Smarter Marketer
James LawrenceHosted by James Lawrence - Co-Founder of Rocket Agency and B&T Marketer of the Year finalist, each episode features candid conversations with marketers, leaders and innovators on what’s really working in today’s fast-changing landscape. This is the definitive podcast for Australian Marketers.
| Publishes | Twice monthly | Episodes | 102 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingCareers | |||
Listen to this Podcast
Latest Episodes
For decades the agency-client relationship has worked on a transactional view of marketing and creative services. Agencies gave away their best thinking upfront, clients judged on surface-level ideas and both sides accepted a process that often under... more
Ranking in ChatGPT is now one of the most urgent challenges in digital marketing. With millions of Australians using AI search every week, the question for in-house marketers isn’t whether ChatGPT is shaping buyer journeys anymore, it’s how to make s... more
As competition heats up across professional services, simply telling people what you do is no longer enough. The difference between winning and blending in ultimately comes down to perspective: how you see the world, not just what you sell. Too often... more
Marketing in 2025 is being shaped by what some experts call a 'polycrisis' - disruption layered upon disruption. From global conflicts to inflation to AI-driven job shifts, the market conditions facing both brands and consumers are becoming more comp... more
Key Facts
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Reviews
- Some useful tips
I just started listening to Smarter Marketer and am finding some useful tips and ideas. It’s easy listening and informative. Look forward to more.
Apple Podcasts5Grant6065
Australia7 months ago - Marketing made easy
Smarter Marketer is such a fun and insightful dive into marketing, offering practical tips and engaging discussions. Perfect for staying updated on trends with a relaxed, approachable vibe!
Apple Podcasts5Amshu_03Australiaa year ago - Finally some genuine actionable content.
We’ll done. Love the diversity and how valuable the perspectives are. You don’t know what you don’t know, so this is really helping me stay on top of what’s new what’s important and how it impacts my day to day. So much quality content.
Apple Podcasts5marian budaAustralia2 years ago - Always something new and interesting
Honestly is the best podcast out there for those who want to keep ahead of what’s happening in marketing, which often is no easy task since there’s just so much. Really good stuff in every episdoe!
Apple Podcasts5Ashb2398
India2 years ago - Game Changing Podcast!
Packed with insights and industry trends, each episode delivers marketing wisdom. Hosted by experts, it's a must-listen for anyone navigating the dynamic world of marketing. Informative and engaging!
Apple Podcasts5bonnieweetbixAustralia2 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #31 | Australia/Business/Marketing |
Apple Podcasts | #80 |  Indonesia/Business/Marketing |
Apple Podcasts | #147 |  Singapore/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to Smarter Marketer?
These podcasts share a similar audience with Smarter Marketer:
1. Squiz Today
2. The Briefing
3. No Filter
4. Uncensored CMO
5. The Morning Edition
How many episodes of Smarter Marketer are there?
Smarter Marketer launched 3 years ago and published 102 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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