everything you need to know when it comes to an employee advocacy program, without having to listen to 1 hour (which is also good, but sometimes time consuming!)
Keep it up team!!
Apple Podcasts5Kristina Vaneva
United Arab Emirates2 years ago - Great Podcast!
Such an interesting podcast into employee advocacy! I have picked up a lot of knowledge and tips surrounding employee advocacy and the importance of having and using an employee advocacy tool.
Apple Podcasts5Selina_SG27
United Kingdom3 years ago - Great Podcast About Employee Advocacy
Looking to launch employee advocacy?This is the best podcast to listen to in terms of how you should navigate and launch your employee advocacy. I can’t wait to hear the discussion more about making the employees engaged.
Apple Podcasts5Donnovan Faranando
South Africa4 years ago - Great insight for executives looking at employee advocacy
I found this podcast a great insight into employee advocacy. Having a great technology is pivotal, but having the expertise and support to launch and succeed are equally as important.
Apple Podcasts5Alex HannUnited Kingdom4 years ago
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Apple Podcasts | #167 |  Denmark/Business/Marketing |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This show focuses on how organizations scale the impact of employees' voices to drive growth and credibility. Episodes typically explore practical playbooks for launching and sustaining employee advocacy programs, governance and compliance in regulated industries, measurement of impact (ROI, pipeline, earned media value), leadership engagement, and the role of AI in content creation and scaling. A standout throughline is the emphasis on authentic, peer-driven content over top-down messaging, with concrete case studies from industries like technology, finance, manufacturing, and nonprofits. The format often blends strategic frameworks with hands-on tactics, making it useful for marketers, HR, communications leaders, and program managers look... more
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How many episodes of this podcast are there?
this podcast launched 4 years ago and published 99 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Gabrielle Herrera
2. Jenny Gardynski
3. Anna Laura McGranahan
4. Beatrice Panariello
5. Zach Blew
6. Steven Brand
7. Vicky Cunningham
8. Tolulope Aribisala-Tijani
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