Shelf Talks
Roberta TownesShelf Talks is the go-to podcast for female founders, product-based entrepreneurs, and emerging brands who want to learn how to get their products into retail stores and thrive once they’re there.
Hosted by Roberta Townes, a seasoned retail buyer, each weekly episode features unfiltered conversations with founders who’ve landed on shelves at top retailers. You’ll learn exactly how they pitched to... more
| Publishes | Twice weekly | Episodes | 151 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurshipCareers | |||
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Sarela Herrada, co-founder and CEO of SIMPLi, joins Shelf Talks for a candid conversation packed with actionable retail insights every product-based founder needs to hear before pitching buyers and launching into stores.
If you're ... more
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In this episode of Shelf Talks, Roberta sits down with Sarela Herrada, co-founder and CEO of SIMPLi, to unpack the journey of building a mission-driven food brand from the ground up and transforming regenerative agriculture into a f... more
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In this Retail Readiness Round of Shelf Talks, Roberta sits down with Carrie Sporer for a candid conversation on what founders really need to know before landing on retail shelves. From understanding margins, tariffs, and shipping c... more
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In this episode of Shelf Talks, host Roberta Townes sits down with Carrie Sporer, co-founder of SWAIR Hair to talk about building an innovative beauty brand that is disrupting the haircare category with showerless shampoo solutions ... more
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- A Must-Listen for Product Founders and Makers
Shelf Talks has quickly become one of my favourite podcasts. Roberta brings so much clarity, warmth and real-world wisdom to every episode. If you’re building a product-based business or trying to get your brand shelf-ready, this podcast is a goldmine.
What makes it truly special is the way Roberta connects with female founders. The conversations are honest and insightful, sharing not just the wins but the failures, the pivots and the lessons that actually move a business forward. It’s rare to ... more
Apple Podcasts5Camille Myles Art
Canada5 months ago - A new fan!
I thoroughly enjoyed being interviewed by Roberta with my business partner. Being interviewed by someone so knowledgeable was an invaluable experience. I look forward to learning from other entrepreneurs and experts she chooses to engage on Shelftalks!
Apple Podcasts5ARLKotler
United States8 months ago - Great value in each episode!
Roberta does a great job of digging into each Founder’s journey to get the scoop and ensure the listener takes away value and key learners from each episodes! Also, I enjoy the wide array of product categories covered on the show. Definitely worth a listen!
Apple Podcasts5Gwynne_lauraUnited States9 months ago - So good
All value and no fluff. Highly recommended!!
Apple Podcasts5Gyc2019United Statesa year ago - Extremely Informative and Relevant
As a new skincare brand founder - this podcast is on point given the evolving beauty landscape and beauty industry. It’s in-depth and the guests are very transparent
Apple Podcasts5AppiahOUnited Statesa year ago
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Apple Podcasts | #128 |  Singapore/Business/Entrepreneurship |
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Frequently Asked Questions About Shelf Talks
What is Shelf Talks about and what kind of topics does it cover?
This show centers on product-based brands aiming to land on retail shelves and thrive there. Episodes feature female founders sharing real-world journeys—from pitching to buyers and securing retail partnerships to navigating production scale, pricing, and in-store growth. A standout is the emphasis on practical, actionable lessons for retail readiness and wholesale success, with guests often detailing category strategies, consumer testing, and buzz-building tactics across diverse consumer goods categories.
A notable hallmark is the host's focus on authentic founder experiences and concrete steps buyers look for, making it especially valuable for founders, marketers, and agencies seeking proven pathways to shelf results or sponsorship oppor... more
Where can I find podcast stats for Shelf Talks?
Rephonic provides a wide range of podcast stats for Shelf Talks. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Shelf Talks and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Shelf Talks get?
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What are the audience demographics for Shelf Talks?
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How many subscribers and views does Shelf Talks have?
To see how many followers or subscribers Shelf Talks has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Shelf Talks?
These podcasts share a similar audience with Shelf Talks:
1. How I Built This with Guy Raz
2. The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
3. The Startup CPG Podcast
4. Proof to Product
5. Female Founder World
How many episodes of Shelf Talks are there?
Shelf Talks launched 2 years ago and published 151 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Shelf Talks?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Shelf Talks?
Rephonic pulls ratings and reviews for Shelf Talks from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Shelf Talks?
Rephonic provides full transcripts for episodes of Shelf Talks. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Shelf Talks?
Recent guests on Shelf Talks include:
1. Olivia Abrams
2. Rachel Kane
3. Maree Glading
4. Shizu Okusa
5. Lisa Curtis
6. Denise Woodard
7. Laura Viola Maccarone
8. Jessica Taylor
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.