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Artwork for The Bill Michaels Show

The Bill Michaels Show

Mid-West Family Madison
Green Bay Packers
Milwaukee Brewers
Milwaukee Bucks
Giannis Antetokounmpo
NFL Draft
Wisconsin Badgers
Jordan Love
Brewers
Road America
NFL
Indycar
Wisconsin
Chicago Cubs
Major League Baseball
Josh Jacobs
NASCAR
Super Bowl
Cincinnati Reds
Masters Tournament
Brian Gutekunst

A podcast of Bill Michaels' daily radio show, which airs live 10am-2pm Monday--Friday across the state of Wisconsin. Join Bill each day for the latest news and opinion on the Green Bay Packers, Milwaukee Brewers, Milwaukee Bucks and Wisconsin Badgers.

For more, follow Bill on Twitter @Bill_Michaels and find more from the show at thebillmichaels.com.

PublishesDailyEpisodes4426Founded5 years ago
Number of ListenersCategories
NewsSports News

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Artwork for The Bill Michaels Show

Latest Episodes

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Mike Jocko-Jocks
NBC 15 reporter in Madison, guest on the show
NBC 15
Episode: Hour 4: Giannis comments in Miami
Adam Spolane
Analyst for crawfishboxes.com, SB Nation, covers the Houston Astros
crawfishboxes.com / SB Nation
Episode: Hour 3: Adam Spolane on the trade with the Astros
Mike Jacques
Jacko, NBC 15 Madison reporter
NBC 15 Madison
Episode: Hour 2: Mike Jacko Jacques returns!
Mike Jaco
NBC correspondent based in Madison, guest this hour
NBC
Episode: Hour 1: LeBron looming, lockout details
Adams Blaine
Astros analyst/insider invited for trade discussion
Astros (team/organization)
Episode: Hour 1: LeBron looming, lockout details
Cody Stoots
Astros insider invited for discussion about recent trades
Astros
Episode: Hour 1: LeBron looming, lockout details
Artie Stars
CEO of Harley-Davidson
Harley-Davidson
Episode: Hour 1: Bill's All-Star Game reaction
Ryan Ward
Sports journalist referenced for upcoming segment
Green Bay Press Gazette
Episode: Hour 3: Packers calls, down season incoming?
Rob Reichel
Journalist, Forbes
Forbes
Episode: Hour 1: All-Star Break is here, Ryan Wood

Hosts

Bill Michaels
Host of The Bill Michaels Show
Grant Bills
Co-host on The Bill Michaels Show

Reviews

4.2 out of 5 stars from 90 ratings
  • Worst Show

    Currently the worst sports talk show in Southern Wisconsin. No time spent prepping. Likes to play post Packer game interviews in their entirety on the Monday show (fills time he hasn’t prepped for) and then at the end you get the obligatory, “Why don’t we do this, let’s take a break and when we come back…” and he says a topic completely unrelated to the 20 minutes of the just played interview. Man has no opinion (that would involve thoughtful prep), and when he does, it’s an idea he’s ripped off... more

    Apple Podcasts
    1
    Joe Joe Crisp
    United States8 months ago
  • Podcast

    I could not listen live. I constantly hit the skip button to get away from the constant commercials. I do enjoy the guests, an Bill has interesting takes.

    Apple Podcasts
    3
    Tra$$$123
    United States2 years ago
  • Bill micaels

    I like the show to many breaks and spends to much time letting everybody no about his personal life and how much he does most people don’t care they just want to hear sports talk

    Apple Podcasts
    2
    Watte1
    United States3 years ago
  • Poor Radio

    Bill gives the phone number repeatedly and begs for phone calls. He also says UHMM as often as he says the phone number. It’s extremely annoying and unprofessional. He really doesn’t offer anything new to any of the Wisconsin sports scene. The best part of his 4 hour show is when he has guests, which is rare. He does more self promoting than anything and repeats phrase’s constantly. As someone with 30 years in radio, he’s not a good host and needs to improve greatly. He’s extremely egotistical, ... more

    Apple Podcasts
    1
    Not A Fan of BM
    United States3 years ago
  • No info for each hr segment

    Last couple of days there is no info re: content for each hr segment???

    Apple Podcasts
    1
    DDT29
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests bring credible insight from reporters and broadcasters.
Listener engagement is high with live calls and sponsor reads.
Some episodes are heavy on sponsor messages but content remains sports-forward.
A strong sense of Wisconsin sports pride and regional focus shines through.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#35
United States/News/Sports News
Apple Podcasts
#231
Canada/News/Sports News
Apple Podcasts
#144
Germany/News/Sports News
Apple Podcasts
#41
Austria/News/Sports News

Talking Points

Recent interactions between the hosts and their guests.

Hour 2: Rob Reischel on the Packers outlook
Q: Where do you think Jordan Love stands in the NFC and NFL quarterback pecking order?
Rob contends Love is on the fringe of the top 10 in the league and could be a Super Bowl quarterback if the roster around him performs well and the defense holds up, but there are legitimate concerns about supporting cast and consistency.
Hour 2: Rob Reischel on the Packers outlook
Q: How excited are you to see what Jonathan Gannon unleashes with the defense?
Rob expresses cautious optimism, noting that Gannon has a real challenge but could significantly improve the Packers' pass rush and overall run defense if the personnel cooperate, which would raise their ceiling.
Hour 4: corner, OL, special teams oh my!
Q: What needs to change to avoid blowing late leads like last year?
The discussion centers on a combination of cultural shift, better execution in the fourth quarter, and improved roster depth, especially at pass rush and special teams, to sustain leads and win close games.
Hour 2: Trade Deadline margarita musings
Q: What does going for it mean in practical terms for the Brewers at the trade deadline?
It means pursuing two targeted pieces—a power bat and a reliable starting arm—while avoiding a reckless overpay, and aiming to reinforce the roster for a potential postseason run without sacrificing core long-term assets.
Hour 1: All-Star Break is here, Ryan Wood
Q: Is there anything left to be done other than just sit back, kind of put your chin to your hand and go, hmm, let's see what happens?
Wood suggests that the Packers are likely to stand pat entering camp, with roster depth considerations and pass-rush help seen as potential areas for future moves rather than immediate overhauls.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Bill Michaels Show

What is The Bill Michaels Show about and what kind of topics does it cover?

- The show leans into Wisconsin regional sports, mixing in-depth Packers, Brewers, Bucks, and Badgers discussion with guest insights, live callers, and sponsor integrations. Episodes frequently feature breaking game analysis, player stories, and strategic debates about team futures, coaching, and scheduling. A notable strength is the blend of local sports culture with national sports context, plus regular guest expertise from players, journalists, and broadcasters. This makes it a strong fit for listeners who want fast-paced, opinionated Wisconsin sports coverage with access to inside perspectives from team media and beat reporters.

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How many listeners does The Bill Michaels Show get?

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Which podcasts are similar to The Bill Michaels Show?

These podcasts share a similar audience with The Bill Michaels Show:

1. Wilde & Tausch
2. Locked On Packers - Daily Podcast On The Green Bay Packers
3. Locked On Brewers- Daily Podcast On The Milwaukee Brewers
4. Locked On Bucks – Daily Podcast On The Milwaukee Bucks
5. Packers Daily

How many episodes of The Bill Michaels Show are there?

The Bill Michaels Show launched 5 years ago and published 4426 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Bill Michaels Show?

Recent guests on The Bill Michaels Show include:

1. Mike Jocko-Jocks
2. Adam Spolane
3. Mike Jacques
4. Mike Jaco
5. Adams Blaine
6. Cody Stoots
7. Artie Stars
8. Ryan Ward

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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