Welcome to my podcast, where we explore the fascinating world of Neuromarketing & Consumer Behaviour.Each episode, we'll be diving deep into Neuromarketing & Consumer Behaviour and uncovering insights, stories, and strategies that can help you navigate this exciting field.Whether you're a seasoned expert or just starting to explore neuroscience applied to marketing, this podcast is for you. So joi... more
Publishes | Infrequently | Episodes | 22 | Founded | 2 years ago |
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Categories | EducationMarketingBusiness |
In this episode, we dive into the fascinating role of serotonin beyond its well-known association with mood regulation.
Discover how this powerful neurotransmitter influences memory by not only helping us retain important information but also by cle... more
Welcome to a transformative episode of “Neuroscienze e Marketing.” In this episode, I delve into a groundbreaking study revealing how activating the brain’s serotonin center influences behavior and motivation.Join me as I explore:
* The crucial rol... more
In this episode of "Neuromarketing: Tap into the Consumer Brain," join host Marco Baldocchi as we delve into the compelling intersection of psychology, neuroscience, and marketing through the lens of the placebo effect. Discover how our beliefs and e... more
In this thought-provoking episode of "Unlocking Your Product's Hidden Potential," we delve into the strategic process of uncovering the less obvious but crucially impactful elements that can elevate your product in the market.
Join host Marco Baldoc... more
In this insightful episode of "Tap in the Consumers' Brain," Marco Baldocchi takes us on a deep dive into the cerebral mechanisms that drive persuasive communication in the world of sales. "Selling Smarter: The Neuroscience Approach to Winning Client... more
In this thrilling episode of 'Neuromarketing: Tap into Consumer Brain', join me, Marco Baldocchi, as he delves into the world of somatic markers—those pivotal emotional cues that brands use to create lasting connections with consumers.
Discover the ... more
This episode, titled 'The Apple Enigma: Decoding the Retail Revolution,' goes beyond the sleek design and innovative products to reveal the underlying psychological and emotional strategies that make Apple Stores a globally successful retail phenomen... more
In this episode, we delved into the complexities of the buying process from my book "NEUROFOOD: The Science of Neuromarketing in Gastronomy and Wine."
We unpacked how consumer neuroscience helps explain the choices people make and the psychological ... more
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this podcast launched 2 years ago and published 22 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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