
Building and marketing AI products isn’t just about innovation — it’s about translating complexity into clarity, and technology into traction.
Marketing Pack Leaders is the playbook for leaders at AI scale-ups who want to turn product brilliance into market momentum. Hosted by Josh Porter, founder of Thunderwolf Consulting, the show brings you real stories and proven strategies from the minds sha... more
| Publishes | Monthly | Episodes | 32 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Building a great AI product is only half the battle.
The harder challenge?
Getting customers to actually understand it.
Many growth-stage AI companies hit the same wall: product, marketing, and sales all operate with different interpretations of t... more
Most product marketing assumes one thing:
That buyers are rational.
They’ll read your messaging.
They’ll evaluate your features.
They’ll make a logical decision.
But that’s not how people actually buy.
Decisions are shaped by emotion, bias, con... more
As AI accelerates and digital content floods every channel, something unexpected is happening:
Trust is declining. Attention is fragmenting. And differentiation is getting harder.
In a world where every company is producing more content, running mo... more
Every growth-stage company eventually runs into it.
Pipeline looks healthy.
Interest is there.
But deals slow down… stall… and quietly die.
The instinct is often to blame product-market fit, pricing, or competition. But more often than not, the r... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #111 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Marketing Pack Leaders launched a year ago and published 32 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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