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Artwork for The Digital Deep Dive With Aaron Conant

The Digital Deep Dive With Aaron Conant

Aaron Conant
Amazon
Artificial Intelligence
Agentic Commerce
E-Commerce
Tiktok
Walmart
Azoma
Chatgpt
Davinci Micro Fulfillment
Omnichannel
Reddit
Large Language Models (llms)
Generative AI
Mixshift
Datalinx
Recess
Retail Media Networks
Content Creation
Ecommerce Fragmentation
Brand Protection

This is the Digital Deep Dive Podcast, where we tackle the newest trends, strategies and pain points shaping growth across the digital landscape.

PublishesWeeklyEpisodes170Founded4 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for The Digital Deep Dive With Aaron Conant

Latest Episodes

Lauren Livak Gilbert is the Executive Director of the Digital Shelf Institute, a community of more than 11,000 brands and retailers navigating eCommerce and the digital shelf. She leads research, education, and industry collaboration on emerging comm... more

YouTube

Christian Rich is the Founding US Sales Lead at Azoma, an agentic commerce optimization platform that helps brands improve visibility across AI-powered search and shopping experiences. Working with consumer brands, he focuses on how product content i... more

YouTube

Kevin Williams is the Founder and CEO of Ascend AI Labs, an AI enablement firm that helps organizations build AI literacy, governance, and implementation strategies. A serial entrepreneur with roots in DTC brand building and digital marketing, Kevin ... more

YouTube

Megan Harmon is the Co-founder and Managing Partner of ThornCrest, a brand protection firm that helps brands recover revenue, enforce IP, grow sales, and expand across retail and eCommerce channels. In her role, Megan advises emerging and enterprise ... more

YouTube

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Recent Guests

Lauren Livak Gilbert
Lead, Digital Shelf Institute
Digital Shelf Institute
Episode: Agentic Commerce Decoded - The 5 C's With Lauren Livak Gilbert and Max Sinclair
Christian Rich
From Azoma, expert in LLM-driven content strategy and e-commerce,
Azoma
Episode: Understanding Amazon's New 75 Character Title Limit With Christian Rich
Kevin Williams
Founder/CEO, Ascend AI
Ascend AI
Episode: Leadership First: Why AI Strategy Starts in the C-Suite, Not the Cloud With Kevin Williams
Megan Harmon
Founder at ThornCrest
ThornCrest
Episode: Brand Protection in the Age of TikTok With Megan Harmon
Nicole Reich
CGO at Blue Wheel, formerly Retail Bloom
Blue Wheel
Episode: The Continued Fragmentation of eCommerce With Nicole Reich
Jonny Waite
Reddit expert and co-founder of Recho
Recho
Episode: The Rising Importance of Reddit With Jonny Waite
Chad (Rise25)
Interviewer for Rise25 with background in journalism and business
Rise25
Episode: Mastering Agentic Commerce: How AI Is Reshaping eCommerce Strategy With Aaron Conant
Wesley Wilson
Head of the US and Canada for the Consumer Goods Forum
Consumer Goods Forum
Episode: Agentic Readiness With AWS and The CGF With Wesley Wilson & Justin Honaman
Justin Honaman
Leader Worldwide Retail, Restaurants, Consumer Goods Business Development at AWS
Amazon Web Services
Episode: Agentic Readiness With AWS and The CGF With Wesley Wilson & Justin Honaman

Host

Aaron Conant
Host of The Digital Deep Dive

Reviews

4.7 out of 5 stars from 15 ratings
  • Useful and insightful information for growing your digital business

    This podcast is perfect for anyone in the digital realm. I am an experienced Amazon seller and I still learn new things when listening to this podcast. It is great for staying up to date with all the latest info in this rapidly changing digital environment we live in. Keep up the great content!

    Apple Podcasts
    5
    geniusmods
    United States4 years ago
  • One of the premier and most well-connected thought leaders in the e-commerce marketplace space

    I’ve been a huge fan of Aaron and BWG Connect for years. If you live in the e-commerce world, especially touching anything Amazon, Walmart or similar marketplace-related, you’d be doing yourself a disservice missing out on content he publishes.

    Apple Podcasts
    5
    ftgva
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Strong network and industry connections; essential listening for e-commerce pros.
Helpful for growing digital businesses and staying current in a fast-changing space.
Shows depth across AI, fulfillment, and omnichannel topics with actionable guidance.
Guest roster and practical takeaways give concise, usable insights for sponsors and guests alike.

Talking Points

Recent interactions between the hosts and their guests.

Leadership First: Why AI Strategy Starts in the C-Suite, Not the Cloud With Kevin Williams
Q: Where do you find brands today when you go in there?
Brands are at varying levels of maturity, from curiosity to active adoption, with leadership setting the direction and others following as they understand AI's potential impact.
Agentic Commerce Decoded - The 5 C's With Lauren Livak Gilbert and Max Sinclair
Q: How does the five Cs framework help a brand explain it to an executive team?
The guests outline that completeness, context, citations, correctness, and customer acquisition create a flywheel that links data quality to improved conversion and measured revenue.
Agentic Commerce Decoded - The 5 C's With Lauren Livak Gilbert and Max Sinclair
Q: Lauren, you want to jump in, give a free picture on yourself, the DSI, and then kick it to Max, and we'll jump into the 5Cs.
Aaron guides the intro and then invites Lauren to introduce the group before diving into the five Cs, with Max detailing the framework.
The Blending of Retail Media, Sampling, and Performance Marketing With Jack Shannon
Q: What's the future of RMNs with AI and shopping assistants possibly changing how people shop online and where ads appear?
The coming shift involves integrating AI-driven shopping assistants with RMN strategies, potentially changing how traffic is routed to marketplaces or brand sites, and requiring new measurement and attribution models that account for voice/LLM-driven discovery and the rise of faceless, agent-based shopping experiences.
The Blending of Retail Media, Sampling, and Performance Marketing With Jack Shannon
Q: How do you target the right audience for sampling and ensure it translates to actual store sales or conversions?
By linking offline activations to retailer-specific data, using anonymized mobile device analytics to identify dense retailer shoppers in gyms and other venues, and combining in-store metrics like StoreLift and iROAS with digital amplification to close the loop.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Location
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Frequently Asked Questions About The Digital Deep Dive With Aaron Conant

What is The Digital Deep Dive With Aaron Conant about and what kind of topics does it cover?

This show focuses on practical strategies for growing digital businesses, with frequent emphasis on e-commerce, AI-assisted commerce, omnichannel fulfillment, and data-driven marketing. Episodes feature industry veterans, startup founders, and executives from platforms and logistics providers, offering actionable takeaways on AI adoption, multi-channel strategies, and marketplace dynamics. A standout pattern is the integration of technical topics (data quality, prompts, SKU-level analytics) with real-world implementation through case studies and partnerships. The guest roster tends to include senior operators and platform experts, making it useful for brands, agencies, and tech providers aiming to stay ahead in a fast-evolving digital lands... more

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The Digital Deep Dive With Aaron Conant launched 4 years ago and published 170 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Digital Deep Dive With Aaron Conant?

Recent guests on The Digital Deep Dive With Aaron Conant include:

1. Lauren Livak Gilbert
2. Christian Rich
3. Kevin Williams
4. Megan Harmon
5. Nicole Reich
6. Jonny Waite
7. Chad (Rise25)
8. Wesley Wilson

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