Rephonic
Artwork for Simplified Sparky Marketing

Simplified Sparky Marketing

Alan Collins
Marketing
American Express
Artificial Intelligence
Electrical Contracting
Electrical Business
Small Business
Sydney, Australia
Tesla
Pricing Strategy
Instagram
Pricing
Servicemate
Goods and Services Tax
Website
Google
Marketing Messaging
Simplified Sparky Mentorship
Flywheel
Electrician
Sydney

ELECTRICIANS!

Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.

Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.

Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

PublishesTwice weeklyEpisodes160Founded3 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for Simplified Sparky Marketing

Latest Episodes

Simplified Sparky is limited to 41 electrical business. Don't wait.

Allan Dibs Books - HERE

๐Ÿ“ˆ Work directly with me ๐Ÿ‘‰๐Ÿผย  HERE

๐Ÿš€ The Sparky Series: How to build your Flywheelโ„ข in 9 minutes ๐Ÿ‘‰๐Ÿผย  HERE

๐Ÿ“ฝ๏ธ More on Instagram ๐Ÿ‘‰๐Ÿผย  HERE

๐ŸŽฅ More on... more

YouTube

Most electricians do this backwards.ย  I break down why firing bullets first, at one hyper-specific target market, is what actually brings ideal clients into your electrical business.ย 

๐Ÿ“ˆ Work directly with me ๐Ÿ‘‰๐Ÿผย  HERE

๐Ÿš€ The Sparky Series: How to... more

YouTube

95% of electricians market video content the wrong way!

Focusing on the work itself instead of the problem they're solving for clients. Learn why raw phone video is the future of trades marketing, why fancy equipment doesn't matter, and how to stand... more

YouTube

I got to speak with Sam McGuire from MPS Electrical the OG Member #001. Insideย  Simplified Sparky.

Sam already had the bones of a electrical business. He just needed a little bit more structure, and that structure has skyrocketed his business for ef... more

YouTube

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Austin Aves
Owner, Westgrid Electrical
Westgrid Electrical
Episode: Simplified Sparky Member | Austin from Westgrid Electrical | 152
Ryan Glerham
Owner, Axon Electrical; Sunshine Coast Blackout Protection
Axon Electrical; Sunshine Coast Blackout Protection
Episode: Simplified Sparky Member - Ryan from Axon Electrical
Dave Brearley
Electrical business owner at Haven Electrical
Haven Electrical
Episode: Dave Brearley - Zero to Electrical Business Owner in Melbourne | 127
Alan Collins
Owner of Simplified Sparky Marketing, electrical contractor turned educator and coach
Simplified Sparky Marketing
Episode: Bonus: Unlocking electrical business potential | 103

Host

Alan
Host of Simplified Sparky Marketing

Reviews

5.0 out of 5 stars from 41 ratings
  • Great Podcast

    Hey. Stumbled across this while searching for another podcast with similar name. Have listened to all the episodes in one arvo and will do so again when sitting down with pen & paper to take notes.

    Keep up the great work. You have a new avid listener.

    Apple Podcasts
    5
    NathP123445
    Australia3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Shows value in taking notes and re-listening for clarity.
Positive first impressions suggest growing advocacy and word-of-mouth referrals.
Listeners likely appreciate how actionable notes translate to real-world results.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#191
Canada/Business/Marketing
Apple Podcasts
#117
Australia/Business/Marketing
Apple Podcasts
#106
Ireland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

BONUS: Spark Your Interest Podcast with Josh Ford | 84
Q: How should an established or growing shop approach marketing and staffing?
Focus on lean processes and systems, clearly defined roles, and project managers to keep quality high as you scale. Don't rush to hire; aim to stay close to the tools with one to four workers while developing systems that allow you to delegate effectively, then gradually expand as you can maintain profitability and consistency.
BONUS: Spark Your Interest Podcast with Josh Ford | 84
Q: What should a one-man shop start with when marketing their electrical services?
Start with a solid Google Business Profile, treat it like a social page with regular posts and reviews, and then build a website with clear, client-focused messaging that communicates what you do and how you help within the first few seconds. Avoid generic stock imagery and underwhelming copy; the messaging must reflect the problem you solve for mums and dads in your area.
Bonus: Unlocking electrical business potential | 103
Q: What role does technology, like AI, play in your advisory approach and for your clients?
Technology, especially AI, automates mundane tasks, improves responsiveness, and allows electricians to quote and manage work remotely, which saves time and increases capacity.
Bonus: Unlocking electrical business potential | 103
Q: How did you transition from working with builders to serving homeowners directly, and why does that matter for value in a business?
Relying on builders creates dependence on goodwill; serving homeowners builds a sustainable pipeline, reduces risk, and makes the business more sellable because clients aren't tied to specific contractors or middlemen.
Bonus: Unlocking electrical business potential | 103
Q: What prompted you to start Simplified Sparky Marketing and pursue coaching for trades?
I loved coaching, found fulfillment in helping others implement what I learned, and wanted to show tradespeople how to systemize and scale their businesses, not just do the manual work.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Simplified Sparky Marketing

What is Simplified Sparky Marketing about and what kind of topics does it cover?

A practical, no-nonsense resource for electricians who want to grow a profitable, sustainable business through smarter marketing and operations. Episodes focus on pricing discipline, branding, lead generation, client communication, and systems that scale, all grounded in real-world trades experiences. Listeners are likely aspiring or existing electrical contractors and small-business owners seeking actionable tactics to win better clients, justify higher rates, and streamline day-to-day profitability. A notable strength is the emphasis on disciplined pricing, local marketing, and psychology-driven branding tailored for the trades, with guidance that is implementable rather than theoretical.

Where can I find podcast stats for Simplified Sparky Marketing?

Rephonic provides a wide range of podcast stats for Simplified Sparky Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Simplified Sparky Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Simplified Sparky Marketing get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Simplified Sparky Marketing, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Simplified Sparky Marketing?

Rephonic provides comprehensive predictive audience data for Simplified Sparky Marketing, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Simplified Sparky Marketing have?

To see how many followers or subscribers Simplified Sparky Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Simplified Sparky Marketing?

These podcasts share a similar audience with Simplified Sparky Marketing:

1. Sparky Coach
2. The Trade Den
3. UpScale - Build your profitable Trade and Construction business
4. The Profitable Tradie Podcast
5. The Diary Of A CEO with Steven Bartlett

How many episodes of Simplified Sparky Marketing are there?

Simplified Sparky Marketing launched 3 years ago and published 160 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Simplified Sparky Marketing?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Simplified Sparky Marketing?

Rephonic pulls ratings and reviews for Simplified Sparky Marketing from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Simplified Sparky Marketing?

Rephonic provides full transcripts for episodes of Simplified Sparky Marketing. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Simplified Sparky Marketing?

Recent guests on Simplified Sparky Marketing include:

1. Austin Aves
2. Ryan Glerham
3. Dave Brearley
4. Alan Collins

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days