Pricing After Dark

I live in a low cost area, but my freelance business competes with companies in New York City and London. Many of my potential clients argue that I should reduce my rates because I live in a low cost area. Are they right?

I keep hearing that I should charge more, but the very first thing that my freelance customers want to talk about is my price. If all they care about is what I charge, how can I hope to raise my rates?

My company sells a product that we assemble, but the parts are manufactured overseas. One of our suppliers is increasing its prices. Can we pass the bulk of this increase onto our consumers?

We're trying to figure out how we should implement tiered pricing at our consulting company. Can we just have different prices for different sizes of customers?

I just received a relatively small request. It will take me around ten minutes to address it. Should I ask for payment or perform the work for free?

I'm starting a service business and am trying to figure out my pricing. As long as I'm charging less than it would cost for buyers to perform the work themselves, my offering will be an instant buy, right?

I'm creating a startup, and my advisors keep telling me that I can't just be as good as the established players. In order to succeed, I have to deliver something that is fundamentally better. Is this true?

In the old days, gas station attendants would fill up customers' gas tanks for free. Now drivers do it themselves. This shift in responsibility from company to customer has clearly saved gas stations a bunch of money. How can I do something similar f... more