2-3 times a week in the podcast are discussed Google patents, research papers and other hot topics like E-E-A-T, LLMO, Generative Engine Optimization (GEO), semantic search and Ranking. This podcast gives you exclusive insights about SEO and LLMO based on fudamental research of SEO relevant patents, research papers and Google leaks analyzed for the SEO Research Suite: www.kopp-online-marke... more
Publishes | Twice weekly | Episodes | 84 | Founded | 10 months ago |
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Number of Listeners | Categories | BusinessMarketing |
The episode is focussing a patent by Microsoft Technology Licensing LLC for a system designed to deliver reliable, expert-verified information in response to user queries. This system aims to combat misinformation from traditional search engines and ... more
This episode is focussing the article "What we can learn from DOJ trial and API Leak for SEO?" by Olaf Kopp It examines recent disclosures from the DOJ antitrust trial against Google and a 2024 Google API leak. The author uses a Google Leak Analyzer ... more
This Google patent disussed in this espisode describes a machine-learned system for personalizing sequence processing models, such as large language models, by integrating user preferences and contextual data. It outlines a method where an embedding ... more
This episode outlines a Microsoft patent for a generative search engine results system designed to create interactive and comprehensive search result documents using large generative models (LGMs). The system addresses the limitations of traditional ... more
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The discussions primarily focus on current trends and advancements in SEO, particularly as they relate to Google patents and the integration of large language models (LLMs) in search engine optimization. Topics such as generative engine optimization, the E-E-A-T principles (Experience, Expertise, Authoritativeness, and Trustworthiness), and semantic search offer listeners valuable insights into the evolving landscape of digital marketing. By analyzing recent patents and research papers, the content aims to equip SEO professionals with the knowledge needed to adapt their strategies amid ongoing changes in search technology and user behavior. This podcast stands out by providing detailed examinations of technical concepts, practical applicati... more
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SEO Research Suite launched 10 months ago and published 84 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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