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Artwork for The Auto Repair Marketing Podcast

The Auto Repair Marketing Podcast

Kim and Brian Walker
Google Ads
Auto Repair Industry
Marketing Strategies
Marketing
Auto Repair Shops
Community Engagement
Community Involvement
SEO
Auto Repair
Appfueled
Customer Experience
Email Marketing
Social Media Marketing
Artificial Intelligence
Shop Marketing Pros
Automotive Industry
Entrepreneurship
Google Local Services Ads
Networking
June Marketing

The Auto Repair Marketing Podcast with Kim and Brian Walker. Experts in their field who work with shop owners take it to the next level and create a unique approach to marketing. See the growth in your business you’ve been working so hard for by using time-proven marketing that works, fueled to go further by your shop's uniqueness.

PublishesWeeklyEpisodes231Founded4 years ago
Number of ListenersCategories
MarketingBusinessManagement

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Artwork for The Auto Repair Marketing Podcast

Latest Episodes

Thanks to our Partner, AppFueled

Your auto repair shop can spend thousands of dollars on marketing, but what happens when those leads call your shop? If your front counter isn't delivering a great customer experience, you're leaving money on the tab... more

YouTube

Thanks to our Partner, AppFueled

Most shop owners know they have a people problem when someone is clearly toxic, can’t do the job, or just isn’t a good fit. But what if your biggest people problem is the person you never have to worry about?

You kn... more

YouTube

Thanks to our Partner, AppFueled

What if the best recruiting tool for your auto repair shop is one you’re already paying attention to but only using to attract customers?

Your marketing does more than explain why people should trust your shop with ... more

YouTube

Thanks to our Partner, AppFueled

A new auto repair shop opens down the street. Your first reaction might be panic, frustration, or maybe a little bit of, “Seriously? Another one?” But what if competition isn't something to fear? What if it's actuall... more

YouTube

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Recent Guests

Michael Doherty
Marketing Service Advisor at Shop Marketing Pros
Shop Marketing Pros
Episode: 5 Ways Your Front Counter Can Optimize Your Ad Results [E226]
Hannah Cribbs
Customer Success Manager at Shop Marketing Pros
Shop Marketing Pros
Episode: The Best Recruiting Tool You Already Have [E224]
Jen Rindflesh
Client, owner/operator in Collinsville Canton, Connecticut
Collinsville Auto (shop)
Episode: The Best Recruiting Tool You Already Have [E224]
Husein Grabic
Owner/Operator at Morehead Auto Care and Tires; affiliated with Bill's Auto Care and Tires and Good Guys Auto Care and Tire
Morehead Auto Care and Tires; Bill's Auto Care and Tires; Good Guys Auto Care and Tire
Episode: Auto Hospitality: Turning Phone Calls Into Lifetime Customers with Husein Grabic [E222]
Caroline Estess
Chief Marketing Officer at Shop Marketing Pros
Shop Marketing Pros
Episode: Endless Customers For Auto Repair Shops with Caroline Estess [E220]
Stan Stokes
Founder/representative of GuestX
GuestX
Episode: 37% of Your Leads Are Booking. Where Are the Rest Going? Real Data with Stan Stokes [E218]
Robert Wright
Owner of 1023 Diesel & Fleet
1023 Diesel & Fleet
Episode: Running an Auto Repair Shop in Alaska with Robert Wright [E217]
Eric Joern
Partner, Kaizen CPAs
Kaizen CPAs
Episode: Could You Be Ready for a Fractional CFO? with Eric Joern [E216]
Joe Marconi
Founder of Elite Worldwide
Elite Worldwide
Episode: Advertising Doesn't Fix Car Count Problems with Joe Marconi [E215]

Hosts

Brian Walker
Host of The Auto Repair Marketing Podcast with a focus on growth strategies for auto shops.
Kim Walker
Co-host focusing on marketing systems, content strategy, and practitioner-level tactics for shop growth.

Reviews

4.9 out of 5 stars from 12 ratings
  • Thank you

    Absolutely wonderful. Informative and easy to listen to. I couldn’t ask for more as a fairly new shop owner!

    Apple Podcasts
    5
    WorryRory
    Canada4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Hosts provide actionable steps without hype.
Excellent mix of strategy and execution, with real-world examples.
Fresh insights and practical takeaways for shop owners.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Best Recruiting Tool You Already Have [E224]
Q: How did the team handle changes to the ads and listings?
They iterated on simple wording, removed overly complex terms, and tested different wording until the postings clearly communicated the role and benefits, resulting in more qualified conversations.
Running an Auto Repair Shop in Alaska with Robert Wright [E217]
Q: Can you describe the area you're in and what life in Palmer is like for a shop owner?
Robert explains Palmer sits within a large state with a strong population cluster near Anchorage; it's a mix of rural and accessible markets, often requiring face-to-face community engagement and word-of-mouth for growth rather than relying solely on digital channels. He notes the balance between a close-knit community and the need to recruit locally while attracting talent from elsewhere.
Most Commonly Found Missed Marketing Opportunities [E214]
Q: What role does StoryBrand play in the shop's marketing and social media Strategy?
StoryBrand is used as a framework to craft customer-first messaging, ensuring content speaks to customers' problems and outcomes. It informs social media calendars, year-at-a-glance planning, and ongoing content creation to boost brand clarity and engagement.
Most Commonly Found Missed Marketing Opportunities [E214]
Q: How should shops approach local service ads and Google ads to avoid waste?
LSAs require correct setup and ongoing optimization, including careful call listening and rating to train Google's AI for better lead quality. Google Search Ads should be highly tailored (e.g., brake work ad, AC work ad) with clear calls to action and ongoing collaboration between shop and the marketing team to ensure ads stay relevant and effective.
Most Commonly Found Missed Marketing Opportunities [E214]
Q: What are the most common missed opportunities shops have in their marketing today?
The guests outline several areas: a lack of a website or a non-optimized Google Business Profile, low or zero SEO footprint, insufficient or misaligned blog content, cookie-cutter Google Search Ads, underfunded ad budgets, and a lack of a social media strategy. They emphasize proactive planning, consistent content, and a collaborative, transparent process to improve visibility and results.

Audience Metrics

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Frequently Asked Questions About The Auto Repair Marketing Podcast

What is The Auto Repair Marketing Podcast about and what kind of topics does it cover?

The show centers on practical auto-repair shop marketing, operations, and leadership. Episodes frequently explore how to connect marketing efforts to real shop performance, with guests ranging from fractional CFOs and AI practitioners to shop owners and marketing consultants. A standout theme is turning marketing into a holistic, revenue-focused discipline—not just ads—through better internal processes, customer experience, and content creation. A notable strength is the blend of hands-on tactics (SEO, content capture, AI tooling) with broader leadership and culture insights, making it valuable for shop owners, marketing managers, and agency partners seeking actionable strategies and measurable growth.

Where can I find podcast stats for The Auto Repair Marketing Podcast?

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How many listeners does The Auto Repair Marketing Podcast get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for The Auto Repair Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Auto Repair Marketing Podcast?

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How many subscribers and views does The Auto Repair Marketing Podcast have?

To see how many followers or subscribers The Auto Repair Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Auto Repair Marketing Podcast?

These podcasts share a similar audience with The Auto Repair Marketing Podcast:

1. Chris Cotton Weekly Blitz
2. Remarkable Results Radio Podcast
3. Business By The Numbers
4. Confessions of a Shop Owner
5. Downshift With Tonnika

How many episodes of The Auto Repair Marketing Podcast are there?

The Auto Repair Marketing Podcast launched 4 years ago and published 231 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Auto Repair Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on The Auto Repair Marketing Podcast?

Recent guests on The Auto Repair Marketing Podcast include:

1. Michael Doherty
2. Hannah Cribbs
3. Jen Rindflesh
4. Husein Grabic
5. Caroline Estess
6. Stan Stokes
7. Robert Wright
8. Eric Joern

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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