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Artwork for Subscription Heroes

Subscription Heroes

Scott Hurff
Saas
Google Ads
Churn
Landing Page Optimization
Marketing Attribution
Subscription Services
Customer Retention
Advertising Strategy
Lead Generation
Stubgroup
Churn Rate
B2B Marketing
Digital Marketing
Customer Feedback
SEO
Return On Investment (ROI)
B2B Saas
Subscription Business
Churnkey
Social Media Marketing

Subscriptions are eating the world. Join us as we spotlight the heroes behind the world's most successful subscription businesses. Brought to you by Churnkey.

PublishesWeeklyEpisodes25Founded3 years ago
Number of ListenersCategories
EntrepreneurshipManagementBusiness

Listen to this Podcast

Artwork for Subscription Heroes

Latest Episodes

In this episode, Niv Oppenhaim shares how the team built an AI-native GTM platform that runs on agentic workflows. He discusses early technical challenges, the bet on rapid LLM progress, and how Swan scaled to 200+ paying customers with just 3 founde... more

In this episode, Geoff Roberts walk us through building a lean SaaS company that bundles essential tools for subscription businesses. Geoff shares the tough early years, their radical equal-pay “choose your own adventure” compensation model, and how ... more

In this episode, Meri Williams outlines her journey from teenage hardware hacker in South Africa to leading engineering teams at major companies, government, and startups. Meri shares insights from scaling teams, improving efficiency, navigating neur... more

In this episode, Marko Saric shares how the project grew from a solo developer’s side hustle into a profitable SaaS with over 15,000 paying customers all without ads, affiliates, or outside funding. He dives into their open-source journey, content-le... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Alex Boyd
Co-founder of Aware, a SaaS for LinkedIn
Aware
Episode: Alex Boyd: Content That Converts – Real Talk from a LinkedIn Pro | Subscription Heroes #16
Matthew Tse
CEO of ImprovMX, focused on acquisition entrepreneurship
ImprovMX
Episode: Matthew Tse: Buy the Next Big Thing Instead of Building One | Subscription Heroes #13
John Horn
Founder and Chief Executive Officer of StubGroup
StubGroup
Episode: John Horn: Optimizing Google Ads | Subscription Heroes #10
Robbie Baxter
Subscription consultant and author
RobbieKellmanBaxter.com
Episode: Building a Customer Centric Business with Robbie Baxter, Author & Subscription Expert
Adam Robinson
CEO at retention.com and RB2B
retention.com, RB2B
Episode: The Future of B2B SaaS Marketing with Adam Robinson, CEO at Retention.com and RB2B
Randy Wootton
CEO at Maxio
Maxio
Episode: B2B SaaS Industry Report (Q1 2024) with Randy Wootton, CEO at Maxio

Host

Brady
Host of the podcast, known for leading discussions on subscription businesses and customer retention strategies.

Reviews

5.0 out of 5 stars from 13 ratings
  • Great listen for startup founders

    Scott does a fantastic job of digging insights out of the founders that come on the show. Crazy good guest list for the first season and the production quality is top-notch.

    Apple Podcasts
    5
    robmoo.re
    United States2 years ago
  • Very valuable information

    Loved listening to this. I’m already using some processes I learned about last week. I’ll definitely keep listening. Sounds like Scott has some great guests on the show.

    Apple Podcasts
    5
    Clw117
    United States2 years ago
  • Fun, Lively, and Informative

    I thoroughly enjoyed myself with this podcast. The host, Scott, is endearing and asks fun questions. I wasn’t sure what they’d actually be discussing, but the conversation was fun, bouncing from business to personal life seamlessly and organically. I learned some stuff and I’ll be back for more as this podcast takes off. Thanks for a great listen!

    Apple Podcasts
    5
    Badgett2012
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the information shared by guests practical and applicable to their own businesses, enhancing the perceived value of the content.
Listeners appreciate the high quality of guests and the insightful conversations that unfold with each episode.
Overall, feedback highlights a positive reception towards the host's engaging interviewing style and the informative nature of the discussions.

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Talking Points

Recent interactions between the hosts and their guests.

Alex Boyd: Content That Converts – Real Talk from a LinkedIn Pro | Subscription Heroes #16
Q: How can, say, founders or others use LinkedIn and kind of succeed?
If you are starting on LinkedIn, you have no credibility... your content is going to do better if you engage.
Alex Boyd: Content That Converts – Real Talk from a LinkedIn Pro | Subscription Heroes #16
Q: If you were starting over, is that the route you take again, or do you just go straight to SaaS?
I would probably try to build SaaS as a side hustle for longer, build up the kind of personal runway and then start SaaS earlier.
Vova Feldman: Inside Freemius – Building Connections, Not Just Software | Subscription Heroes #15
Q: How are you thinking about differentiating yourselves from Stripe and Paddle?
We focus specifically on software makers and provide a comprehensive solution for them, not just payment processing.
Vova Feldman: Inside Freemius – Building Connections, Not Just Software | Subscription Heroes #15
Q: What challenges come with being tied to the WordPress ecosystem?
There are complexities with licensing and updates, and each ecosystem has its unique challenges, but overall it has played well for us.
Vova Feldman: Inside Freemius – Building Connections, Not Just Software | Subscription Heroes #15
Q: Do you think you could still code Freemius in two weekends if you were starting today?
No, I can't code Freemius in two weekends. The initial project idea took that long, but building it into a fully operational business took about a year.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Subscription Heroes

What is Subscription Heroes about and what kind of topics does it cover?

The focus centers around the emerging landscape of subscription-based businesses, with expert guests sharing their experiences and strategies. Topics frequently discussed include customer retention, strategies for reducing churn, the evolving creator economy, and innovative approaches to monetization. Noteworthy aspects include insights into transitioning traditional business models to subscription services and the use of technology, particularly in areas like marketing attribution and user engagement, making it particularly beneficial for entrepreneurs and business leaders seeking to navigate the subscription landscape effectively.

Where can I find podcast stats for Subscription Heroes?

Rephonic provides a wide range of podcast stats for Subscription Heroes. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Subscription Heroes and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Subscription Heroes get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Subscription Heroes, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Subscription Heroes?

Rephonic provides comprehensive predictive audience data for Subscription Heroes, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Subscription Heroes have?

To see how many followers or subscribers Subscription Heroes has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Subscription Heroes?

These podcasts share a similar audience with Subscription Heroes:

1. Startups For the Rest of Us

How many episodes of Subscription Heroes are there?

Subscription Heroes launched 3 years ago and published 25 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Subscription Heroes?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Subscription Heroes?

Rephonic pulls ratings and reviews for Subscription Heroes from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Subscription Heroes?

Rephonic provides full transcripts for episodes of Subscription Heroes. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Subscription Heroes?

Recent guests on Subscription Heroes include:

1. Alex Boyd
2. Matthew Tse
3. John Horn
4. Robbie Baxter
5. Adam Robinson
6. Randy Wootton

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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