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Artwork for That Amazon Ads Podcast

That Amazon Ads Podcast

Stephen Noch and Andrew Bailiff
Amazon PPC
Amazon Advertising
Amazon
E-Commerce
Sponsored Products
CPC
Tiktok
Digital Marketing
Ad Budgets
Single Keyword Campaigns
Amazon Marketing Cloud
Client Communication
Adlabs
Performance Issues
Sales Strategies
Client Retention
Advertising Strategy
Keyword Harvesting
Ad Analytics
E-Commerce Advertising

There are "best practices" and there are practices that get best results. We're here to teach you the latter. We separate the signal from the noise to provide a no-BS approach to Amazon Advertising. That Amazon Ads Podcast is detailed, technical, and (sometimes) funny. We hope you'll take some of what we've learned over the past several years to grow your business through Amazon Advertising.

PublishesWeeklyEpisodes118Founded2 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for That Amazon Ads Podcast

Latest Episodes

Amazon PPC Manager's Complete Task Schedule Revealed is your no-fluff blueprint for mastering Amazon PPC and finally knowing what to do each day.

In this episode, we walk through Amazon PPC. From daily monitoring and client comms to weekly bid optim... more

YouTube

How To Troubleshoot Falling Sales on Amazon reveals the exact framework to diagnose and fix declining Amazon PPC and Amazon Ads performance.

In this That Amazon Ads Podcast episode, we break down real campaign data to who you how to separate traffic... more

YouTube

How To Lower Your ACoS in Amazon PPC starts here on That Amazon Ads Podcast.

If Amazon PPC and Amazon Ads are draining profit, learn the two levers that cut ACoS fast without killing sales.

Stephen and Andrew show a click-by-click system: lower CPC... more

YouTube

Amazon PPC deep-dive: 5 Advertising Strategies for Competitive CPG Categories on Amazon that actually scale.

We also reveal 5 Advertising Strategies for Consumables and Supplements Categories on Amazon, built for real-world Amazon PPC performance.

more

YouTube

Key Facts

Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Sam Lee
Vice President of Trivium Co. and DSP expert.
Trivium Co.
Episode: #106 - 5 Steps To Auditing Your DSP Account
Brett Messieh
CMO of Sven and Son, aka Sleep Geeks
Sven and Son
Episode: When to Use Dynamic Bidding Up & Down on Amazon PPC with Brett Messieh
Dustin Wassner
Expert in Amazon API and AMC, known for his educational content.
BTR Media
Episode: Mastering The New Amazon Marketing Cloud Features with BTR Media's Dustin Wassner
Uri Rahimi
Creator of the Seller Utilities Chrome extension and entrepreneur
Episode: Amazon Search Query Performance Reports: Seller Central Utilities with Uri Rahimi
Carly McMillen
Co-founder of PPC Farm
PPC Farm
Episode: Amazon PPC Debate: Harvested Keyword Negation
Mina Elias
Founder of Trivium, former MMA fighter
Trivium
Episode: Amazon PPC Debate: Harvested Keyword Negation
John Aspinall
Specialist in image optimization and creative design
PickFu
Episode: How to Grow an Amazon Brand to $1 Million in 1 Year (Part 4: The Main Image)
Mike Danford
Works with Adverio, primarily focused on Amazon PPC strategies
Adverio
Episode: Product Targeting and Product Page Placements for Amazon PPC with Mike Danford
Ruben Alikhanyan
Founder and CEO of Professional Amazon Services, a full-service Amazon agency specializing in vendor-central transitions.
Professional Amazon Services
Episode: Transitioning from 1P Vendor to 3P Seller on Amazon (with Ruben Alikhanyan)

Hosts

Andrew
Co-Host of the show with expertise in Amazon advertising strategies and methods, providing insightful analysis and actionable tips.
Stephen
Co-Host of the show offering deep insights into Amazon Advertising, sharing practical knowledge and engaging anecdotes.

Reviews

4.9 out of 5 stars from 51 ratings
  • Game Changer

    These gentlemen are completely changing the game! By far the best Amazon PPC content I have found. Great real world examples and practical ways to improve performance.

    Apple Podcasts
    5
    Dwsndude
    United States2 years ago
  • Best Amazon PPC podcast there is!

    So stoked that Stephen & Andrew are doing this podcast, I’ve been following them for a long time and everything they say is good! Practical, understandable, love it.

    Apple Podcasts
    5
    This nickname is cool
    United States2 years ago
  • INFORMATIVE

    This Podcast is LIFE! Funny, fun but most importantly INFORMATIVE!!!

    Apple Podcasts
    5
    Smyrna519
    United States2 years ago
  • Next level

    Top notch and worth checking out. If you’re ready to get to the next level, this is the ticket.

    Apple Podcasts
    5
    sweper306
    United States2 years ago
  • Enjoying it so far!

    I know nothing about Amazon ads so starting at the basics here and being walked through how the process works is great. The encouragement to not over complicate things makes me feel like I have a chance of figuring it out.

    Apple Podcasts
    5
    bugmango
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable insights and practical strategies they can implement right away.
Audience members commend the no-nonsense approach to discussing Amazon PPC challenges and solutions.
The hosts' mix of humor and technical detail is often highlighted as a standout feature.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Episode 112: How Long Should You Wait After Optimizing Until You Optimize Again?
Q: Do I then run the bid optimizer again with a target ACOS of 30%?
You should consider the changes made and whether the spend and ACOS are moving in the right direction before deciding.
#106 - 5 Steps To Auditing Your DSP Account
Q: From your experience, where should advertisers focus their budgets when starting with DSP?
I always start only on Amazon and potentially Alexa as well, then launch successful campaigns off Amazon later.
#106 - 5 Steps To Auditing Your DSP Account
Q: How high do you recommend setting the viewability rates?
I usually set it to 40% or 50%, but I bid much higher.
Amazon Search Query Performance Reports: Seller Central Utilities with Uri Rahimi
Q: Could you share with the people the best use case applications that you've found for this report?
Uri discusses using SQP data to segment PPC campaigns, analyze organic purchases, and optimize ad spend based on performance metrics.
How to Make Better Amazon Video Ads that Grow Sales on Amazon PPC with Luke Melrose
Q: What is one thing that took you way too long to learn that you wish you would have learned sooner?
I wish that I considered where my clients are at a little bit more earlier in my career. Being precious about creative vision sometimes leads to a lack of collaboration with clients.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Age Range
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Frequently Asked Questions About That Amazon Ads Podcast

What is That Amazon Ads Podcast about and what kind of topics does it cover?

Focused on the nuances of Amazon Advertising, this engaging series provides actionable insights and strategies that separate mere best practices from those yielding the best results. The hosts tackle a range of topics, from bid optimization and effective PPC management to detailed analyses of campaign performance metrics. Each episode is characterized by a technical yet relatable approach, often blending humor with in-depth discussions aimed at empowering Amazon sellers and marketers alike. Notably, the hosts emphasize a data-driven perspective that addresses common misconceptions and encourages listeners to optimize their advertising strategies effectively.

Where can I find podcast stats for That Amazon Ads Podcast?

Rephonic provides a wide range of podcast stats for That Amazon Ads Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to That Amazon Ads Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does That Amazon Ads Podcast get?

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What are the audience demographics for That Amazon Ads Podcast?

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How many subscribers and views does That Amazon Ads Podcast have?

To see how many followers or subscribers That Amazon Ads Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to That Amazon Ads Podcast?

These podcasts share a similar audience with That Amazon Ads Podcast:

1. The PPC Den: Amazon PPC Advertising Mastery
2. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
3. My Amazon Guy
4. All-In with Chamath, Jason, Sacks & Friedberg
5. My First Million

How many episodes of That Amazon Ads Podcast are there?

That Amazon Ads Podcast launched 2 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact That Amazon Ads Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on That Amazon Ads Podcast?

Recent guests on That Amazon Ads Podcast include:

1. Sam Lee
2. Brett Messieh
3. Dustin Wassner
4. Uri Rahimi
5. Carly McMillen
6. Mina Elias
7. John Aspinall
8. Mike Danford

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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