That's What I Call Marketing
Conor ByrneThat’s What I Call Marketing is the podcast for marketers who care about brand, B2B, creativity, effectiveness and the future of the profession.
Hosted by Conor Byrne, the show features real conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.
Across the episodes, we explore the ideas, decisions and tensio... more
| Publishes | Twice weekly | Episodes | 206 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingCareersBusiness | |||
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Latest Episodes
Amir Rasekh, Managing Director of Nectar360, joins That’s What I Call Marketing to discuss customer insight, retail media, AI-powered measurement and how agentic commerce could change the way people shop.
This episode explains how retail media has e... more
What does attention actually tell us about whether advertising is working?
Pete Wallace, Managing Director EMEA at GumGum, explains why clicks remain a poor measure of advertising effectiveness and how attention can help marketers connect media expo... more
James MacDonald, Founder of Limelight, joins That’s What I Call Marketing to discuss programmatic advertising, building a global ad tech business, AI and why simplicity still matters for marketers today.
This episode explores the journey from Fleet ... more
Julia Linehan, Founder and CEO of The Digital Voice, joins That’s What I Call Marketing to discuss Cannes Lions, the changing role of PR, AI search, trusted sources and why amplification matters for marketers today.
This episode explores how brands,... more
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- I know I am biased but…
That’s what I call marketing - Brilliant! Smart, intelligent conversations with thought leaders, including Conor himself. Witty conversations. Thoughtful insights. Hilarious punchlines. I am not a “marketing person” but each episode has something for me in the nonprofit field. The principles, skills and tools discussed by Conor and his guests are applicable across business disciplines. Get smarter. LISTEN!
Apple Podcasts5P-Sqiggles
United States2 years ago - Conor Byrne’s podcast is ace
If you don’t know Conor you will get to know him through this podcast. He is so knowledgeable about marketing, he manages to get the most interesting guests in his podcast, he asks the best questions and every time he is doing his thing, you just wish you were in the room. Conor is a total legend. And his podcast is ace.
Apple Podcasts5Indie Úna
Ireland2 years ago - Great podcast!
Conor gives away tons of marketing tips
Apple Podcasts5ninja steth jelly 7655United States3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #45 | Ireland/Business/Marketing |
Apple Podcasts | #47 |  New Zealand/Business/Marketing |
Apple Podcasts | #162 |  United Arab Emirates/Business/Marketing |
Apple Podcasts | #171 |  Norway/Business/Marketing |
Apple Podcasts | #194 |  Denmark/Business/Marketing |
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Frequently Asked Questions About That's What I Call Marketing
What is That's What I Call Marketing about and what kind of topics does it cover?
The show features conversations with senior marketing leaders, agency chiefs, and tech-forward marketers, exploring leadership, brand building, AI in marketing, and how data informs creative decisions. Episodes frequently blend practical tactics with strategic thinking—from GM mindsets and brand trust to the evolving role of AI, customer storytelling, and the balance between creativity and measurement. Notable strengths include high-caliber guest rosters, data-driven insights from Tracksuit and other propulsive firms, and a candid, pragmatic approach to leadership and growth in modern marketing.
Where can I find podcast stats for That's What I Call Marketing?
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How many listeners does That's What I Call Marketing get?
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What are the audience demographics for That's What I Call Marketing?
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How many subscribers and views does That's What I Call Marketing have?
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Which podcasts are similar to That's What I Call Marketing?
These podcasts share a similar audience with That's What I Call Marketing:
1. Uncensored CMO
2. The Louis Theroux Podcast
3. The High Performance Podcast
4. Good Hang with Amy Poehler
5. The WARC Podcast
How many episodes of That's What I Call Marketing are there?
That's What I Call Marketing launched 4 years ago and published 206 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact That's What I Call Marketing?
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What guests have appeared on That's What I Call Marketing?
Recent guests on That's What I Call Marketing include:
1. James MacDonald
2. Julia Linehan
3. Paul Limby
4. Ty Heath
5. Alessandro Manfredi
6. Susan Coghill
7. Jessica Jensen
8. Laura Lynch
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.