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Artwork for Shelf Talks

Shelf Talks

Roberta Townes
Retail Readiness
Fazit Beauty
Walmart
Mocktails For Mommy
Sam's Club
Covid-19
Sober Curious
Retail Strategy
Huntsville, Alabama
Taylor Swift
Beauty Industry
Entrepreneurship
Luna Magic
Retail Marketing
Best Ever Granola
E-Commerce
Retail Stores
Non-Alcoholic Beverage
Alabama
Non-Alcoholic Beverages

Shelf Talks is the go-to podcast for female founders, product-based entrepreneurs, and emerging brands who want to learn how to get their products into retail stores and thrive once they’re there.

Hosted by Roberta Townes, a seasoned retail buyer, each weekly episode features unfiltered conversations with founders who’ve landed on shelves at top retailers. You’ll learn exactly how they pitched to... more

PublishesTwice weeklyEpisodes116Foundeda year ago
Number of ListenersCategories
EntrepreneurshipCareersBusiness

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Latest Episodes

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In this FOUNDER'S FLASHBACK from episode Ep 33 host Roberta interviews Candace Wu, co-founder of Wonder Monday, a brand that is redefining cheesecake with healthier options. Candace shares her journey from technology consulting to ent... more

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In this Shelf Bites clip from the full episode released 6/21/25, Roberta sits down with Scout Brisson, CEO of De Soi, to break down how to successfully pitch and scale a product in retail when you’re building an entirely new category.... more

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Launching in a major grocery retailer can look glamorous on social media but the reality is far more strategic.

In this bonus episode of Shelf Talks, Jessica Taylor, founder of Ezra Coffee, shares the unfiltered story of how her bran... more

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How to Follow Shelf Talks Podcast on social:

Instagram: www.instagram.com/shelftalkspodcast/

Linkedin: www.linkedin.com/company/shelf-talks-podcast

Love what you hear on Shelf Talks? You can now s... more

Key Facts

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Recent Guests

Olivia Abrams
Co-founder behind TiCK MiTT, focused on transforming how families protect themselves from ticks.
TiCK MiTT
Episode: Olivia Abrams, Co-Founder of TiCK MiTT on Building a Brand, Shark Tank and Launching in Retail
Rachel Kane
Co-founder of Sprinkle Bites, passionate about creating fun, nutritious food for children
Sprinkle Bites
Episode: The Co-Founder Behind SprinkleBites: Rachel Kane on Creating a New Category
Maree Glading
Founder of Evre, a natural skincare brand for teens
Evre
Episode: How a Mom Turned a Skincare Gap Into a Shelf Worthy Brand: The Story of evre. with Founder Maree Glading
Shizu Okusa
Founder and CEO of Apothekary
Apothekary
Episode: 3 Rapid Retail Questions with Shizu Okusa, Founder & CEO of Apothekary
Lisa Curtis
Founder and CEO of Kuli Kuli Foods
Kuli Kuli Foods
Episode: Rapid Retail Questions with Lisa Curtis, Founder & CEO of Kuli Kuli Foods
Denise Woodard
Founder of Partake Foods, a brand specializing in allergy-friendly snacks
Partake Foods
Episode: Partake Foods Founder Denise Woodard on Raising $30M and Scaling Smart in Retail Stores
Laura Viola Maccarone
Founder and creative force behind Rizbee Studio, helping brands with visual identities and packaging design.
Rizbee Studio
Episode: The Art of Continuity in Branding with Laura Viola Maccarone, Founder of Rizbee Studio
Jessica Taylor
Founder of Ezra Coffee
Ezra Coffee
Episode: 3 Rapid Retail Questions with Jessica Taylor, Founder of Ezra Coffee
Nina Lombardo
Co-founder of O'ts Cookies
O'ts Cookies
Episode: 3 Rapid Retail Questions with Nina Lombardo and Anna Kotler, Co-Founders of O'ts Cookies

Host

Roberta Townes
Host of discussions with founders navigating retail challenges, providing valuable insights about entrepreneurship and product-based business strategies.

Reviews

5.0 out of 5 stars from 17 ratings
  • A new fan!

    I thoroughly enjoyed being interviewed by Roberta with my business partner. Being interviewed by someone so knowledgeable was an invaluable experience. I look forward to learning from other entrepreneurs and experts she chooses to engage on Shelftalks!

    Apple Podcasts
    5
    ARLKotler
    United States4 months ago
  • Great value in each episode!

    Roberta does a great job of digging into each Founder’s journey to get the scoop and ensure the listener takes away value and key learners from each episodes! Also, I enjoy the wide array of product categories covered on the show. Definitely worth a listen!

    Apple Podcasts
    5
    Gwynne_laura
    United States5 months ago
  • So good

    All value and no fluff. Highly recommended!!

    Apple Podcasts
    5
    Gyc2019
    United States8 months ago
  • Extremely Informative and Relevant

    As a new skincare brand founder - this podcast is on point given the evolving beauty landscape and beauty industry. It’s in-depth and the guests are very transparent

    Apple Podcasts
    5
    AppiahO
    United States9 months ago
  • Shelf Talks with Roberta!

    Listening to this podcast and the information about retail gives me a 360 view!

    It gives me insight on the complex dynamics that buyers face and their expectations and the retailer terms and pricing strategies that I may not have considered. This is very informative and helpful! I'm going to share this with my colleagues!

    Great work! Thank you for creating this resource!

    Apple Podcasts
    5
    Have 09823
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive feedback highlights the community-focused approach and encouragement for female entrepreneurs.
Audiences value the focus on actionable strategies that can be implemented immediately in their own ventures.
Many find the discussions engaging, especially how personal experiences are woven into business stories.
Listeners appreciate the in-depth insights from successful founders, emphasizing the practical advice offered for navigating retail challenges.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

3 Rapid Retail Questions with Christina Kao, Co-Founder & Co-CEO of Le Mini Macaron
Q: Are there any tools, resources, or consultants that you would recommend to founders preparing for their retail success?
Beauty Independent is a great resource that provides community and information for beauty entrepreneurs.
3 Rapid Retail Questions with Christina Kao, Co-Founder & Co-CEO of Le Mini Macaron
Q: How do you maintain strong relationships with your retail buyers?
Meeting in person and being a resource by sharing industry data are key strategies for maintaining strong relationships with retail buyers.
3 Rapid Retail Questions with Christina Kao, Co-Founder & Co-CEO of Le Mini Macaron
Q: What advice would you give to founders who are just starting to pitch their products to retail buyers?
Founders should think about how they can represent something different for the category and cover white space innovation that is not already present.
Aisle of Disruption: Molly Fedick on Changing the Beverage Game with her Brand Buzzkill
Q: How did you manage that and plan for it?
We estimated and hoped, and took a look at the previous data from months prior to make educated guesses.
Aisle of Disruption: Molly Fedick on Changing the Beverage Game with her Brand Buzzkill
Q: What was your life like before starting Buzzkill Wines?
I was the creative director at Hinge... and it was a super fast-paced life, filled with parties and social events.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Shelf Talks

What is Shelf Talks about and what kind of topics does it cover?

Focused on female founders and product-based entrepreneurs, the content emphasizes actionable strategies and insights for successfully launching and scaling products in retail markets. Each episode features candid discussions with founders who share their experiences in securing retail partnerships, managing marketing strategies, and overcoming the unique challenges of entrepreneurship. Notably, the podcast provides a platform for discussing not only successes but also the pitfalls faced along the retail journey, making it particularly valuable for aspiring entrepreneurs looking to navigate the complexities of retail successfully. Unique aspects of the podcast include a strong community focus and a commitment to empowering women in business... more

Where can I find podcast stats for Shelf Talks?

Rephonic provides a wide range of podcast stats for Shelf Talks. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Shelf Talks and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Shelf Talks get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Shelf Talks, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Shelf Talks?

Rephonic provides comprehensive predictive audience data for Shelf Talks, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Shelf Talks have?

To see how many followers or subscribers Shelf Talks has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Shelf Talks?

These podcasts share a similar audience with Shelf Talks:

1. The Read

How many episodes of Shelf Talks are there?

Shelf Talks launched a year ago and published 116 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Shelf Talks?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Shelf Talks?

Rephonic pulls ratings and reviews for Shelf Talks from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Shelf Talks?

Rephonic provides full transcripts for episodes of Shelf Talks. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Shelf Talks?

Recent guests on Shelf Talks include:

1. Olivia Abrams
2. Rachel Kane
3. Maree Glading
4. Shizu Okusa
5. Lisa Curtis
6. Denise Woodard
7. Laura Viola Maccarone
8. Jessica Taylor

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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