
Hier geht es um modernes Produktmanagement, strategisches Wissen für Produktleadership, Transformation zu mehr Marktorientierung, oder kurz: wie Du den nächsten Umsatzbringer kreierst. Dieser Podcast richtet sich an ambitionierte Produktmanager*innen und Führungskräfte, die mit ihrer Arbeit und ihren Produkten mehr Impact für sich, das Unternehmen, die Kunden und Anwender erreichen wollen. Wir sin... more
| Publishes | Twice monthly | Episodes | 54 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | ManagementBusinessCareers |

Bernadette und Jonathan analysieren, warum Produktsicherheit in vielen Unternehmen zum Bauchgefühl verkommt und was dagegen hilft. Sie zeigen, wie eine strukturierte Risikostrategie mit gemeinsamer Sprache und klaren Kriterien das Spannungsfeld zwisc... more
Erwin Matys begleitet Produktmanager und Unternehmen seit 40 Jahren – als Praktiker, Trainer, Berater und Autor des Klassikers „Praxishandbuch Produktmanagement".
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Inhalt der Episode
Erwin Matys und Bernadette von ... more
Unsere Antwort und was das für deine Arbeit als Produktmanager:in tatsächlich bedeutet
Viele Industrieunternehmen kommen aus der Hardware-Welt und stehen heute vor der Herausforderung, zusätzlich Software-Produkte zu entwickeln und zu vermarkten. Dab... more
Bernadette von Wittern im Gespräch mit Katharina Boguslawski über Kundenreise und zielgruppengerechte Argumentation für technische Produkte
Technische Produkte sind oft komplex und genau das macht es schwer, sie überzeugend zu verkaufen. In dieser Ep... more
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Apple Podcasts | #215 |
Listeners, social reach, demographics and more for this podcast.
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Produktmanagement Im.puls launched 2 years ago and published 54 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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