
Willkommen bei Rein ins Regal! Ich bin dein Moderator Benjamin Schlage mit über 23 Jahren Erfahrung im FMCG-Business. In diesem Podcast geht es um die Vermarktung von Start-ups, jungen Marken und FMCG-Produkten im deutschen B2B LEH - Lebensmitteleinzelhandel. Ich zeige dir, wie du deine Produkte erfolgreich in die Regale bekommst und ordentlich Umsatz machst. Mehr findest du auf reininsreg... more
| Publishes | Weekly | Episodes | 215 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | CareersBusiness |

Rein ins Regal! I S021E06 I Neue Player, neue Plattformen – wie du dich gegen neue Wettbewerber behauptest
Folgenbeschreibung:
D2C-Marken, Plattformen, Social Commerce – der Wettbewerb im Konsumgütervertrieb verändert sich rasant. In dieser Folge er... more
Rein ins Regal! I S021E05 I Hybrid verkaufen – analog trifft digital
Folgenbeschreibung :
Hybrider Vertrieb ist keine Notlösung – sondern die neue Normalität. In dieser Folge erfährst du, wie du digitale und persönliche Formate strategisch kombinier... more
Rein ins Regal! I S021E04 I Handelshürden 2026 – Was sich ändert und was du jetzt tun musst
Folgenbeschreibung :
Der Handel wird selektiver, die Anforderungen steigen – und der Vertrieb steht unter Zugzwang. In dieser Folge erfährst du, wie du dich ... more
Rein ins Regal! I S021E03 I Sichtbar bleiben – auch wenn Budgets schrumpfen
Folgenbeschreibung:
Weniger Budget? Kein Grund für Unsichtbarkeit. In dieser Folge erfährst du, wie du mit Fokus, echten Geschichten und smarten Formaten im Gespräch bleibs... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #195 | |
Apple Podcasts | #214 |
Listeners, social reach, demographics and more for this podcast.
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this podcast launched 6 years ago and published 215 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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