No One's Reading This
INMANo One's Reading This is an INMA podcast, hosted by Kerstin Hasse, as part of the Young Audiences Initiative, supported by the Knight Foundation. Kerstin talks to media leaders, creators, and voices from outside the legacy news bubble about the one question everyone's trying to figure out: how do you actually reach younger and new audiences? Video strategies, podcast monetization, the creator econ... more
| Publishes | Monthly | Episodes | 5 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEducationSelf-ImprovementNon-Profit | |||
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Latest Episodes
A chart got passed around on LinkedIn last year showing Washington Post video numbers cratering right after Dave Jorgenson left - and how his own numbers were climbing. Publishers looked at it and panicked: Is this what is happening when you bet on a... more
What can a media startup learn from a 80-year-old institution – and what can a legacy publisher learn back? In this special live episode from the INMA World Congress in Berlin, Kerstin Hasse sits down with Rainer Esser (Die Zeit) and Sruthi Gottipati... more
Publishers have been saying it for years: young audiences don't pay. PodMe has 200,000 subscribers, and more than half of them are under 35.
In this episode, Kerstin Hasse talks to Kristin Ward Heimdal, who leads PodMe, Schibsted's paid podcast plat... more
One year ago, Der Spiegel merged three digital teams into one. In a newsroom where text still carries most of the editorial weight, what happens when video, audio, and social suddenly sit at the same table?
Kerstin Hasse is talking to Aleksandra Jan... more
Key Facts
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Chart Rankings
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Apple Podcasts | #174 |  Germany/Business/Non-Profit |
Apple Podcasts | #13 |  Norway/Business/Non-Profit |
Apple Podcasts | #24 |  Singapore/Business/Non-Profit |
Apple Podcasts | #33 |  Poland/Business/Non-Profit |
Apple Podcasts | #40 |  Finland/Business/Non-Profit |
Apple Podcasts | #47 |  Denmark/Business/Non-Profit |
Apple Podcasts | #55 |  Belgium/Business/Non-Profit |
Apple Podcasts | #74 |  Switzerland/Business/Non-Profit |
Apple Podcasts | #161 |  Ireland/Business/Non-Profit |
Apple Podcasts | #178 |  Netherlands/Business/Non-Profit |
Apple Podcasts | #242 |  Mexico/Business/Non-Profit |
Talking Points
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Audience Metrics
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Which podcasts are similar to No One's Reading This?
These podcasts share a similar audience with No One's Reading This:
1. The Rebooting Show
2. People vs Algorithms
3. Hard Fork
4. The Daily
5. The Daily Show: Ears Edition
How many episodes of No One's Reading This are there?
No One's Reading This launched 4 months ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on No One's Reading This?
Recent guests on No One's Reading This include:
1. Dave Jorgenson
2. Rainer Esser
3. Sruthi Gottipathi
4. Kristin Ward Heimdal
5. Aleksandra Janevska
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