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SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid ... more

PublishesTwice monthlyEpisodes134Founded6 years ago
Number of ListenersCategories
Sports NewsBusinessEntrepreneurshipNews

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Artwork for SBJ On Stage

Latest Episodes

In this edition of SBJ On Stage, we take you to SBJ's Media Innovators conference in the fall of 2024 for a conversation with UFC CEO Dana White, and SBJ Publisher and Executive Editor, Abe Madkour.

Fresh off a record-setting run at Madison Square... more

In this edition of SBJ On Stage, we revisit a conversation between Bob Iger and Jimmy Pitaro from SBJ’s 2025 CAA World Congress of Sports.

The conversation takes on added relevance considering Iger and Josh Kushner’s pending acquisition of the Los A... more

YouTube

In this episode of On Stage, Microsoft’s Chief AI Officer, MJ Jabbour, explores concepts such as “abundance of cognition,” the risks of de-skilling, and how organizations can prepare for increasingly capable AI systems.  The episode features a new ad... more

In this episode of On Stage, Andrew Yaffe, CEO of Dude Perfect, joins Bret McCormick, Staff Reporter at Sports Business Journal, for a conversation about how one of the world's most recognizable creator brands is redefining sports fandom for a new ge... more

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Recent Guests

Dana White
UFC President and CEO
UFC
Episode: Dana White: UFC Media and Business Landscape
Bob Iger
CEO of Disney (at the time of the interview)
The Walt Disney Company
Episode: SBJ On Stage Revisited: Bob Iger & Jimmy Pitaro with New Context and Commentary
Jimmy Pitaro
Chairman, ESPN
ESPN
Episode: SBJ On Stage Revisited: Bob Iger & Jimmy Pitaro with New Context and Commentary
MJ Jabbour
AI Innovation Officer at Microsoft
Microsoft
Episode: MJ Jabbour: Transforming with Intention AI Leadership in a Changing World
Alon Cohen
Executive Vice President of Innovation at TKO Group
TKO Group
Episode: MJ Jabbour: Transforming with Intention AI Leadership in a Changing World
Andrew Yaffe
CEO of Dude Perfect
Dude Perfect
Episode: Andrew Yaffe: Lessons from a new CEO on scaling Dude Perfect
Jess Smith
President of the Golden State Valkyries
Golden State Valkyries
Episode: Jess Smith: Building a Modern Sports Franchise
Bela Bajaria
Chief Content Officer, Netflix
Netflix
Episode: Bela Bajaria - Content Live Sports and Netflix Next Chapter
Eric Shanks
CEO and executive producer of FOX Sports
FOX Sports
Episode: Eric Shanks: Leadership Live Sports and the Future of FOX Sports

Hosts

Dan Kaufman
Host of SBJ On Stage
Taylor Bloom
Host of SBJ On Stage

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#133
United States/News/Sports News
Apple Podcasts
#111
United Kingdom/News/Sports News
Apple Podcasts
#172
Canada/News/Sports News
Apple Podcasts
#6
Spain/News/Sports News
Apple Podcasts
#37
Taiwan/News/Sports News
Apple Podcasts
#179
Japan/News/Sports News

Talking Points

Recent interactions between the hosts and their guests.

Dana White: UFC Media and Business Landscape
Q: What is your approach to developing new talent for the UFC?
White outlines a grassroots approach, ongoing scouting, leveraging Contender Series, and a focus on building a pipeline through international clinics and training facilities.
Dana White: UFC Media and Business Landscape
Q: How do you plan to grow UFC in international markets?
He talks about targeting star-driven expansion, opening new performance facilities, and going to untapped regions like Spain, Mexico, and Africa, while ensuring live arenas provide a high-quality experience.
Dana White: UFC Media and Business Landscape
Q: What is your take on your next media rights deal unfolding in the coming years?
White explains that streaming, global distribution, and the right mix of platforms will determine the deal structure, with potential involvement from services like Disney/ESPN or others, and emphasizes flexibility in negotiating different content packages across networks.
Andrew Yaffe: Lessons from a new CEO on scaling Dude Perfect
Q: What would you say to legacy sports properties about building a social-first audience from scratch?
Treat each platform as a distinct ecosystem; appoint a YouTube-native creator to manage assets, generate ideas, and tailor content to each platform rather than repurposing highlights; focus on formats that genuinely engage young audiences instead of simply clipping highlights.
Eric Shanks: Leadership Live Sports and the Future of FOX Sports
Q: How do you balance tradition with experimentation in broadcasting—especially with streaming and live components?
By leveraging live-first strategies, investing in marquee events, and integrating new platforms (FOX One) as additive rather than replacing traditional broadcast, ensuring local relevance remains intact.

Audience Metrics

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Frequently Asked Questions About SBJ On Stage

What is SBJ On Stage about and what kind of topics does it cover?

SBJ On Stage delivers candid, leadership-driven conversations with top sports business executives and creators, recorded live at industry events. Across episodes, listeners get practical takes on growth strategies, rights and distribution, branding, and the evolving landscape of sports media, ownership, and fan experience. Guests range from league and team owners to broadcasters and tech-enabled innovators, providing high-signal perspectives on building sustainable franchises, navigating partnerships, and aligning culture with growth. A notable strength is the mix of strategic depth and real-world anecdotes—from ownership philosophies and talent development to global expansion and event storytelling—making it a strong pick for listeners int... more

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Which podcasts are similar to SBJ On Stage?

These podcasts share a similar audience with SBJ On Stage:

1. SBJ Morning Buzzcast
2. Bloomberg Business of Sports
3. The Sports Media Podcast
4. The Deal with Alex Rodriguez and Jason Kelly
5. The Varsity

How many episodes of SBJ On Stage are there?

SBJ On Stage launched 6 years ago and published 134 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact SBJ On Stage?

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What guests have appeared on SBJ On Stage?

Recent guests on SBJ On Stage include:

1. Dana White
2. Bob Iger
3. Jimmy Pitaro
4. MJ Jabbour
5. Alon Cohen
6. Andrew Yaffe
7. Jess Smith
8. Bela Bajaria

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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