Smarter Marketer
James LawrenceHosted by James Lawrence - Co-Founder of Rocket Agency and B&T Marketer of the Year finalist, each episode features candid conversations with marketers, leaders and innovators on what’s really working in today’s fast-changing landscape. This is the definitive podcast for Australian Marketers.
| Publishes | Twice monthly | Episodes | 121 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingCareersBusiness | |||
Listen to this Podcast
Latest Episodes
Few decisions have a bigger impact on marketing performance than choosing the right agency partner. Yet according to TrinityP3's latest State of the Pitch Report, many pitch processes are still creating frustration on both sides of the table. Agencie... more
Episode Description:
Most marketers are keen to try the new shiny tactic, but what if the biggest B2B marketing opportunities come from understanding what doesn’t change?
In this episode of the Smarter Marketer Podcast, Rocket Agency’s Co-Founder &... more
Episode Description:
Is Google losing ground? How much traffic are tools like ChatGPT really driving? And what does visibility look like when answers increasingly happen inside AI platforms instead of on your website? In this episode, Host James Law... more
Episode Description:
As attribution becomes less reliable and marketing teams face more pressure to prove what drives growth, marketing mix modelling is becoming a popular way to understand the full commercial picture behind marketing performance. more
Key Facts
Similar Podcasts
People also subscribe to these shows.
Recent Guests
Host
Reviews
- Some useful tips
I just started listening to Smarter Marketer and am finding some useful tips and ideas. It’s easy listening and informative. Look forward to more.
Apple Podcasts5Grant6065
Australiaa year ago - Marketing made easy
Smarter Marketer is such a fun and insightful dive into marketing, offering practical tips and engaging discussions. Perfect for staying updated on trends with a relaxed, approachable vibe!
Apple Podcasts5Amshu_03Australia2 years ago - Finally some genuine actionable content.
We’ll done. Love the diversity and how valuable the perspectives are. You don’t know what you don’t know, so this is really helping me stay on top of what’s new what’s important and how it impacts my day to day. So much quality content.
Apple Podcasts5marian budaAustralia2 years ago - Always something new and interesting
Honestly is the best podcast out there for those who want to keep ahead of what’s happening in marketing, which often is no easy task since there’s just so much. Really good stuff in every episdoe!
Apple Podcasts5Ashb2398
India2 years ago - Game Changing Podcast!
Packed with insights and industry trends, each episode delivers marketing wisdom. Hosted by experts, it's a must-listen for anyone navigating the dynamic world of marketing. Informative and engaging!
Apple Podcasts5bonnieweetbixAustralia2 years ago
Listeners Say
Key themes from listener reviews, highlighting what works and what could be improved about the show.
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #223 | Australia/Business/Marketing |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Frequently Asked Questions About Smarter Marketer
What is Smarter Marketer about and what kind of topics does it cover?
A practical, practitioner-focused show centered on modern marketing, with candid discussions from leaders and practitioners about what actually works in today's fast-changing landscape. Episodes frequently cover topics like AI-enabled search, marketing measurement, agency partnerships, creator partnerships, B2B and B2C marketing strategies, and practical tactics for achieving measurable outcomes. Notable strengths include a strong Australian perspective, a mix of agency veterans and subject-matter experts, and a consistent emphasis on actionable tactics, human-centered storytelling, and governance around new technologies. This combination makes it useful for listeners who want real-world guidance, benchmarks, and frameworks they can apply t... more
Where can I find podcast stats for Smarter Marketer?
Rephonic provides a wide range of podcast stats for Smarter Marketer. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Smarter Marketer and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Smarter Marketer get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Smarter Marketer, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for Smarter Marketer?
Rephonic provides comprehensive predictive audience data for Smarter Marketer, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does Smarter Marketer have?
To see how many followers or subscribers Smarter Marketer has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Smarter Marketer?
These podcasts share a similar audience with Smarter Marketer:
1. Where Should We Begin? with Esther Perel
2. ABC News Daily
3. The Diary Of A CEO with Steven Bartlett
4. Uncensored CMO
5. The Quicky
How many episodes of Smarter Marketer are there?
Smarter Marketer launched 4 years ago and published 121 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Smarter Marketer?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Smarter Marketer?
Rephonic pulls ratings and reviews for Smarter Marketer from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Smarter Marketer?
Rephonic provides full transcripts for episodes of Smarter Marketer. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Smarter Marketer?
Recent guests on Smarter Marketer include:
1. Ty Heath
2. Joe Alder
3. Henry Innis
4. Jordan Slover
5. Trish McGee
6. Lisa Macqueen
7. Stuart Jaffray
8. Alex Hayes
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.