The Brand Builder's Playbook
BERA.ai and vYveIn a world where CMOs are expected to do more with less—drive revenue, prove impact, and keep pace with accelerating change—The Brand Builder’s Playbook is your guide to what actually works. In partnership with the team at BERA.ai, Jim Stengel, along with co-host Ryan Barker (Founder of BERA.ai), will explore how today’s top marketers are building resilient, revenue-driving brands—and how they’re ... more
| Publishes | Weekly | Episodes | 7 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessCareersMarketing | |||
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Latest Episodes
What do LEGO, Megan Thee Stallion, and a Ford Mustang have in common? They’re all proof that the right partnership can supercharge a brand.
In the sixth episode of The Brand Builder’s Playbook, hosts Jim Stengel and Ryan Barker, joined by guest co-h... more
Every CMO faces the same question: how do you balance long-term brand equity with short-term performance marketing?
In the fifth episode of The Brand Builder’s Playbook, hosts Jim Stengel and Ryan Barker, along with guest co-host Lindsey Wehking, ta... more
This week on The Brand Builder’s Playbook, Jim, Ryan, and Cait dive into one of marketing’s toughest questions: how do you prove the ROI of a brand? In a world where every dollar spent needs justification, they explore how marketers can connect creat... more
The consumer sets the price. That simple truth reframes how we think about brand strength and its real business impact.
In the third episode of The Brand Builder’s Playbook, hosts Jim Stengel and Ryan Barker, along with guest co-host Cait Lamberton ... more
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Chart Rankings
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Apple Podcasts | #70 |  United States/Business/Marketing |
Apple Podcasts | #98 |  Australia/Business/Marketing |
Apple Podcasts | #44 |  Brazil/Business/Marketing |
Apple Podcasts | #76 |  Singapore/Business/Marketing |
Apple Podcasts | #144 |  Poland/Business/Marketing |
Apple Podcasts | #157 |  Ukraine/Business/Marketing |
Apple Podcasts | #166 |  Taiwan/Business/Marketing |
Apple Podcasts | #190 |  Belgium/Business/Marketing |
Apple Podcasts | #202 |  Norway/Business/Marketing |
Apple Podcasts | #213 |  United Arab Emirates/Business/Marketing |
Apple Podcasts | #241 |  Hong Kong/Business/Marketing |
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Frequently Asked Questions About The Brand Builder's Playbook
What is The Brand Builder's Playbook about and what kind of topics does it cover?
Content focuses on the intersection of branding, marketing strategies, and real-world applications, specifically targeting the needs of Chief Marketing Officers in today's rapidly changing landscape. Topics regularly discussed include brand loyalty, emotional connections with consumers, pricing power, and effective metrics for measuring the success of brand initiatives. The series features conversations with notable industry leaders, sharing insights on how brands can thrive amidst cultural shifts and market dynamics while maintaining their core values. A unique aspect of the content is its emphasis on actionable insights grounded in current marketing challenges, making it particularly valuable for professionals looking to drive growth and ... more
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How many subscribers and views does The Brand Builder's Playbook have?
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Which podcasts are similar to The Brand Builder's Playbook?
These podcasts share a similar audience with The Brand Builder's Playbook:
1. The CMO Podcast
2. The Marketing Millennials
3. Aspire with Emma Grede
4. A Bit of Optimism
5. How I Built This with Guy Raz
How many episodes of The Brand Builder's Playbook are there?
The Brand Builder's Playbook launched 2 months ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The Brand Builder's Playbook?
Recent guests on The Brand Builder's Playbook include:
1. Andrea Brimmer
2. Raja Rajamannar
3. Sandeep Seth
4. Sofia Colucci
5. Chris Burggraeve
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.