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Artwork for Rising

Rising - Conversations with Leaders On Their Way Up

Direct Agents and Prophet
Marketing
Career Advice
Advertising
Corewell Health
Artificial Intelligence
Profit
Public Relations
Mentorship
Vyve By Vayner

There’s a lot of focus in our industry on those already at the top, but change is driven at all levels. Rising highlights the builders, the shapers and the doers across marketing, media, and innovation — the ones tagged to be our future leaders. Each episode showcases a leader rising up and what they see ahead. Hosted by Josh Boaz and Mat Zucker, we talk to guests about career trajectory, the peop... more

PublishesInfrequentlyEpisodes60Founded7 years ago
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Artwork for Rising

Latest Episodes

Brian Myers is the Founder and CEO of CURVEJUMPER Growth Accelerator, where he works with companies from Fortune 5 to startups to drive high-growth strategy and execution. With over 25 years of experience across Accenture, Prophet, and SC Johnson, he... more

Andrea Sullivan is the CEO of vYve by Vayner, a leadership and business acceleration venture within VaynerX that helps high-performing entrepreneurs and intrapreneurs unlock their next level of growth. Drawing on her experience as a former CMO of Vay... more

Breaking into the professional world isn’t easy especially in today’s job market. For Ada Stout, a summer marketing intern at Prophet the path from campus to industry has been shaped by persistence, curiosity, and a willingness to learn by doing.In t... more

Jodi Cary is the Director of Brand and Creative at Corewell Health, where she leads with empathy, clarity, and a strong creative vision. After stepping away from the workforce for over a decade to focus on motherhood, Jodi reemerged with a fresh pers... more

Key Facts

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Recent Guests

Brian Myers
Founder and CEO of CURVEJUMPER Growth Accelerator
CURVEJUMPER
Episode: Brian Myers - Careers Are Human
Andrea Sullivan
CEO of vYve by Vayner
VaynerX
Episode: Andrea Sullivan - Selling Vegetables
Ada Stout
Rising Senior at Cal Poly, Journalism major with PR concentration and Entrepreneurship minor; intern at Profit; involved in Mustang Media Group
Profit; California Polytechnic State University
Episode: Ada Stout - From Classroom to Career
Jodi Cary
Director of Brand and Creative at Corewell Health
Corewell Health
Episode: Jodi Cary - The Art of Re-Emergence
Greg Liccardi
Vice President of Sponsorships and Partnerships at the Association of National Advertisers; Professor of Marketing at Fordham and Seton Hall
Association of National Advertisers (ANA); Fordham University; Seton Hall University
Episode: Greg P. Liccardi - The Holy Grail of Marketing

Hosts

Josh Boaz
Host of Rising – Conversations with Leaders On Their Way Up, and host of Rising.
Mat Zucker
Co-host of Rising, Host of Rising, and associated with Profit.

Reviews

4.9 out of 5 stars from 47 ratings
  • Lots of good learnings!

    As someone who has worked in this profession for 7 years, it’s so cool to hear from other professionals about their journey, do’s and don’ts, and how they managed to create success for themselves. HIGHLY recommend this for agency and in-house pros who are tired of reading the standard best practice blogs or lists of tactics without a deeper explanation.

    Apple Podcasts
    5
    sarfarmonkay
    United States5 years ago
  • Practical and inspiring

    Finally a podcast that captures pivotal transition moments in the careers of rising creative leaders vs. those already at the top. Stories are relatable, timely, and inspiring all at once, leaving me feeling empowered to forge my own path and secure in the knowledge that the way up looks different today than it did a decade ago - and how that’s a good thing!

    Apple Podcasts
    5
    Jennnfeigert
    United States7 years ago
  • Keeps me ahead of the next gen of leaders

    Love hearing the perspectives of the next gen leaders. Amazing to contrast the opinions and lessons here with what’s happening today to compare the mindsets. And Mat and Josh are just the best!

    Apple Podcasts
    5
    spapadak
    United States7 years ago
  • Quick hot, feel good

    Short, but sharp and smart conversations. It’s uplifting to hear there are many ways to success and the most important thing is to enjoy the ride. Well worth the time.

    Apple Podcasts
    5
    TT2012OH
    United States7 years ago
  • Great to understand what is next

    Rising is a great podcast to hear from the people that are on the rise as it helps understand what is coming down the line. I enjoy the conversations being human, accessible, and honest. Each has offered something unique to me as a listener. Kudos!

    Apple Podcasts
    5
    JA in SF
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise deep, practical career insights for agency and in-house pros.
Audience appreciates relatable stories of rising leaders and how the next generation navigates today's marketing landscape.
The show is seen as forward-looking, human, and well-produced with strong guest quality.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Greg P. Liccardi - The Holy Grail of Marketing
Q: What inspired you to write The Holy Grail of Marketing?
Greg cites the need for a framework amid a fast-evolving, AI-enabled marketing landscape, focused on delivering the right outcome and avoiding commoditization of marketing activities.
Greg P. Liccardi - The Holy Grail of Marketing
Q: How do you describe the current value of sales understanding for marketers today?
He stresses that marketing is increasingly performance-based and that successful marketers must understand sales to align campaigns with measurable KPIs and support the go-to-market effort.
Greg P. Liccardi - The Holy Grail of Marketing
Q: What first got you into teaching?
Greg explains that his teaching began after returning to academia to create cross-platform marketing courses, gradually expanding to Integrated Marketing Communications and graduate strategy as the field converged with technology.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
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Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Rising

What is Rising about and what kind of topics does it cover?

Rising centers on the trajectories of rising leaders in marketing, media, and innovation, featuring practitioners who are shaping the next wave of industry leadership. Episodes spotlight career decisions, mentorship, and evolving skills—often emphasizing leadership, branding, growth, and the impact of new technologies like AI on marketing. Notable strengths include a practical, mentor-focused lens, candid career stories, and guests who balance corporate experience with entrepreneurship. The format tends to be concise, with a focus on actionable takeaways for listeners aiming to ascend in their own careers or explore modern paths to leadership.

Where can I find podcast stats for Rising?

Rephonic provides a wide range of podcast stats for Rising. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Rising and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Rising get?

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What are the audience demographics for Rising?

Rephonic provides comprehensive predictive audience data for Rising, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Rising have?

To see how many followers or subscribers Rising has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Rising?

These podcasts share a similar audience with Rising:

1. The Mel Robbins Podcast

How many episodes of Rising are there?

Rising launched 7 years ago and published 60 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Rising?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Rising?

Rephonic pulls ratings and reviews for Rising from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Rising?

Rephonic provides full transcripts for episodes of Rising. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Rising?

Recent guests on Rising include:

1. Brian Myers
2. Andrea Sullivan
3. Ada Stout
4. Jodi Cary
5. Greg Liccardi

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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