
Practice Marketing Insider, hosted by Kristie Plantinga, is a marketing advice show for therapists who want to thrive in an online landscape that feels like it changes every day. Each week, Kristie examines one piece of outdated or overblown marketing advice and explains why it’s inaccurate and what therapists should do instead to stay ahead.
| Publishes | Weekly | Episodes | 17 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||

In this episode, Kristie is joined by psychologist turned business coach for therapists, Nicole McCance. They debunk the myth of needing more clients or leads - what therapists need is a working system.
Some takeaways:
• How to set up automated sy... more
In this episode, Kristie is joined by licensed therapist, business coach and founder of The Entrepreneurial Therapist, Danielle Swimm. They discuss if courses are still a viable path for mental health professionals today.
Some takeaways:
• How to... more
In this episode, Kristie is joined by licensed therapist, business coach and founder of The Private Practice Pro, Kelly Stevens. They debunk the myth that mastering social media is a must for growing a successful private practice.
Some takeaways:
•... more
In this episode, Kristie opens up a conversation about Psychology Today and the value it still has (or not) today. She discusses how it was once an effortless lead generator and if it can still be a valuable component of your marketing strategy.
Som... more
Kristie really knows her stuff when it comes to marketing for therapists. Marketing can be so overwhelming, but I like that she keeps it simple, focusing on one myth and one strategy in each episode. Highly recommend this podcast.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #158 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show targets therapists and therapy practices navigating online marketing, often debunking outdated or overhyped tactics. Across episodes, the host emphasizes practical, revenue-focused strategies over glossy but ineffective fixes—prioritizing conversion fundamentals, service and specialty pages, and thoughtful use of content. The discussions regularly tie marketing to real client generation, with accessible frameworks for planning, pricing, and funnels, plus anecdotes from running a digital marketing practice for therapists. A notable strength is challenging common beliefs (like the primacy of blogging) and offering up-to-date, ethical guidance that fits solo practitioners and group practices alike, including current thoughts on AI, p... more
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Practice Marketing Insider launched 4 months ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Practice Marketing Insider include:
1. Danielle Swimm
2. Kelly Stevens
3. Candice Thompson
4. Michael Fulwiler
5. Felicia Keller Boyle
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