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Artwork for Neuromarketing: Tap Into the Customer's Brain

Neuromarketing: Tap Into the Customer's Brain

Marco Baldocchi

Welcome to my podcast, where we explore the fascinating world of Neuromarketing & Consumer Behaviour.Each episode, we'll be diving deep into Neuromarketing & Consumer Behaviour and uncovering insights, stories, and strategies that can help you navigate this exciting field.Whether you're a seasoned expert or just starting to explore neuroscience applied to marketing, this podcast is for you. So joi... more

PublishesWeeklyEpisodes21Foundeda year ago
Number of ListenersCategories
MarketingEducationBusiness

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Artwork for Neuromarketing: Tap Into the Customer's Brain

Latest Episodes

Welcome to a transformative episode of “Neuroscienze e Marketing.” In this episode, I delve into a groundbreaking study revealing how activating the brain’s serotonin center influences behavior and motivation.Join me as I explore: more

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25 days ago

In this episode of "Neuromarketing: Tap into the Consumer Brain," join host Marco Baldocchi as we delve into the compelling intersection of psychology, neuroscience, and marketing through the lens of the placebo effect. Discover how our beliefs and e... more

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2 months ago

In this thought-provoking episode of "Unlocking Your Product's Hidden Potential," we delve into the strategic process of uncovering the less obvious but crucially impactful elements that can elevate your product in the market. more

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3 months ago

In this insightful episode of "Tap in the Consumers' Brain," Marco Baldocchi takes us on a deep dive into the cerebral mechanisms that drive persuasive communication in the world of sales. "Selling Smarter: The Neuroscience Approach to Winning Client... more

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4 months ago

In this thrilling episode of 'Neuromarketing: Tap into Consumer Brain', join me, Marco Baldocchi, as he delves into the world of somatic markers—those pivotal emotional cues that brands use to create lasting connections with consumers. more

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5 months ago

This episode, titled 'The Apple Enigma: Decoding the Retail Revolution,' goes beyond the sleek design and innovative products to reveal the underlying psychological and emotional strategies that make Apple Stores a globally successful retail phenomen... more

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5 months ago

In this episode, we delved into the complexities of the buying process from my book "NEUROFOOD: The Science of Neuromarketing in Gastronomy and Wine." more

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6 months ago

In this captivating episode we embark on an enlightening journey into the intersection of advertising and neuroscience. more

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6 months ago

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