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Artwork for Social Media Decoded

Social Media Decoded

Michelle Thames
Visibility
Entrepreneurship
Social Media Marketing
Community Building
Instagram
Marketing
Content Marketing
Social Media
Content Creation
Content Strategy
Networking
Personal Branding
Marketing Strategies
Business Growth
Authority
Community
Podcasting
Storytelling
Leadership
Threads

Social Media Decoded is your go-to podcast for marketing, visibility, and monetization strategies to grow your business online. Hosted by marketing expert Michelle Thames, this show breaks down social media, content marketing, and business growth into actionable steps for entrepreneurs, creators, and brands. Tune in for expert insights, real-world strategies, and inspiring success stories to help ... more

PublishesDailyEpisodes600Founded6 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Social Media Decoded

Latest Episodes

Why do some local business videos generate thousands of views, shares, comments, and real customers while others barely get noticed?

In this episode of Social Media Decoded, Michelle Thames breaks down the strategy behind her viral Hidden Gem videos... more

Is your email list helping you grow your business—or is it collecting dust?

In this episode of Social Media Decoded, Michelle Thames sits down with award-winning email marketing strategist Melissa Seideman to discuss how entrepreneurs can use email ... more

What does it really take to land media opportunities, build a recognizable personal brand, and become the person people think of when opportunities arise?

In this episode of Social Media Decoded, Michelle Thames shares the real story behind her rece... more

Have you ever felt like you're doing everything you're "supposed" to do in your business—creating content, growing your audience, chasing the algorithm—but something still feels off?

In this episode of Social Media Decoded, Michelle Thames shares th... more

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Recent Guests

Melissa Seideman
Award-winning email marketing strategist who specializes in email marketing, automation, and helping businesses turn subscribers into customers
Self-employed / Email Marketing Strategist
Episode: Why Email Marketing Still Matters: How to Turn Subscribers Into Customers with Melissa Seideman
Annie Mossbacher
Chief Growth Officer at Dubsado
Dubsado
Episode: The Hidden Cost of Visibility: Why Your Business Needs Systems Before More Followers
Jayanta Jenkins
Vice President of Global Creative at Starbucks
Starbucks
Episode: What Makes Brands People Remember | Behind the Brand with Jayanta Jenkins
Sarah Gavilla
Social media lead, ManyChat
ManyChat
Episode: How to Turn Conversations Into Clients Using DMs | Behind the Brand with Manychat
Kailey Jacomet
Founder of Brand Law Boutique, Trademark Attorney
Brand Law Boutique
Episode: One DM Could Shut Down Your Brand: The Legal Mistakes Creators Don’t See Coming with Kailey Jacomet
Julia Hartz
CEO and co-founder of Eventbrite
Eventbrite
Episode: Building Community at Scale: Live with Eventbrite CEO Julia Hartz
Lauren Najar
Business coach and lead strategist helping women generate online income
Episode: Why Your Lead Magnet Isn’t Working (and the Relationship Strategy That Converts) with Lauren Najar
Mollie Lo
LinkedIn strategist who helps entrepreneurs and professionals turn their presence into profits.
Lotus Mentoring
Episode: How to Use LinkedIn to Attract Clients, Build Authority & Monetize Your Expertise with LinkedIn Strategist Mollie Lo
Genny Mack
Wellness advocate, certified holistic nutritionist, and storyteller who shares her journey of overcoming chronic illness.
Not specified
Episode: From Lupus to Limitless: How Genny Mack Turned Visibility Into Purpose and Profit

Host

Michelle Thames
host and marketing strategist, visibility coach, entrepreneur, podcast host

Reviews

4.9 out of 5 stars from 247 ratings
  • Great podcast!

    You pack a powerful punch with concise, uplifting and honest topics about growing a business! Great information!

    Apple Podcasts
    5
    tlm6
    United States2 months ago
  • the reason you haven’t grown episode

    Best one yet!

    Apple Podcasts
    5
    CocoBricks
    United States6 months ago
  • High vibes, high value

    I love listening to Michelle! She’s got such a great energy and always gives really good advice. She definitely knows what she’s talking about!

    Apple Podcasts
    5
    viajante26
    United Kingdoma year ago
  • Countless gems

    As soon as a new show drops I’m locked in because I know I’m going to get a major takeaway that I can add to my business leading to success in the social space!

    Apple Podcasts
    5
    Goochaveli
    United Statesa year ago
  • Michelle is top tier

    Real talk with real strategies by a real woman in business who is just passionate about helping the rest of us grow and de-mystify social media a bit along the way.

    Apple Podcasts
    5
    Steph Rubio
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate concise episodes that get to the point without fluff.
Clear, actionable takeaways in bite-sized formats are popular with listeners.
The host's energy and practical advice help listeners implement strategies quickly.
Guests and topics are praised for relevance to real-world marketing.
Episodes emphasize relationship-building and community for sustainable growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Email Marketing Still Matters: How to Turn Subscribers Into Customers with Melissa Seideman
Q: What changes are you seeing in email marketing right now?
People are being more selective about lists, welcome sequences should be revisited and polished, authenticity and human connection are increasingly valued, and AI should be used to support—not replace—creative and relational aspects of emailing.
Why Email Marketing Still Matters: How to Turn Subscribers Into Customers with Melissa Seideman
Q: What moment completely changed how you look at email marketing?
Seeing a skincare client grow from $8,000 a month to $200,000 a month within six months through a combination of email, automation, and back-end funnels demonstrated the transformative power of a strategic email program.
Why Email Marketing Still Matters: How to Turn Subscribers Into Customers with Melissa Seideman
Q: How did you become the email person and was that always your plan?
I started as a general virtual assistant after leaving teaching due to finances; I discovered a passion for email marketing, niched down around it, built a team, and have never looked back because I love helping businesses grow with email.
The Hidden Cost of Visibility: Why Your Business Needs Systems Before More Followers
Q: What is the first system every founder should implement this month?
Have a clear, easy way to send a proposal that outlines services, how you work, and onboarding steps, because speed and clarity dramatically improve conversion and set expectations.
One DM Could Shut Down Your Brand: The Legal Mistakes Creators Don’t See Coming with Kailey Jacomet
Q: What are some non-negotiable clauses that every creator should have in their contract?
Important clauses include how the brand can use your name and likeness and the scope of that usage related to the agreement.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Social Media Decoded

What is Social Media Decoded about and what kind of topics does it cover?

Short, action-oriented episodes focus on turning social presence into tangible business results. Core themes include building a scalable visibility system, converting attention into email lists, and turning conversations—online and IRL—into clients and revenue. Listeners can expect crisp frameworks, bite-sized tactics, and real-world case studies on platforms like Threads, Instagram, and LinkedIn, with a heavy emphasis on relationship-building, community, and events as engines for growth. A standout pattern is the host's insistence on practical, implementable steps over vanity metrics, plus frequent discussions of rooms, networks, and speaking opportunities as proven pathways to opportunities.

Where can I find podcast stats for Social Media Decoded?

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How many listeners does Social Media Decoded get?

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What are the audience demographics for Social Media Decoded?

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How many subscribers and views does Social Media Decoded have?

To see how many followers or subscribers Social Media Decoded has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Social Media Decoded?

These podcasts share a similar audience with Social Media Decoded:

1. Build Your Tribe | Grow Your Business with Social Media
2. Woman of Influence
3. The Jasmine Star Show
4. Good Content with Shannon McKinstrie
5. Social Media Marketing Podcast

How many episodes of Social Media Decoded are there?

Social Media Decoded launched 6 years ago and published 600 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Social Media Decoded?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Social Media Decoded?

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How do I access podcast episode transcripts for Social Media Decoded?

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What guests have appeared on Social Media Decoded?

Recent guests on Social Media Decoded include:

1. Melissa Seideman
2. Annie Mossbacher
3. Jayanta Jenkins
4. Sarah Gavilla
5. Kailey Jacomet
6. Julia Hartz
7. Lauren Najar
8. Mollie Lo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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