
Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and... more
| Publishes | Monthly | Episodes | 129 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Host Frederick Vallaeys sits down with Jyll Saskin Gales, Google Ads educator, coach, and author of Inside Google Ads, to unpack how automation has changed the craft of PPC.They cover why “guiding, not controlling” is the new marketer’s mantra, how t... more
Watch the video version: youtu.be/pd3_0RNn0Ng
In this episode of PPC Town Hall, host Frederick Vallaeys (CEO & Co-founder of Optmyzr) sits down with Amy Hebdon, founder of Paid Search Magic and one of the most influential PPC experts in the ... more
Watch the video version here: youtu.be/97H74PpxrIE
Frederick Vallaeys sits down with Aaron Levy, long-time PPC leader and now Optmyzr Evangelist, to talk about the future of paid search, AI, and agency life.Aaron has spent nearly 20 years in... more
Watch the video version here: youtu.be/AEXzdt87ujU
Kirk Williams (Founder of ZATO Marketing) joins Frederick Vallaeys to explore how digital marketing agencies can not only survive but thrive in the new AI-powered world of advertising.As AI ... more
Watch the video version here: youtu.be/w6mD2Wv5Gh4
Is the era of the search engine over? Are we now living in the age of the Answer Engine?In this episode, Frederick Vallaeys sat down with Kasim Aslam, a trailblazer who went from running the... more
Watch the video version: youtu.be/GPKgUZPM3H0
Key Takeaways from the Episode
🔍 Search Is Evolving Fast
Google Ads is adapting to a post-keyword world where prompts, AI conversations, and multimodal inputs dominate.
AI Overviews and AI Mo... more
Watch the video version here: youtu.be/FKCn21Z0TN8
Are LinkedIn Ads worth it in 2025? In this conversation, Frederick Vallaeys chats with AJ Wilcox, the world's top LinkedIn Ads expert and a top PPC influencer, about why LinkedIn is becoming... more
Watch the video version: youtu.be/oO0962bWLZw
Get the inside scoop on Google Ads directly from Ginny Marvin, the Google Ads Product Liaison.In this exclusive interview hosted by Navah Hopkins, Ginny shares what’s changing in the world of pai... more
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Listeners can expect in-depth conversations about the latest trends in search marketing, focusing heavily on pay-per-click (PPC) advertising strategies. Frequent discussions include shifts in major platforms like Google Ads, Bing, and Facebook Ads, and how these changes affect advertising strategies and consumer behavior. Episodes provide valuable insights from industry experts, who share their experiences and actionable tips to navigate the evolving landscape of digital marketing. The podcast also emphasizes the integration of artificial intelligence into marketing strategies and the impact of economic shifts on PPC campaigns, making it a relevant resource for marketers looking to stay ahead in this dynamic field.
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These podcasts share a similar audience with PPC Town Hall:
1. The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
2. Inside Google Ads with Jyll Saskin Gales
PPC Town Hall launched 6 years ago and published 129 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on PPC Town Hall include:
1. Jyll Saskin Gales
2. Jyll Gales
3. Amy Hebdon
4. Aaron Levy
5. Kirk Williams
6. Kasim Aslam
7. Ginny Marvin
8. Scott Degrossier
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