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Artwork for That Amazon Ads Podcast

That Amazon Ads Podcast

Stephen Noch and Andrew Bailiff
Amazon PPC
Amazon Advertising
Amazon
E-Commerce
Sponsored Products
CPC
Tiktok
Digital Marketing
Single Keyword Campaigns
Ad Budgets
Amazon Marketing Cloud
Client Communication
Adlabs
Sales Strategies
Performance Issues
Client Retention
Keyword Harvesting
Advertising Strategy
E-Commerce Advertising
Ad Analytics

There are "best practices" and there are practices that get best results. We're here to teach you the latter. We separate the signal from the noise to provide a no-BS approach to Amazon Advertising. That Amazon Ads Podcast is detailed, technical, and (sometimes) funny. We hope you'll take some of what we've learned over the past several years to grow your business through Amazon Advertising.

PublishesWeeklyEpisodes116Founded2 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for That Amazon Ads Podcast

Latest Episodes

How To Lower Your ACoS in Amazon PPC starts here on That Amazon Ads Podcast.

If Amazon PPC and Amazon Ads are draining profit, learn the two levers that cut ACoS fast without killing sales.

Stephen and Andrew show a click-by-click system: lower CPC... more

Amazon PPC deep-dive: 5 Advertising Strategies for Competitive CPG Categories on Amazon that actually scale.

We also reveal 5 Advertising Strategies for Consumables and Supplements Categories on Amazon, built for real-world Amazon PPC performance.

more

YouTube

Don't Be Fooled by this Sneaky Little Trick Agencies Use to Take Your Money!

In this Amazon PPC breakdown, we expose the "Wasted Spend" scare tactic agencies use to win your account.

If you're in the US and someone pitched you $30K in "Wasted Spend... more

YouTube

Amazon PPC for Managing Really Big Accounts doesn't have to be chaos.

In this episode we unpack Managing Really Big Accounts in Amazon PPC so you know when to go granular and when to aggregate for real ROI.

Learn the hybrid playbook: build full fiv... more

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Accepts Sponsors
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Recent Guests

Sam Lee
Vice President of Trivium Co. and DSP expert.
Trivium Co.
Episode: #106 - 5 Steps To Auditing Your DSP Account
Dustin Wassner
Expert in Amazon API and AMC, known for his educational content.
BTR Media
Episode: Mastering The New Amazon Marketing Cloud Features with BTR Media's Dustin Wassner
Uri Rahimi
Creator of the Seller Utilities Chrome extension and entrepreneur
Episode: Amazon Search Query Performance Reports: Seller Central Utilities with Uri Rahimi
Carly McMillen
Co-founder of PPC Farm
PPC Farm
Episode: Amazon PPC Debate: Harvested Keyword Negation
Mina Elias
Founder of Trivium, former MMA fighter
Trivium
Episode: Amazon PPC Debate: Harvested Keyword Negation
John Aspinall
Specialist in image optimization and creative design
PickFu
Episode: How to Grow an Amazon Brand to $1 Million in 1 Year (Part 4: The Main Image)
Mike Danford
Works with Adverio, primarily focused on Amazon PPC strategies
Adverio
Episode: Product Targeting and Product Page Placements for Amazon PPC with Mike Danford
Ruben Alikhanyan
Founder and CEO of Professional Amazon Services, a full-service Amazon agency specializing in vendor-central transitions.
Professional Amazon Services
Episode: Transitioning from 1P Vendor to 3P Seller on Amazon (with Ruben Alikhanyan)
Brandon M. Young
Founder and CEO of Data Dive
Data Dive
Episode: How To Rank Better on Amazon with Data Dive CEO - Brandon M. Young

Hosts

Andrew
Co-Host of the show with expertise in Amazon advertising strategies and methods, providing insightful analysis and actionable tips.
Stephen
Co-Host of the show offering deep insights into Amazon Advertising, sharing practical knowledge and engaging anecdotes.

Reviews

4.9 out of 5 stars from 51 ratings
  • Game Changer

    These gentlemen are completely changing the game! By far the best Amazon PPC content I have found. Great real world examples and practical ways to improve performance.

    Apple Podcasts
    5
    Dwsndude
    United States2 years ago
  • Best Amazon PPC podcast there is!

    So stoked that Stephen & Andrew are doing this podcast, I’ve been following them for a long time and everything they say is good! Practical, understandable, love it.

    Apple Podcasts
    5
    This nickname is cool
    United States2 years ago
  • INFORMATIVE

    This Podcast is LIFE! Funny, fun but most importantly INFORMATIVE!!!

    Apple Podcasts
    5
    Smyrna519
    United States2 years ago
  • Next level

    Top notch and worth checking out. If you’re ready to get to the next level, this is the ticket.

    Apple Podcasts
    5
    sweper306
    United States2 years ago
  • Enjoying it so far!

    I know nothing about Amazon ads so starting at the basics here and being walked through how the process works is great. The encouragement to not over complicate things makes me feel like I have a chance of figuring it out.

    Apple Podcasts
    5
    bugmango
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable insights and practical strategies they can implement right away.
Audience members commend the no-nonsense approach to discussing Amazon PPC challenges and solutions.
The hosts' mix of humor and technical detail is often highlighted as a standout feature.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#147
Israel/Business/Marketing
Apple Podcasts
#175
Mexico/Business/Marketing
Apple Podcasts
#218
South Korea/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Episode 112: How Long Should You Wait After Optimizing Until You Optimize Again?
Q: Do I then run the bid optimizer again with a target ACOS of 30%?
You should consider the changes made and whether the spend and ACOS are moving in the right direction before deciding.
#106 - 5 Steps To Auditing Your DSP Account
Q: From your experience, where should advertisers focus their budgets when starting with DSP?
I always start only on Amazon and potentially Alexa as well, then launch successful campaigns off Amazon later.
#106 - 5 Steps To Auditing Your DSP Account
Q: How high do you recommend setting the viewability rates?
I usually set it to 40% or 50%, but I bid much higher.
Amazon Search Query Performance Reports: Seller Central Utilities with Uri Rahimi
Q: Could you share with the people the best use case applications that you've found for this report?
Uri discusses using SQP data to segment PPC campaigns, analyze organic purchases, and optimize ad spend based on performance metrics.
How to Make Better Amazon Video Ads that Grow Sales on Amazon PPC with Luke Melrose
Q: What is one thing that took you way too long to learn that you wish you would have learned sooner?
I wish that I considered where my clients are at a little bit more earlier in my career. Being precious about creative vision sometimes leads to a lack of collaboration with clients.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About That Amazon Ads Podcast

What is That Amazon Ads Podcast about and what kind of topics does it cover?

Focused on the nuances of Amazon Advertising, this engaging series provides actionable insights and strategies that separate mere best practices from those yielding the best results. The hosts tackle a range of topics, from bid optimization and effective PPC management to detailed analyses of campaign performance metrics. Each episode is characterized by a technical yet relatable approach, often blending humor with in-depth discussions aimed at empowering Amazon sellers and marketers alike. Notably, the hosts emphasize a data-driven perspective that addresses common misconceptions and encourages listeners to optimize their advertising strategies effectively.

Where can I find podcast stats for That Amazon Ads Podcast?

Rephonic provides a wide range of podcast stats for That Amazon Ads Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to That Amazon Ads Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does That Amazon Ads Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for That Amazon Ads Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for That Amazon Ads Podcast?

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How many subscribers and views does That Amazon Ads Podcast have?

To see how many followers or subscribers That Amazon Ads Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to That Amazon Ads Podcast?

These podcasts share a similar audience with That Amazon Ads Podcast:

1. The PPC Den: Amazon PPC Advertising Mastery
2. The Game with Alex Hormozi
3. My First Million
4. The Diary Of A CEO with Steven Bartlett
5. Better Advertising with BTR Media

How many episodes of That Amazon Ads Podcast are there?

That Amazon Ads Podcast launched 2 years ago and published 116 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact That Amazon Ads Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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Rephonic provides full transcripts for episodes of That Amazon Ads Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on That Amazon Ads Podcast?

Recent guests on That Amazon Ads Podcast include:

1. Sam Lee
2. Dustin Wassner
3. Uri Rahimi
4. Carly McMillen
5. Mina Elias
6. John Aspinall
7. Mike Danford
8. Ruben Alikhanyan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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