
Přinášíme příběhy ze zákulisí zajímavých českých firem. Produkty, know-how a klíčoví lidé. Podcast vzniká ve spolupráci CC.cz a vybraných značek. Moderuje Ivana Karhanová.
| Publishes | Twice weekly | Episodes | 127 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Category | Technology |

Řada podnikatelů má pocit, že když firma vydělává, je všechno v pořádku. Realita je ale jiná. „Můžete být ziskoví, a přesto vám dojdou peníze na výplaty,“ říká v podcastu BrandStories Martin Vakoč, nový CEO Fidoo, fintechu, který se svým prvním produ... more
Zákazníci kladou čím dál větší důraz na pohodlí a produkt nechtějí hledat na několika e-shopech, ale chtějí mít vše na jednom místě. „Marketplaces prostě jsou a budou budoucnost. Je to obrovský driver prodejů a visibility produktů i brandu,“ říká v p... more
U českým firem se často projevuje tzv. Produktový fetišismus. Podle Pavla Jovanoviče, CEO Středočeského inovačního centra, ale podnikání stojí na širším pohledu. „Jsme hodně zaměření na produkt a někdy podceňujeme všechno kolem – značku nebo zkušenos... more
Digitalizace je dnes pro firmy nutnost, podle Jiřího Huba z Asseco Solutions ale sama o sobě úspěch nezaručí. Klíčové je mít jasný cíl. „Dělat digitalizaci jen proto, že je to trendy, nedává žádný smysl. Musíte vědět, co tím chcete změnit,“ říká v po... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #204 |
Listeners, social reach, demographics and more for this podcast.
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| Interests | Professions | Age Range | |||
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These podcasts share a similar audience with BrandStories:
1. Money Maker
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3. Fantastic Future
4. Proti Proudu
5. Vojta Žižka
BrandStories launched 4 years ago and published 127 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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