That's What I Call Marketing
Conor ByrneThat’s What I Call Marketing is the podcast for marketers who care about brand, B2B, creativity, effectiveness and the future of the profession.
Hosted by Conor Byrne, the show features real conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.
Across the episodes, we explore the ideas, decisions and tensio... more
| Publishes | Twice weekly | Episodes | 209 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessCareers | |||
Listen to this Podcast
Latest Episodes
In this episode of The Singles on That’s What I Call Marketing, Conor Byrne is joined by Bella and Ed from Tracksuit to unpack the biggest marketing stories right now using brand tracking data. They dive into the AI brand wars between ChatGPT/OpenAI ... more
What should marketers take from Cannes Lions once the presentations are over and the real work of planning for Q4 begins?
In this special crossover episode of That’s What I Call Marketing and The Sleeping Barber Podcast, System1’s Andrew Tindall and... more
Matt Butts, Head of Marketing Science at Samsung Ads Europe, joins That’s What I Call Marketing to discuss marketing science, incrementality, connected TV measurement and why rigorous testing matters more than a positive result. This episode explains... more
Amir Rasekh, Managing Director of Nectar360, joins That’s What I Call Marketing to discuss customer insight, retail media, AI-powered measurement and how agentic commerce could change the way people shop.
This episode explains how retail media has e... more
Key Facts
Similar Podcasts
People also subscribe to these shows.
Recent Guests
Host
Reviews
- Conor prepares
Conor puts a lot of effort into preparing for every episode and it shows. Great guests. Great rapport. Great insights. 5 stars!
Apple Podcasts5margaretmolloy
United Statesa month ago - I know I am biased but…
That’s what I call marketing - Brilliant! Smart, intelligent conversations with thought leaders, including Conor himself. Witty conversations. Thoughtful insights. Hilarious punchlines. I am not a “marketing person” but each episode has something for me in the nonprofit field. The principles, skills and tools discussed by Conor and his guests are applicable across business disciplines. Get smarter. LISTEN!
Apple Podcasts5P-SqigglesUnited States2 years ago - Conor Byrne’s podcast is ace
If you don’t know Conor you will get to know him through this podcast. He is so knowledgeable about marketing, he manages to get the most interesting guests in his podcast, he asks the best questions and every time he is doing his thing, you just wish you were in the room. Conor is a total legend. And his podcast is ace.
Apple Podcasts5Indie Úna
Ireland2 years ago - Great podcast!
Conor gives away tons of marketing tips
Apple Podcasts5ninja steth jelly 7655United States3 years ago
Listeners Say
Key themes from listener reviews, highlighting what works and what could be improved about the show.
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #22 | Ireland/Business/Marketing |
Apple Podcasts | #106 |  New Zealand/Business/Marketing |
Apple Podcasts | #112 |  Singapore/Business/Marketing |
Apple Podcasts | #193 |  United Arab Emirates/Business/Marketing |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Frequently Asked Questions About That's What I Call Marketing
What is That's What I Call Marketing about and what kind of topics does it cover?
The show features conversations with senior marketing leaders, agency chiefs, and tech-forward marketers, exploring leadership, brand building, AI in marketing, and how data informs creative decisions. Episodes frequently blend practical tactics with strategic thinking—from GM mindsets and brand trust to the evolving role of AI, customer storytelling, and the balance between creativity and measurement. Notable strengths include high-caliber guest rosters, data-driven insights from Tracksuit and other propulsive firms, and a candid, pragmatic approach to leadership and growth in modern marketing.
Where can I find podcast stats for That's What I Call Marketing?
Rephonic provides a wide range of podcast stats for That's What I Call Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to That's What I Call Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does That's What I Call Marketing get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for That's What I Call Marketing, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for That's What I Call Marketing?
Rephonic provides comprehensive predictive audience data for That's What I Call Marketing, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does That's What I Call Marketing have?
To see how many followers or subscribers That's What I Call Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to That's What I Call Marketing?
These podcasts share a similar audience with That's What I Call Marketing:
1. Uncensored CMO
2. The WARC Podcast
3. Nudge
4. The Marketing Architects
5. Today in Focus
How many episodes of That's What I Call Marketing are there?
That's What I Call Marketing launched 4 years ago and published 209 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact That's What I Call Marketing?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for That's What I Call Marketing?
Rephonic pulls ratings and reviews for That's What I Call Marketing from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for That's What I Call Marketing?
Rephonic provides full transcripts for episodes of That's What I Call Marketing. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on That's What I Call Marketing?
Recent guests on That's What I Call Marketing include:
1. Vanessa Chin
2. Mark Ritson
3. Matt Butts
4. Amir Rasekh
5. Pete Wallace
6. James MacDonald
7. Julia Linehan
8. Paul Limby
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.