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Artwork for 汽车3+N

偏重于1小时左右的内容,来自于寰球汽车直播内容精选,一般是由寰球汽车总编辑苏雨农和同事主持,即为“3”;聊的大多是汽车领域热门话题,并且邀请多方嘉宾发表观点,即为“N”。紧贴热点,话题有趣。

PublishesWeeklyEpisodes44Foundeda year ago
Language
ZH-CN
Number of ListenersCategories
BusinessTechnologyMarketing

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Artwork for 汽车3+N

Latest Episodes

这期节目,取自于不久前,北京车展期间,我主持的一场沙龙活动。在本届车展上,智能驾驶继续成为热点,城市NOA加快普及,地平线发布了新一代车载智能计算方案征程6,华为推出了自己的智能驾驶解决方案品牌“乾崑”,大疆也成为了智能驾驶领域的一匹黑马,和多个企业推进了落地方案。在这场沙龙讨论中,来自主机厂、Tier1、Tier2的几位重磅嘉宾共同讨论了智能驾驶中的一些关键问题,他们都是该领域的顶级专家和应用者,讨论的话题包括技术革新背景下,如何结合用户需求实现落地;高速NOA的发展趋势和用户感受;以及内卷压... more

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7 days ago

这次北京国际车展非常受关注,影响力破圈。雷军以及几位汽车老总走红,成为热搜。为什么会出现这样的情况?他们的传播量谁最高?上次我们聊小米汽车的三人组,再次聚首,谈谈对本次北京车展的看法。我们三人看北京车展都有20年以上的历史,面对这样的变化,面对车企在营销方面的探索与纠结,也不由得有些感慨。对于车展人气如此之高的雷总,我们的看法也有一些争议。参加讨论的嘉宾包括:四度传播研究院院长修宇博士,资深汽车公关人杨娜,汽车长镜头苏雨农。 more

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12 days ago

本期《汽车3+N》聊聊3月28日晚上举行的小米汽车发布会,很少有这样一家企业,第一款车上市就成爆款;很少有这样一款汽车产品,在舆论中如此破圈。小米SU7,为什么这么受关注?作为“传统汽车人”,从小米汽车的初步成果,看到什么值得学习的地方,又会如何给小米汽车提提醒? more

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a month ago

3月28日晚,小米SU7正式发布,三款车型分别售价21.59万,24.59万,29.99万。这场发布会受到前所未有的关注,雷军2小时13分的演讲也成功破圈。小米SU7取得了开启预定57分钟获得5万订单的成绩。可以说小米汽车和雷军取得了开门红。那么雷军到底讲了什么,小米SU7有何特点?我把雷军的演讲音频整理出来,供大家参考。因为内容较长,适合小米死忠粉收听。为了便于同行整理内容,我把演讲各部分时间线标注出来。 more

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a month ago

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Reviews

3.0 out of 5 stars from 2 ratings
  • 8.17请的那个嘉宾讲的真烂

    全是空话,经典废物领导的官腔。

    Apple Podcasts
    5
    Starfish~
    China9 months ago

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