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Artwork for The Art of Online Course Creation

The Art of Online Course Creation | Helping Experts Build Impactful Courses That Get Real Results

Shannon Boyer | Online Course Strategist
Online Courses
Online Course Creation
Course Creation
Entrepreneurship
Student Engagement
Curriculum Development
Marketing
Education
Course Design
Student Success
Skool
Teaching Methods
Course Topic Selection
Audience Engagement
Audience Building
Marketing Strategies
Course Completion Rates
Canada
Time Management
Course Validation

The Art of Online Course Creation is the podcast for experts, coaches, and entrepreneurs who are ready to build a high-quality online course: not just a course that exists, but one that actually gets results.

If you have real expertise that you want to turn into an online course your students will finish, rave about, and get real results from, you're in the right place.If you want to create an on... more

PublishesTwice monthlyEpisodes63Founded2 years ago
Number of ListenersCategories
MarketingEducationCoursesBusiness

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Artwork for The Art of Online Course Creation

Latest Episodes

What makes an online course feel clear, easy to follow, and worth completing?

It is not just the amount of information inside it.

In this episode of The ART of Online Course Creation, Shannon explores why many well-intentioned course creators accid... more

What if gamification in online courses is about far more than points, badges, and leaderboards?

In this episode, Shannon sits down with learning engineer and Lavender Dragon co-founder Mary Nunley for a thoughtful conversation about what gamificatio... more

A polished course is not always a good course.

In this episode, Shannon Boyer explores why some online courses feel clear, supportive, and energizing, while others leave students confused, discouraged, and blaming themselves. This conversation goes ... more

Should you launch your online course live, build an evergreen funnel, or rethink the whole model entirely?

In this episode of The ART of Online Course Creation, Shannon Boyer is joined by award-winning marketing educator Jessica Korthuis for a conve... more

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Recent Guests

Adam Schaeuble
Host of the Podcasting Business School and an expert in podcasting strategies
Podcasting Business School
Episode: #57 Podcasting for Online Course Creators: What Actually Leads to Course Sales (with Adam Schaeuble)
Kathy Kwon
A brand and website designer who empowers creativity-driven digital entrepreneurs through strategic branding and website design.
Bright Matters Studio
Episode: #53 From One-on-One Services to Online Courses (Coaching Session with Kathy Kwon)
Melissa Kara
Founder of The Kara Collections, a premium branding and web design studio for coaches and online creatives.
The Kara Collections
Episode: #50 How Melissa Kara Chose Her Online Course Platform and What She Did To Elevate Her Results
Alexis Galloway
Owner of So Sweet Academy, an educator specializing in machine embroidery for beginners.
So Sweet Academy
Episode: #47 From Vault to Vision: How Alexis Galloway Turned a Hobby Into a Thriving Online Course Business
Tracy Beavers
CEO and founder of Tracy Beavers Coaching with a proven track record in business growth, focusing on visibility and list growth strategies.
Tracy Beavers Coaching
Episode: #45 Organic Marketing for Online Course Creators: How to Grow Your Audience Without Ads with Tracy Beavers
Lyric Montgomery Kinard
An award-winning artist, educator, and author who helps artists gain confidence, refine their creative vision, and develop their unique artistic voice.
Episode: #43 Overcoming Tech Fear and Camera Shyness: How Lyric Kinard Found Her Voice in Online Education
Lyric Canard
A longtime course creator in the creative space
Episode: #42 Does Your Online Course Have Impact? Part 2: What to Do If it Doesn't.
Kelly Leardon
Founder of Walk Like Warriors, a business strategy brand that helps female entrepreneurs
Walk Like Warriors
Episode: #41 Building an Online Course That Works: Kelly Leardon’s Customer-Obsessed Approach
Justine Beauregard
Award-winning sales strategist and host of the podcast People Over Profit
People Over Profit
Episode: #39 Sales Strategies for Your Online Course That Actually Feel Good with Justine Beauregard

Host

Shannon Boyer
Host of The Art of Online Course Creation

Reviews

5.0 out of 5 stars from 28 ratings
  • This is Successful Course Creation

    I have always enjoyed Shannon’s teaching style; clear, concise lessons; practical knowledge and advice. If you want success in Course Creation - this is it!

    Apple Podcasts
    5
    Jc at
    New Zealand7 months ago
  • A Beacon of Light in Murky Market

    Shannon Boyer is one of the few voices in the wilderness who is not pitching the "six figures in 60 days" hype that is so prevalent on the Internet today. Her focus is on education and transformation, giving students life changing tools and training that lead to a quality course that gets great reviews and word-of-mouth advertising. After months of browsing through videos and podcast, this is by far the best one I've found. I am very much looking forward to learning what Shannon has to teach. On... more

    Apple Podcasts
    5
    Ace of Lasers
    United Statesa year ago
  • Real knowledge delivered with passion and care for anyone who listens

    This podcast is laser focused on delivering real knowledge and sound advice to anyone wanting to teach others. But even more than that, Shannon’s passion for quality, true value and care for her students radiates in every sentence. In every episode one is reminded what really matters and how to achieve it. I eagerly wait for new episode every week.

    Apple Podcasts
    5
    Mvquilts
    United States2 years ago
  • Shannon is the real deal

    If you genuinely want to make an impact with your online course, listen to this podcast. Shannon shares actionable, tested strategies to help your students succeed, which in turn will help you and your business grow and be more sustainable.

    Apple Podcasts
    5
    RCW_SF
    United States2 years ago
  • Incredibly valuable information

    This podcast is chalk full of actionable steps and advice on course creation! Shannon is clearly and expert at what she does, and I love that she has the student in mind too. Definite recommendation for anyone interested in course creation!

    Apple Podcasts
    5
    The Retro Quilter
    Canada2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Host delivers on practical value and long-term strategy.
Clear, actionable guidance for course creators.
Listeners praise practical frameworks and student-centered approach.
Offers education-focused insights over hype.
Valuable, no-nonsense support for course creators.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#4
Poland/Business/Marketing
Apple Podcasts
#61
Poland/Business
Apple Podcasts
#166
Netherlands/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

#57 Podcasting for Online Course Creators: What Actually Leads to Course Sales (with Adam Schaeuble)
Q: What makes podcasting uniquely effective compared to other visibility channels when the end goal is course sales?
Podcasting serves as a discovery and nurturing mechanism for course creators to build relationships with their audience and effectively sell their programs.
#55 Pinterest for Online Course Creators: How to Use Pinterest as a Visual Search Engine for Long-Term Course Traffic (with Tim Adam)
Q: How important is it to stand out as non-AI content on Pinterest?
Pinterest is not penalizing AI art yet, but you might want to disclose that your content is not AI-generated.
#55 Pinterest for Online Course Creators: How to Use Pinterest as a Visual Search Engine for Long-Term Course Traffic (with Tim Adam)
Q: What does the funnel look like for a Course Creator using Pinterest?
You can drive traffic to anything with a link, and you should include a call to action for your pins.
#55 Pinterest for Online Course Creators: How to Use Pinterest as a Visual Search Engine for Long-Term Course Traffic (with Tim Adam)
Q: Is there still opportunity for those of us thinking about getting on the platform now?
Yes, absolutely! The most important aspect is to conduct keyword research.
#53 From One-on-One Services to Online Courses (Coaching Session with Kathy Kwon)
Q: What is holding you back right now?
Kathy expresses concern about the perfectionist part of her wanting to wait until she has a better idea before sharing.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About The Art of Online Course Creation

What is The Art of Online Course Creation about and what kind of topics does it cover?

A practical, strategy-first show for anyone turning expertise into scalable online courses. Across episodes, the host explores course design fundamentals, marketing and audience-building, platform choices, pricing models, and community engagement, all grounded in education theory and real-world experimentation. Recurring threads include clarifying outcomes for learners, avoiding hype in favor of sustainable growth, and using frameworks to map audience journeys and course impact. The show often features guests from podcasting, branding, design, and coaching, providing a well-rounded view of turning knowledge into compelling learning experiences.

What stands out is a consistent emphasis on actionable, proven methods over gimmicks, plus a wil... more

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How many listeners does The Art of Online Course Creation get?

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To see how many followers or subscribers The Art of Online Course Creation has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Art of Online Course Creation?

These podcasts share a similar audience with The Art of Online Course Creation:

1. The Amy Porterfield Show
2. The Mel Robbins Podcast
3. Creatives on Camera: Using Video to Teach, Sell and Inspire Online
4. Woman Evolve with Sarah Jakes Roberts
5. This American Life

How many episodes of The Art of Online Course Creation are there?

The Art of Online Course Creation launched 2 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Art of Online Course Creation?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Art of Online Course Creation?

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What guests have appeared on The Art of Online Course Creation?

Recent guests on The Art of Online Course Creation include:

1. Adam Schaeuble
2. Kathy Kwon
3. Melissa Kara
4. Alexis Galloway
5. Tracy Beavers
6. Lyric Montgomery Kinard
7. Lyric Canard
8. Kelly Leardon

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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