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Artwork for Produktmanagement Im.puls

Hier geht es um modernes Produktmanagement, strategisches Wissen für Produktleadership, Transformation zu mehr Marktorientierung, oder kurz: wie Du den nächsten Umsatzbringer kreierst. Dieser Podcast richtet sich an ambitionierte Produktmanager*innen und Führungskräfte, die mit ihrer Arbeit und ihren Produkten mehr Impact für sich, das Unternehmen, die Kunden und Anwender erreichen wollen. Wir sin... more

PublishesTwice monthlyEpisodes50Founded2 years ago
Language
German
Number of ListenersCategories
CareersBusinessManagement

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Artwork for Produktmanagement Im.puls

Latest Episodes

Produktmanagement soll strategisch arbeiten. In vielen Industrieunternehmen landet man jedoch schnell mitten im Engineering-Alltag in einer eher operativen Rolle. Besonders bei komplexen technischen Produkten wird die Produktmanagement-Rolle deshalb ... more

Bernadette und Anselm diskutieren ein häufiges Muster aus der Praxis: Neue Produkte werden entwickelt, investiert und in den Markt eingeführt, doch der Vertrieb verkauft sie nur zurückhaltend.

Dahinter stehen oft Erfahrungen aus der Vergangenheit, U... more

Warum Ziele keine Strategie sind und wie Produktteams Vision, Strategie und Priorisierung wirklich wirksam verbinden

Was unterscheidet eine gute Produktstrategie von bloßen Zielen, Roadmaps oder KPIs?

Und warum scheitern gerade Industrie- und Hardwa... more

Featureitis, Kundendistanz-Syndrom, Meetings-Sepsis, Strategie-Anämie & Co: Diagnose und Heilung mit Augenzwinkern.

Hast du dir dieses Jahr schon einen Virus oder eine bakterielle Infektion eingefangen?

In dieser Episode nehmen Bernadette und Ansel... more

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Apple Podcasts
#106
Germany/Business/Management
Apple Podcasts
#157
Austria/Business/Management

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Which podcasts are similar to Produktmanagement Im.puls?

These podcasts share a similar audience with Produktmanagement Im.puls:

1. Die Produktwerker
2. KI-Update – ein heise-Podcast
3. Das Thema – der wöchentliche Wirtschaftspodcast des manager magazins
4. Doppelgänger
5. OMR Podcast

How many episodes of Produktmanagement Im.puls are there?

Produktmanagement Im.puls launched 2 years ago and published 50 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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