Sleeping Barber - A Marketing Podcast
Sleeping BarberReady to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought l... more
| Publishes | Twice weekly | Episodes | 194 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
In this episode, Marc and Vassilis explore the invisible mental models that shape marketing decisions, questioning long-held beliefs such as the funnel model, the five times customer acquisition myth, and the effectiveness of purpose-driven marketing... more
In this edition of the Barber's Brief, Marc and Vassilis discuss various things that caught their attention, including the role of brand purpose in driving growth, the challenges faced by D2C brands, TikTok's new commerce initiative, Coca-Cola's inno... more
In this PostPod, Marc and Vassilis unpack their conversation with David Aaker, diving deep into brand strategy, organizational structure, and the evolution of performance marketing. They reflect on David's thoughts around LL Bean's origin story, the ... more
What do a cold beer, a pair of duck-hunting boots, and a heavy sledgehammer have to do with $14 trillion in brand equity?
In this masterclass, David Aaker—the "Father of Modern Branding" explains how these iconic "memory anchors" do the heavy liftin... more
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- Actionable insights
I love this podcast for when I need actionable insights and the evidence to back it. Great line up of guests, too!
Apple Podcasts5melisrose1
United States2 months ago - Unselfishly Brilliant
Marc and V have great chemistry and you can tell that they research their guests quite extensively. I appreciate the effort they put in!
Apple Podcasts5Gus_FortyEight
Canada5 months ago - Actionable insights!
I have really enjoyed the last few episodes! Keep up the great work!
Apple Podcasts5Winning_!!!United States6 months ago - Great podcast!
Easy, conversational podcast littered with valuable insights!
Apple Podcasts5~B.A.United States6 months ago - Feel Smarter
Mark and V unselfishly share their knowledge as marketing executives
Charismatic and humble, they bring us into their world of marketing with news, brash opinions and impressive guests. Highly recommend this podcast if you want to feel smarter for listening!
Apple Podcasts5ZuccinimanCanadaa year ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #51 |  Germany/Business/Marketing |
Apple Podcasts | #62 |  Norway/Business/Marketing |
Apple Podcasts | #65 |  India/Business/Marketing |
Apple Podcasts | #72 |  Mexico/Business/Marketing |
Apple Podcasts | #84 |  Argentina/Business/Marketing |
Apple Podcasts | #85 |  Netherlands/Business/Marketing |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
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Frequently Asked Questions About Sleeping Barber
What is Sleeping Barber about and what kind of topics does it cover?
Focuses on the intersection of marketing effectiveness, strategy, and creativity, with topics ranging from comprehensive analyses of market dynamics to actionable insights from industry leaders. The discussions often explore how companies can enhance brand engagement and navigate the changing landscape of marketing using contemporary case studies and expert interviews. Notably, it emphasizes the application of both traditional marketing principles and innovative strategies, such as the utilization of AI in advertising and customer engagement, making it appealing to professionals looking for both foundational knowledge and current trends in the business and marketing sectors.
Where can I find podcast stats for Sleeping Barber?
Rephonic provides a wide range of podcast stats for Sleeping Barber. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Sleeping Barber and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Sleeping Barber get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Sleeping Barber, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for Sleeping Barber?
Rephonic provides comprehensive predictive audience data for Sleeping Barber, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does Sleeping Barber have?
To see how many followers or subscribers Sleeping Barber has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Sleeping Barber?
These podcasts share a similar audience with Sleeping Barber:
1. Uncensored CMO
2. The CMO Podcast
3. The Gray Area with Sean Illing
4. The Marketing Architects
5. Design Better
How many episodes of Sleeping Barber are there?
Sleeping Barber launched 4 years ago and published 194 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Sleeping Barber?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Sleeping Barber?
Rephonic pulls ratings and reviews for Sleeping Barber from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Sleeping Barber?
Rephonic provides full transcripts for episodes of Sleeping Barber. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Sleeping Barber?
Recent guests on Sleeping Barber include:
1. David Aaker
2. Roger Martin
3. Peter Field
4. Vince Simone
5. Tom Fishburne
6. Paul Tedesco
7. Ty Heath
8. Jane Ostler
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.