Rephonic
Artwork for The Multifamily Podcast
Artificial Intelligence
Multifamily Storage
Vizibly
Apartment Association Of Orange County
Multifamily
Rental Housing
Chatgpt
Reffie
Passive Investing
Industrial Outdoor Storage
National Apartment Association
Advocacy
Budgeting
Las Vegas
Syndication
Education In Multifamily
Centralized Leasing
Multifamily Industry

Welcome to The Multifamily Podcast Hosted by Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com. Join us for insights into apartment marketing, multifamily real estate, trends and news.

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Artwork for The Multifamily Podcast

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Welcome to The Multifamily Podcast with Ronn and Martin powered by ApartmentSEO.com.

Today is going to be a fun topic and of course one of my favorites!

Most multifamily marketers are still playing by Google’s rules… while renters are already movin... more

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Welcome to The Multifamily Podcast. I’m Martin, joined by my co‑host Ronn. Today we’re excited to welcome Sabrina Rose—an AI strategist and human‑centered design leader who’s guided enterprise AI transformation across organizations with more than 100... more

Welcome to The Multifamily Podcast with Ronn and Martin, powered by ApartmentSEO.com — where we explore the innovators, creators, and leaders shaping the future of multifamily real estate.

Today, we’re talking with someone who’s earned the nickname ... more

Today’s guest is someone we met at the Blueprint Real Estate Technology Conference in Las Vegas — and her presentation had the entire crowd swiping right. She’s the Co-Founder and CEO of Reffie.me, helping real estate operators fill vacancies faster ... more

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Recent Guests

Michael Moon
Director of Product Development at Apartment SEO
Apartment SEO
Episode: If You’re Not Showing Up in AI…You Don’t Exist (Multifamily Wake-Up Call) featuring Michael Moon, Director of Product at ApartmentSEO.com
Sabrina Rose
AI strategist and human-centered design leader
D'Andrea Consulting
Episode: MFP E. 48: The Property Management Guide to Surviving the AI Shift featuring Sabrina D'Andrea, Co-Founder & Principal AI Adoption Consultant at D'Andrea Consulting
Briant Cárcamo
CEO & Founder of Vizibly.io
Vizibly.io
Episode: MFP E. 47: Budget Like a Boss: How Vizibly is Giving Time Back to Multifamily Teams Featuring Briant Cárcamo, CEO & Founder, Vizibly.io
Connie Lee
Co-founder and CEO of Reffie.me
Reffie.me
Episode: MFP E. 46: Swipe Right on Leasing: How Reffie is Centralizing the Future of Multifamily Marketing Featuring Connie Lee, Co-Founder & CEO, Reffie.me
Lindsay Steiner
Co-owner of Bradyl Storage Solutions
Bradyl Storage Solutions
Episode: MFP E. 45: Solving the Multifamily Storage Problem – Featuring Lindsay Steiner, Owner at Bradyl Storage Solutions
Ben Infantino
AI Engineer at Apartment SEO
Apartment SEO
Episode: MFP E. 44: The Next Frontier: AI, Automation, and the Future of Work in Multifamily with Ben Infantino, AI Engineer at Apartment SEO
Wayne Courreges III
Founder of CREI Partners
CREI Partners
Episode: MFP E. 43: From Marine to Millions: Building Wealth Through Passive Multifamily Real Estate and Industrial Outdoor Storage (IOS) Investing with Wayne Courreges III, Founder of CREI Partners
Daniel Paulino
VP of Real Estate at Reputation.com
Reputation.com
Episode: MFP E. 42: From Property Management to Silicon Valley: Daniel Paulino’s Multifamily Mission, VP of Real Estate at Reputation
David Cordero
Executive Director of AAOC
Apartment Association of Orange County (AAOC)
Episode: MFP E. 41: Apartment Associations 101 - Why Joining AAOC or Your Local Apartment Association Is a Game-Changer with David Cordero, APR of AAOC

Hosts

Ronn Ruiz
Co-founder of Apartment SEO, host of The Multifamily Podcast
Martin Canchola
Co-host of The Multifamily Podcast

Reviews

4.4 out of 5 stars from 15 ratings
  • Finally MFP is finally back!

    Great apartment marketing insights and fun vibes!

    Apple Podcasts
    5
    MsHitt
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Energetic hosts with solid industry knowledge.
Great mix of strategy and real-world ROI examples.
Clear, practical takeaways for operators and marketers.
Guest lineup is strong on AI and PropTech.
Consistent focus on actionable steps over theory.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#236
Finland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

MFP E. 43: From Marine to Millions: Building Wealth Through Passive Multifamily Real Estate and Industrial Outdoor Storage (IOS) Investing with Wayne Courreges III, Founder of CREI Partners
Q: What role does education play in getting comfortable with these investments?
Education lowers risk by helping investors understand fee structures, return expectations, and the mechanics of syndications; resources like coaching programs and podcasts can accelerate learning.
MFP E. 43: From Marine to Millions: Building Wealth Through Passive Multifamily Real Estate and Industrial Outdoor Storage (IOS) Investing with Wayne Courreges III, Founder of CREI Partners
Q: What should first-time passive investors look for in a deal or sponsor?
A solid relationship with the sponsor, transparent underwriting with disclosed assumptions, clear business plans, and willingness to discuss risks and contingencies; you should also see underwriting data such as rent rolls and T-12s.
MFP E. 43: From Marine to Millions: Building Wealth Through Passive Multifamily Real Estate and Industrial Outdoor Storage (IOS) Investing with Wayne Courreges III, Founder of CREI Partners
Q: Why is passive investing an appealing model for busy professionals?
Because it allows diversification into real estate without day-to-day property management, letting investors focus on their primary jobs while still achieving portfolio growth and consistent returns.
MFP E. 46: Swipe Right on Leasing: How Reffie is Centralizing the Future of Multifamily Marketing Featuring Connie Lee, Co-Founder & CEO, Reffie.me
Q: How do you define centralized leasing and why is it transformative for multifamily marketing?
Connie explains centralized leasing as combining a focused call-center style lead intake with on-site teams, using data and automation to improve conversions while keeping the human touch, ultimately reducing costs and improving the tenant experience.
MFP E. 46: Swipe Right on Leasing: How Reffie is Centralizing the Future of Multifamily Marketing Featuring Connie Lee, Co-Founder & CEO, Reffie.me
Q: What inspired you to launch Reffie and tackle the leasing pain point?
Connie describes learning from her own rental experience in LA, building a no-code prototype to manage leads, and realizing the need for a simple, usable tool that could scale from SMBs to enterprise without complex IT requirements.

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Frequently Asked Questions About The Multifamily Podcast

What is The Multifamily Podcast about and what kind of topics does it cover?

The show consistently surfaces practical, operator-focused discussions at the intersection of multifamily real estate and technology. Recent episodes explore AI's role in renter discovery, governance and change management for AI adoption, budgeting automation for property teams, centralized leasing, on-site storage solutions, and the evolving work landscape with automation. Guests range from PropTech founders to AI strategists and investment experts, offering actionable tactics for operators, asset managers, and technology-minded executives. The format tends to mix hands-on case studies with forward-looking bets on how data, automation, and resident experience will shape marketing, leasing, and operations in the coming years.

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Which podcasts are similar to The Multifamily Podcast?

These podcasts share a similar audience with The Multifamily Podcast:

1. The Game with Alex Hormozi

How many episodes of The Multifamily Podcast are there?

The Multifamily Podcast launched 11 years ago and published 60 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Multifamily Podcast?

Recent guests on The Multifamily Podcast include:

1. Michael Moon
2. Sabrina Rose
3. Briant Cárcamo
4. Connie Lee
5. Lindsay Steiner
6. Ben Infantino
7. Wayne Courreges III
8. Daniel Paulino

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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