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Artwork for New Books in Business, Management, and Marketing

New Books in Business, Management, and Marketing

New Books Network
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This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field. Discover our 150+ channels and browse our 28,000+ episodes on our website: ⁠newbooksnetwork.com⁠ Subscribe to our free weekly Substack newsletter to ... more

PublishesDailyEpisodes573Founded5 years ago
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MarketingManagementBusiness

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Artwork for New Books in Business, Management, and Marketing

Latest Episodes

Tissa Richards is a leadership expert, keynote speaker, and the award-winning author of No Permission Needed and Rethinking Resilience: Fueling Your Competitive Advantage. Her mission is to help bold, high-capacity leaders become unshakable. A repeat... more

A revealing look at the decline in formal employment in favor of

hiring contractors, freelancers, temps, and marginal workers, who are

excluded from traditional benefits and career ladders.

Companies cannot exist without workers, but they are incr... more

A respected voice on technology shows how seemingly simple ads help dismantle democracy and public discourse.

Whether

you’re intentionally shopping or casually browsing social media,

something is following you: ads. Their creators seem to know you... more

I chatted with brand planner Mark Rukman about his quest to translate historical ways of thinking into advertising. Mark likes to joke that, as a historically obsessed, private-sector strategist, he thinks of himself as a nineteenth-century gentleman... more

Key Facts

Accepts Guests
Accepts Sponsors
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Recent Guests

Tissa Richards
Author and thinker on resilience and organizational change
Author of Rethinking Resilience
Episode: On “Turtling” Versus Being Primed for Possibilities
Paul Osterman
Professor Emeritus of Human Resources and Management at MIT Sloan; author of Disposable Workers
Massachusetts Institute of Technology (MIT)
Episode: Paul Osterman, "Disposable Workers: The Transformation of Employment" (Harvard UP, 2026)
Joseph Turow
Robert Lewis Sheaen Professor of Media Systems and Industries Emeritus
University of Pennsylvania
Episode: Joseph Turow, "The Problem with Personalization: How Advertisers Learned to Make and Break Us from Ancient Times to the AI Age" (U Chicago Press, 2026)
Mark Rukman
Brand strategist and historian with two decades in advertising and brand planning; host of Old Takes
Freelance/Industry guest
Episode: Mark Rukman: Translating History Into Advertising
Phil Le-Brun
Enterprise strategist at Amazon Web Services
Amazon Web Services
Episode: The Tin Man Model of Running a Company Is Rusty
Jana Werner
Enterprise strategist at Amazon Web Services
Amazon Web Services
Episode: The Tin Man Model of Running a Company Is Rusty
Alan Brender
Author of Pink Tsunami, The Hello Kitty Kawaii Wave that has swept the world
Theme Park Press / Headpress
Episode: Alan Brender, "Pink Tsunami: The Hello Kitty Kawaii Wave that has Swept the World" (Headpress, 2026)
Juxuan Zhang
Author and research scholar discussing her article with Pierre-Yves Donzé
University of Osaka
Episode: Juxuan Zhang and Pierre-Yves Donzé, "Entrepreneurs and the Structural Transformation of the Chinese Apparel Industry, 1980–2020" (Journal of Evolutionary Studies in Business, 2026)
Dallas Liddle
Author of News Machines, The Systems of Daily Journalism in Britain, 1785–1885
Oxford University Press
Episode: Dallas Liddle, "News Machines: The Systems of Daily Journalism in Britain, 1785–1885" (Oxford UP, 2026)

Hosts

Miranda Melcher
Host with multiple appearances; central figure in New Books Network channel
Alfred Marcus
Host of the episode, conducts the interview

Reviews

4.7 out of 5 stars from 7 ratings
  • insightful conversations for authors and entrepreneurs

    I really enjoyed the episode with Matthew Lynn: Journalist and Author Turned Publishing Entrepreneur. His story about navigating rejections, embracing digital publishing, and building new opportunities from a back catalogue resonated with me as an author who also thinks about the business side of books. That’s what makes this show stand out — it highlights not only big ideas but also the practical realities of being an author and entrepreneur. Each episode leaves me with fresh insight and inspir... more

    Apple Podcasts
    5
    Robbie Samuels, host & guest
    United States10 months ago
  • Presenters

    Please no more presenters who laugh at their own jokes - Lee Vinsel

    Apple Podcasts
    3
    AHTrev
    United Kingdom3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive feedback emphasizes the depth and practical takeaways from scholar-led discussions.
A couple of listeners note the hosting style can feel heavy on theory and some jokes miss the mark.
Guests with strong expertise attract interest from researchers and professionals seeking credible perspectives.

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

Security and Risk: Challenges for Economy and Business in the Global 20th Century: A Conversation with Marie Huber, Nina Kleinöder, and Christian Kleinschmidt
Q: What is the big picture of the volume and how did the project originate?
The editors describe a 12-year, multi-disciplinary project on Foreign Direct Investment within Dynamics of Security, aiming to shift focus from state-centered security to include corporate actors and to apply securitization concepts to non-state actors.
Security and Risk: Challenges for Economy and Business in the Global 20th Century: A Conversation with Marie Huber, Nina Kleinöder, and Christian Kleinschmidt
Q: Before we start, could you introduce yourselves and share your research trajectories?
Nina, Marie, and Christian introduce their roles and emphasize their diverse backgrounds in social, economic, and regional history, with a focus on global economic history, post-colonial African studies, and energy security, respectively.
Joseph Turow, "The Problem with Personalization: How Advertisers Learned to Make and Break Us from Ancient Times to the AI Age" (U Chicago Press, 2026)
Q: What are you hoping will come out of this book, both in terms of research and social action?
Turow hopes for increased scholarly and civic dialogue about media literacy, policy actions to safeguard privacy, and practical provocations for industry and educators to rethink data practices, consent, and the role of personalization in society.
Miranda Banks and Kate Fortmueller, "Boom to Bust: How Streaming Broke Hollywood Workers" (U California Press, 2026)
Q: How did peak TV shape training and pedagogy for students aiming to enter the industry, given Georgia and California as production hubs?
Peak TV redefined the production ecosystem, increasing the volume of content but complicating career trajectories, so educators must prepare students for precarious, project-based work and emphasize realistic expectations and diverse skill sets.
Miranda Banks and Kate Fortmueller, "Boom to Bust: How Streaming Broke Hollywood Workers" (U California Press, 2026)
Q: Before we dive in, could you tell the listeners a little about your backgrounds and how your work led to this project?
We discuss our paths in media labor research, with experiences in production studies and historical analysis, which culminated in our collaboration on Boom to Bust to understand the present moment through a historical lens.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A thoughtful, scholarship-forward interview series where guests discuss recent books and research at the intersection of business, management, and marketing. Episodes frequently explore topics like cooperative economics, corporate power and governance, employee-centric organizations, publishing ecosystems, and strategies tying leadership, psychology, and policy to practical outcomes. Noteworthy traits include a strong emphasis on scholarly context, cross-disciplinary insights, and real-world applications for business leaders, academics, and publishers. The format tends to feature conversations with professors, authors, and practitioners who bring heavy-hitting ideas into actionable guidance, making it useful for listeners seeking evidence-b... more

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These podcasts share a similar audience with this podcast:

1. The Daily
2. Pivot
3. The Rest Is History

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this podcast launched 5 years ago and published 573 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Tissa Richards
2. Paul Osterman
3. Joseph Turow
4. Mark Rukman
5. Phil Le-Brun
6. Jana Werner
7. Alan Brender
8. Juxuan Zhang

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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