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Artwork for PLOT TWIST
Publishing Industry
Young World
Tempest
Generative AI
Publishing
Social Media
Young Adult Literature
Creative Process
Writing Process
Royalties
Fandom Culture
Editors
Advances
Book Pre-Orders
Book Tours
Emotional Connection
Financial Planning
Author Contracts
Artificial Intelligence
Social Media Algorithms

Hosted by worldwide bestselling authors Victoria Aveyard (RED QUEEN series, REALM BREAKER series) & Soman Chainani (THE SCHOOL FOR GOOD & EVIL series), PLOT TWIST takes you behind the scenes of the biggest swings in our careers. Victoria’s TEMPEST, her very first novel for adults, an epic pirate fantasy… and Soman’s YOUNG WORLD, a red-hot young adult political thriller. Each week, we pull back the... more

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Artwork for PLOT TWIST

Latest Episodes

Soman and Victoria discuss whether ambition is an asset or a hindrance in today’s marketplace. They also discuss the ins and outs of their writing routines plus whether subscription boxes are necessary to success. Soman wants Serena Williams to play ... more

Soman and Victoria discuss whether competing with other authors is healthy and if it detracts or fuels their own work. They also answer questions about how to deal with other books a little too similar to their own and how to multi-task creative proj... more

This week Soman is joined by Veronica Roth to trace the rise and fall of the Young Adult genre, from Twilight to today’s more muddled market. They also talk about how to stay in love with your work when the going gets tough and how to manage the pres... more

Soman is back this week and he and Victoria decode the mysteries and magic by which a book becomes a best-seller. They also debate how readers “self-inserting” has become an epidemic and the ideal word count for a fantasy novel. Soman is trying to st... more

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Recent Guests

Veronica Roth
Author of Seek the Traitor's Son and The Divergent series
Episode: How Do You Survive Social Media? (with Veronica Roth)
Soman Chainani
Co-host and author often discussed in intro/outro; appears as a regular host on Plot Twist
Episode: How Do You Survive Social Media? (with Veronica Roth)
Rose Brock
Educator and professor of Children's and Young Adult Literature
Sam Houston State University
Episode: Can We Get Teenage Boys To Read Again?

Hosts

Victoria Aveyard
Author; Host on Plot Twist; co-host on some episodes; appears with deep involvement in publishing industry discussions.
Soman Chainani
Co-host; author; frequent commentator on publishing and storytelling topics, with a strong media presence.

Reviews

4.8 out of 5 stars from 133 ratings
  • This podcast is GOLD

    For any aspiring writer, who also likes being entertained, and wants to feel like they’ve just made two new best friends— this pod is for you! I love the real life glimpse into publishing, the process of writing novels, and all the behind the scenes. It’s a delight to listen to this every Thursday! And it definitely inspires me to write.

    Apple Podcasts
    5
    T Browning
    United Statesa month ago
  • Cozy and engaging

    Love the pod! Have been a fan of Victoria since Red Queen and started following her on socials. When I found out she was going to be going a podcast, I was immediately interested! Soman and her chemistry and banter is so natural and effortless and the topics are engaging. I do wish the hosts spend a little less time discussing personal goals and dedicate more time on the actual topic discussion! Love love, keep going!

    Apple Podcasts
    4
    A_grad
    United States2 months ago
  • Great content but…

    I have enjoyed this podcast. I’ve listened to every episode the day it’s released. A couple of things I dislike: Victoria talks over Soman. She stopped before but she’s back to doing it and quite frequently. Since the volume is uneven, Soman gets drowned out during those moments. Also while I do like that the hosts have prepped and have notes, since their arguments are pretty long it definitely sounds like one or both of them are reading essays. Which- they are! So what started as a solid 4-5 ⭐️... more

    Apple Podcasts
    3
    coco Buddha
    United States3 months ago
  • Such a good host pairing!

    I watch this as much for the educational elements as for the dynamic between Victoria and Soman. The two are complete opposites and yet their friendship and banter make for such a compelling show! I look forward to listening every week.

    Apple Podcasts
    5
    LabradoodleNoodle
    Germany4 months ago
  • Great insight into the industry!

    This is the only podcast I listen to at regular speed

    Apple Podcasts
    5
    Tucci03
    Canada4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the candid, insightful industry talk and the chemistry between hosts.
Many appreciate the practical takeaways for writers and marketers.
Some feedback notes pacing and balance between personal anecdotes and topic-driven discussion.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#227
United States/Arts/Books
Apple Podcasts
#107
Australia/Arts/Books
Apple Podcasts
#158
Australia/Arts
Apple Podcasts
#207
Germany/Arts/Books
Apple Podcasts
#73
Argentina/Arts/Books
Apple Podcasts
#82
Poland/Arts/Books

Talking Points

Recent interactions between the hosts and their guests.

What Happened To YA? (with Veronica Roth)
Q: How to handle publishing deadlines without losing love for the work?
Stay playful and flexible under pressure; use deadlines as motivation to explore new angles or POVs, which can keep the writing process enjoyable and productive.
What Happened To YA? (with Veronica Roth)
Q: What should YA writers do now?
Identify which teen cohort you're writing for today, and consider whether to position the book as an adult or as a YA with tailored marketing to that niche. Be explicit about your audience, and design marketing that speaks to their interests, rather than trying to reach a broad, traditional YA crowd.
What Happened To YA? (with Veronica Roth)
Q: What happened to YA?
YA is not dead, but it's contracting and evolving; the market has shifted as adult readers increasingly consume what used to be YA, while teens gravitate toward faster, more adult-tinged content and other media. Authors should define their audience precisely and consider marketing strategies that speak to specific teen subgroups rather than aiming for the old four-quadrant model.
How Do You Survive Social Media? (with Veronica Roth)
Q: Are big social media followings helping people get book deals or hurting the craft's credibility?
They acknowledge that big followings can grease the wheels and help visibility, but they caution that success still hinges on the quality of the work and the book's resonance, and that followings alone don't guarantee lasting credibility or sales.
Is Release Week the Best Week for an Author… or the Worst?
Q: How do you handle the pressure of reader expectations during release week, especially given the contrast between YA and adult markets?
Balance the rush of enthusiasm with the reality of scrutiny; stay grounded in the core story while engaging with readers in meaningful ways, and prepare for polarized responses without losing sight of the craft.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About PLOT TWIST

What is PLOT TWIST about and what kind of topics does it cover?

A candid, behind-the-scenes look at writing, publishing, and book marketing, hosted by two bestselling authors who regularly dissect industry shifts, audience dynamics, and the evolving role of authors in the digital age. Episodes frequently explore publishing trends, book tours, cover design, AI in writing, and the tension between art and commerce, with practical takeaways for writers, marketers, and publishers. Notably, the format blends sharp banter with deep industry insight, often featuring audience questions and real-world launch stories that illuminate how to build and sustain a creative career in a volatile market.

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How many episodes of PLOT TWIST are there?

PLOT TWIST launched a year ago and published 54 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on PLOT TWIST?

Recent guests on PLOT TWIST include:

1. Veronica Roth
2. Soman Chainani
3. Rose Brock

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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