Rephonic
Artwork for The Edge Of Influence
Independent Agencies
Artificial Intelligence
Client Relationships
Generative AI
Middle East and North Africa
Agency Landscape
AI Adoption
Creativity
Procurement
Creativity / Craft
Network Agencies
Alliance Of Independent Agencies
Talent Development

The Edge of Influence is a podcast from the Alliance of Independent Agencies (MENA) and North Seventy Five, bringing together different voices and perspectives to surface the real challenges and opportunities facing the region's agency industry and to advocate for positive change and real dialogue.

PublishesWeeklyEpisodes6Foundeda month ago
Number of ListenersCategories
MarketingBusiness

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Artwork for The Edge Of Influence

Latest Episodes

In this episode of The Edge of Influence, host Iman Issa, Co-Founder and Managing Partner of North Seventy Five is joined by is joined by Fiona Menzies, Head of Marketing, HH and Nick Walsh, Founder & CEO, Migrate and Founding Regional Partner, Allia... more

In this episode of The Edge of Influence, host Iman Issa, Co-Founder and Managing Partner of North Seventy Five is joined by Mike Khouri, CEO of tactical, to talk about the future of social and Tactical's newly launched report, Build Your World. 

Mi... more

In this episode of The Edge of Influence, host Iman Issa, Co-Founder and Managing Partner of North Seventy Five is joined by Elisabeth Anne, Regional Managing Director of Imagination and Sally Henderson, Founder, High-stakes leadership mentor & Autho... more

In this episode of The Edge of Influence, host Iman Issa, Co-Founder & Managing Partner of North Seventy-Five, is joined by Richard Bonner-Davis, Co-Founder & CEO Gabriel Worldwid and Arne Mosselman, Founder, CEO & Gen AI Strategist @ Ainigma, an AI ... more

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Recent Guests

Richard Bonner-Davis
CEO of Gabriel, co-founder
Gabriel
Episode: AI & the Independent Playbook
Arne Mosselman
Founder of Ainigma, AI transformation consultant
Ainigma
Episode: AI & the Independent Playbook
Roy Aftimos
CEO of C2 Communications
C2 Communications
Episode: Client Relationships, Trust & How Work Really Gets Done in MENA
David Fox
Industry veteran with 30 years of experience, former CEO of Ogilvy in the region
Independent consultant / former Ogilvy
Episode: Client Relationships, Trust & How Work Really Gets Done in MENA
Clive Michon
Founder of the Alliance of Independent Agencies
Alliance of Independent Agencies
Episode: From Fragmented to Formed: Building the Independent Alliance
Nick Walsh
Founder of the Alliance of Independent Agencies in the Middle East and founder of Migrate
Alliance of Independent Agencies; Migrate
Episode: From Fragmented to Formed: Building the Independent Alliance

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Talking Points

Recent interactions between the hosts and their guests.

Client Relationships, Trust & How Work Really Gets Done in MENA
Q: David, how do you balance commercial acumen with the need to develop strong client relationships?
Focus on proactive value delivery and transparency, align KPIs with client business goals, and demonstrate that the agency can drive measurable impact beyond hour-based billing; use concrete examples and keep procurement involved as a partner.
AI & the Independent Playbook
Q: What does good AI adoption look like and where should companies start on the transformation journey?
Focus on universal tool use by all staff, align tech stack with people and processes, and create a culture of continuous experimentation and learning to accelerate output and value for clients.

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Which podcasts are similar to The Edge Of Influence?

These podcasts share a similar audience with The Edge Of Influence:

1. Pivot
2. Pod Save America
3. The Rest Is Politics: US

How many episodes of The Edge Of Influence are there?

The Edge Of Influence launched a month ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Edge Of Influence?

Recent guests on The Edge Of Influence include:

1. Richard Bonner-Davis
2. Arne Mosselman
3. Roy Aftimos
4. David Fox
5. Clive Michon
6. Nick Walsh

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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