
為什麼有些人職涯順風順水,有些人努力多年卻總與成功擦肩?為什麼有些企業快速崛起、吸引投資,而有些企業始終長不大?這一切,真的是「運氣」決定的嗎?我不接受這樣的模糊,你呢? 《人生挖挖WOW》 帶你深入拆解成功人士與企業的底層邏輯,找出那些關鍵差異,揭露職場與商業世界背後的運作規則。這不只是故事,更是讓你在人生與事業路上少走彎路的實戰智慧! |節目聚焦領域:個人職涯發展/企業經營與成長/成功背後的思維與策略 |每週二、五早上7:00上線 -- Hosting provided by SoundOn
| Publishes | Twice weekly | Episodes | 103 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | Self-ImprovementEducationBusiness |

內容精華簡介:
短影音不再只是年輕人的娛樂工具,而是創業者與中小企業的關鍵行銷武器。本集邀請石總監,從他協助90+創業者IP打造的實戰經驗出發,解析短影音平台選擇策略、內容規劃與破圈思維。他也分享創作者常見三大錯誤心態,以及如何看懂平台趨勢與流量紅利,讓內容不只是曝光,而是打造個人品牌與商業影響力的關鍵!創業者、老闆、內容經營者必聽的一集!
本集收聽重點:
** 1.短影音為何是創業者的第二次機會?**
不只是年輕人玩樂工具,而是中小企業逆轉勝的低成本高曝光管道。
** 2.創... more
內容精華簡介: 本集邀請「加盟代銷」實戰家吳總,分享其虧損九位數後的深刻復盤。他在極端低谷中重構商業邏輯,將「負債」轉化為「信任資本」。透過閉關思考,吳總成功建立品牌從 1 到 100 的代銷體系,並結合 AI 技術進行精準夥伴篩選,展現了企業經營的韌性與策略深度。
本集收聽重點:
• 信任資本化: 解構「負債上億」背後的信用價值,了解低谷時的決策力如何成為真正的保險。
• 邏輯重構技術: 學習運用「如果我是錯的」跳脫情緒框架,在客觀事實中找回經營主動權。
• AI 篩選思維: 利用 ... more
內容精華簡介:
本集邀請技術底蘊深厚的創業者 吳易霖 Prado,分享他如何以AI與POS自建外送系統,主攻宵夜市場,與國際品牌Foodpanda正面交鋒。兩年內投入四千萬打造一條龍服務體系,從技術到策略都超前部署,卻也在合夥與市場挑戰中交出沈痛學費。他不只創業,更用實戰驗證商業邏輯的真實與複雜。
本集收聽重點:
• 靠AI與POS打造完整自有外送系統,從技術出發挑戰巨頭
• 宵夜市場切入、客單價高、回購率強,為何仍敵不過現實?
• 最深的失敗來自合夥內耗:從制度、信任到溝通的全盤... more
本集精華簡介:
這集邀請到15 年行銷實戰家 Gucci 老師,揭開他如何將高階管理邏輯導入短影音賽道。他用理性數據拆解短影音秒數留存,將內容創作轉化為可複製、可優化的科學生產線。面對一人公司「有案子沒生活,沒案子沒收入」的規模化痛點,Gucci 獨家分享如何運用遊戲中的「工會概念」,將人才轉化為協作部門,成功打破體力極限。
本集精彩亮點:
• 數據理性派: 為什麼「看懂數據哪一秒出錯」比感覺更重要?
• 規模化陷阱: 一人公司如何透過「部門化」思維,從接案轉向經營。
• 趨勢判斷... more
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Apple Podcasts | #178 |
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These podcasts share a similar audience with 人生挖挖WoW-企業人生策略學:
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2. 大人的Small Talk
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4. 吳淡如人生實用商學院
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人生挖挖WoW-企業人生策略學 launched a year ago and published 103 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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