企业故事汇｜战略、组织与领导力
北京读天下吴何团队出品。
《基业长青》作者吉姆·科林斯讽刺管理成功学时说，他们的发现是，每家成功的企业都拥有一栋大楼。由此可见，拥有大楼是企业成功的原因。
如何避免重复“发现大楼”的错误？除了掌握个体的经验事实，还需要追踪基于证据的研究。将故事、研究与管理理论联系起来，还原管理决策的真实情境与选项。
| Publishes | Weekly | Episodes | 388 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | CoursesEducationBusinessManagement |
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每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。2018年10 月 30 日，加州车管所向 Waymo 颁发了完全无人驾驶测试牌照。Waymo可以合法在加州公共道路上测试没有安全员的无人车，Waymo是全美第一家获得这项执照的企业。从2014年要求必须车上有人，到2018年允许真正的无人驾驶，Waymo实现了一次重大跨越。然而 11 月底，媒体发现Waymo又将安全员放回了驾驶座。Waymoi当时还在申请其他地区的无人驾驶许可，愿意付出额外的代价来避免事故。... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。新任CEO Krafcick做出的最重要的决定是停止萤火虫的开发。温和的说法是retire，也有一种说法是Kill。资源是有限的，Waymo应当专注于无人驾驶专用技术，包括导航软件和激光雷达等硬件技术。车辆制造并不是无人驾驶技术的核心，是可以放弃的。2016年5月，Waymo宣布订购100辆克莱斯勒Pacifica油电混合车。Waymo放弃了造车路线，改为购买汽车厂商的现有车辆进行改装，延续至今。放弃萤火虫，... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。2013年初，车夫项目开始测试高速公路版无人驾驶技术，第一批测试人员是Google自己的员工。要求只能在高速公路上使用无人驾驶模式，离开高速公司就必须人工接管。车夫项目设计的接管缓冲时间是6秒钟，车辆行驶时必须保持注意力集中，随时能够接管。测试过程比较顺利，没有发生事故。车内安装了监视镜头，用来记录驾驶者的行为。供技术分析使用。监视团队检查录像时惊恐地看到大量的违规行为，许多人在开车过程中违反了保持注意力的要求... more
每周新书听友群微信号：yinmingshu002。音频文字发布在公众号“北京读天下”。通用汽车破产后，Burns辞去了他的工作。2009年，哥伦比亚大学经济学教授、地球研究所所长Jeff Sachs邀请Burns主持一个研究计划，名为可持续运输项目。Burns认为市场上已经存在可持续运输的条件，未来的产品和服务形态应当是电动汽车、共享用车和无人驾驶之间的组合。在另一项计算中，他们估计，共享车队只要服务城市出行中的10%，就可以实现高利用率、低空驶和快速响应。10%，这是共享车辆实现商业价值所需要... more
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