Smarter Marketer
James LawrenceHosted by James Lawrence - Co-Founder of Rocket Agency and B&T Marketer of the Year finalist, each episode features candid conversations with marketers, leaders and innovators on what’s really working in today’s fast-changing landscape. This is the definitive podcast for Australian Marketers.
| Publishes | Twice monthly | Episodes | 106 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessCareersMarketing | |||
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Latest Episodes
Marketers have long optimised for visibility and memory, but in our metric-focused industry, are we measuring what really matters?
In this episode of the Smarter Marketer Podcast, host James Lawrence speaks with Dr. Karen Nelson-Field, Founder of Am... more
As 2025 comes to a close, the conversation around in-housing has never been more confusing. With rising pressures on budgets and the disruption caused by AI, businesses are being forced to rethink what the right marketing structure might look like f... more
Once thought of as a “traditional” channel, outdoor has once again become one of the most creative and technology-integrated mediums in modern marketing. As audiences move faster and attention gets harder to hold, out-of-home (OOH) continues to prove... more
What does it really mean to lead marketing in 2025? In this episode of the Smarter Marketer Podcast, Host James Lawrence sits down with executive brand strategist Emma Logan to unpack the realities facing modern marketing leaders, from blurred job bo... more
Key Facts
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Reviews
- Some useful tips
I just started listening to Smarter Marketer and am finding some useful tips and ideas. It’s easy listening and informative. Look forward to more.
Apple Podcasts5Grant6065
Australia9 months ago - Marketing made easy
Smarter Marketer is such a fun and insightful dive into marketing, offering practical tips and engaging discussions. Perfect for staying updated on trends with a relaxed, approachable vibe!
Apple Podcasts5Amshu_03Australiaa year ago - Finally some genuine actionable content.
We’ll done. Love the diversity and how valuable the perspectives are. You don’t know what you don’t know, so this is really helping me stay on top of what’s new what’s important and how it impacts my day to day. So much quality content.
Apple Podcasts5marian budaAustralia2 years ago - Always something new and interesting
Honestly is the best podcast out there for those who want to keep ahead of what’s happening in marketing, which often is no easy task since there’s just so much. Really good stuff in every episdoe!
Apple Podcasts5Ashb2398
India2 years ago - Game Changing Podcast!
Packed with insights and industry trends, each episode delivers marketing wisdom. Hosted by experts, it's a must-listen for anyone navigating the dynamic world of marketing. Informative and engaging!
Apple Podcasts5bonnieweetbixAustralia2 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #187 | Australia/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to Smarter Marketer?
These podcasts share a similar audience with Smarter Marketer:
1. No Filter
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3. Chanticleer
4. Squiz Today
5. Mamamia Out Loud
How many episodes of Smarter Marketer are there?
Smarter Marketer launched 4 years ago and published 106 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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