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Artwork for New Books in Business, Management, and Marketing

New Books in Business, Management, and Marketing

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Interviews with the Authors of Books about All Aspects of Business

6 ratings
PublishesTwice weeklyEpisodes487Founded4 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for New Books in Business, Management, and Marketing
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Latest Episodes

Lily Hsueh, "Corporations at Climate Crossroads: Multilevel Governance, Public Policy, and Global Climate Action" (MIT Press, 2025)

Dr. Lily Hseuh is trained as an economist and public policy scholar, and is an associate professor in Economics and Public Policy in the School of Public Affairs, at Arizona State University.

Her research bridges the fields of economics, public poli... more

17 Oct 2025 • 36 min

Our Common Future: The Birth of Liberal Environmentalism

This is the second episode of Cited Podcast’s new season, Green Dreams. Green Dreams tells stories of radical environmental thinkers and their dreams for our green future. Should we make those dreams reality, or are they actually nightmares? For the ... more

19 Sep 2025 • 1 hr 8 min

Designing and Facilitating Workshops with Intentionality

Designing and Facilitating Workshops with Intentionality offers practical guidance, tools, and resources to assist practitioners in creating effective, engaging workshops for adult learners. Drawing from three key learning frameworks and the author’s... more

11 Sep 2025 • 47 min

Justin Wyatt, "Creating the Viewer: Market Research and the Evolving Media Ecosystem" (U Texas Press, 2024)

Creating the Viewer: Market Research and the Evolving Media Ecosystem (U Texas Press, 2024) is a study of the largely hidden world of primary media market research and the different methods used to understand how the viewer is pictured in the indus... more

3 Sep 2025 • 1 hr 7 min

Key Facts

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Recent Guests

Catherine McNeil Hodgins
Daughter of Jim McNeil and a participant in discussions about his legacy
Episode: Our Common Future: The Birth of Liberal Environmentalism
Justin Wyatt
Professor and interim director at the Harrington School of Communication and Media, author of Creating the Viewer
University of Rhode Island
Episode: Justin Wyatt, "Creating the Viewer: Market Research and the Evolving Media Ecosystem" (U Texas Press, 2024)
Cordelia Fine
A Canadian-born British philosopher of science, psychologist, and author.
University of Melbourne
Episode: Cordelia Fine, "Patriarchy Inc.: What We Get Wrong About Gender Equality – and Why Men Still Win at Work" (W.W. Norton, 2025)
Dan Davies
Author of "The Unaccountability Machine" and former bank regulator
University of Chicago Press
Episode: Dan Davies, "The Unaccountability Machine: Why Big Systems Make Terrible Decisions—and How the World Lost Its Mind" (U of Chicago Press, 2025)
Rita McGrath
A Leading Authority on Strategy and Innovation at Columbia Business School, author of several influential books including "The End of Competitive Advantage"
Columbia Business School
Episode: Rita McGrath, "Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen" (Harper Business, 2019)
Prithviraj Choudhury
Professor at Harvard Business School and author of The World Is Your Office
Harvard Business School
Episode: Prithwiraj Choudhury, "The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation" (Harvard Business Review Press, 2025)
Atinuke O. Adediran
Associate professor of law at Fordham University, sociologist, and author of Disclosureland
Fordham University
Episode: Atinuke O. Adediran, "Disclosureland: How Corporate Words Constrain Racial Progress" (Cambridge UP, 2025)
Lisa Kay Solomon
Author of Moments of Impact, focusing on designing conversations for change
Stanford University
Episode: Moments of Impact: How to Design Strategic Conversations That Accelerate Change
Dr. Gennifer Weisenfeld
Art historian specializing in modern and contemporary Japanese art history and visual culture
Duke University
Episode: Gennifer Weisenfeld, "The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan" (Duke UP, 2025)

Host

Alfred Marcus
Host of New Books in Business, Management, and Marketing; Professor of Strategy and Technological Leadership at the University of Minnesota's Carlson School of Management.

Reviews

4.7 out of 5 stars from 6 ratings
  • insightful conversations for authors and entrepreneurs

    I really enjoyed the episode with Matthew Lynn: Journalist and Author Turned Publishing Entrepreneur. His story about navigating rejections, embracing digital publishing, and building new opportunities from a back catalogue resonated with me as an author who also thinks about the business side of books. That’s what makes this show stand out — it highlights not only big ideas but also the practical realities of being an author and entrepreneur. Each episode leaves me with fresh insight and inspir... more

    Apple Podcasts
    5
    Robbie Samuels, host & guest
    United Statesa month ago
  • Presenters

    Please no more presenters who laugh at their own jokes - Lee Vinsel

    Apple Podcasts
    3
    AHTrev
    United Kingdom3 years ago
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Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The selection of knowledgeable guests keeps the content fresh and relevant to current business trends.
Listeners appreciate the in-depth discussions that provide valuable insights for both theory and practice in business.
Critical feedback concerning presenter humor suggests that while informative, the delivery style may not suit every listener's taste.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#249
Australia/Business/Management
Apple Podcasts
#98
Hong Kong/Business/Management
Apple Podcasts
#131
New Zealand/Business/Management
Apple Podcasts
#139
Taiwan/Business/Management
Apple Podcasts
#237
Russia/Business/Management

Talking Points

Recent interactions between the hosts and their guests.

Designing and Facilitating Workshops with Intentionality
Q: What do you hope this episode sparks for listeners?
I hope this encourages people to learn more about facilitation and to check out my book, fostering meaningful professional learning experiences.
Justin Wyatt, "Creating the Viewer: Market Research and the Evolving Media Ecosystem" (U Texas Press, 2024)
Q: What kinds of distinctions would you push both scholars and your students to think about as we kind of parse these terms in our critical thinking?
Wyatt emphasizes the difference between understanding the individual viewer as opposed to a larger audience, advocating for a nuanced approach to studying viewer engagement.
Justin Wyatt, "Creating the Viewer: Market Research and the Evolving Media Ecosystem" (U Texas Press, 2024)
Q: Can you tell folks a bit about your background and your training?
Justin Wyatt shares his journey from an economics degree to academia and working in the media industry before returning to teach, emphasizing the blend of business and aesthetics.
Dan Davies, "The Unaccountability Machine: Why Big Systems Make Terrible Decisions—and How the World Lost Its Mind" (U of Chicago Press, 2025)
Q: What's one thing that maybe the average person can do to demand accountability again?
The average person can focus on demanding that the machines which produce everything around us do not vent toxic gases into the environment and do not produce dangerous products, advocating for ombudsman roles in every big system for edge cases to be addressed.
Prithwiraj Choudhury, "The World Is Your Office: How Work from Anywhere Boosts Talent, Productivity, and Innovation" (Harvard Business Review Press, 2025)
Q: How do organizations recruit effectively in a global context?
Choudhury discusses Employer of Record models that help companies employ without needing local entities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Conversations focus on insights and analyses drawn from recent literature on business, management, and marketing strategies. Episodes feature authors discussing their works, exploring themes such as organizational dynamics, innovative management practices, and the intersection of business ethics with market challenges. The podcast stands out for its commitment to connecting scholarly research with practical applications, enriching the professional development of entrepreneurs, managers, and students alike. Topics often include the evolving landscape of workplace dynamics, corporate social responsibility, and strategies for fostering innovation and competitiveness within organizations.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. HBR IdeaCast

How many episodes of this podcast are there?

this podcast launched 4 years ago and published 487 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Catherine McNeil Hodgins
2. Justin Wyatt
3. Cordelia Fine
4. Dan Davies
5. Rita McGrath
6. Prithviraj Choudhury
7. Atinuke O. Adediran
8. Lisa Kay Solomon

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