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Artwork for Motion Hatch: Helping Motion Designers Do Better Business

Motion Hatch: Helping Motion Designers Do Better Business

Hayley Akins
Motion Design
Freelancing
Negotiation
Communication Skills
Networking
Client Relationships
Client Quest Live
Season Two Expectations
Podcast Rebranding
Pricing Strategy
Mindset
Budgeting
Subscription Business Model
Client Management
Social Media Marketing
Linkedin
Sales Process
Motion Hatch
Project Files
Goal Setting

Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with. Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators sta... more

PublishesMonthlyEpisodes118Founded8 years ago
Categories
ArtsDesignVisual Arts

Listen to this Podcast

Artwork for Motion Hatch: Helping Motion Designers Do Better Business

Latest Episodes

Want personalised coaching from me? Check out Balanced Business Bootcamp.

📲 Grab my free Social Media Guide for Motion Designers.

I was invited to the Freelancers and Friends networking event at Doodledo Studio in Manchester. I had a great chat w... more

YouTube

🛠 Check out my Perfect Your Pricing Toolkit here: motionhatch.com/pricing

Ilenia and Luca founded Illo, a motion design and animation studio in 2012. More recently Luca branched off to create a brand new motion design studio called Algo whi... more

As we draw 2024 to a close, I thought a Q&A episode would be a nice way to end the year on the podcast. 

I get questions all the time about specific problems that motion designers face when running their businesses. 

So, the chances are that you're... more

🌟 Grab my Perfect Your Pricing Toolkit: motionhatch.com/pricing

Get out your notepad and pen, grab a hot drink and get ready for a jam-packed episode! 📝☕️

This episode is split into two parts.

Part 1 is for anyone who is starting comple... more

Key Facts

Accepts Guests
Contact Information
Podcast Host

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People also subscribe to these shows.

School of Motion Podcast
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Recent Guests

Ashleigh Robertson
Freelance motion designer with three years of experience
Episode: What’s working RIGHT NOW to get freelance clients?
Jess Herrera
A motion designer specializing in character animation.
Herrerasaurus
Episode: BONUS: Do mograph events help you get clients? w/ Jess Herrera
Karl Doran
Founder of Flow Creative, an animation studio
Flow Creative
Episode: Studio owner's advice on getting hired and starting an animation studio w/ Flow Creative
Jessica Hische
Incredible lettering artist and designer
Author, Designer
Episode: How Jessica Hische's network led her to Wes Anderson

Host

Hayley Akins
Host of Motion Hatch, a podcast dedicated to the business side of motion design and animation. Hayley provides valuable insights to freelancers and professionals about building successful careers in the creative industry.

Reviews

4.9 out of 5 stars from 235 ratings
  • Not only great for motion designers

    I think every designer can learn so much from this podcast about the business side of being a (motion) designer. The guests are great and Hayley and her team are doing a great job in asking the right questions. No fluff but really good tips about the part of (motion) design no-one really talks about.

    Apple Podcasts
    5
    Micanoise
    United Kingdoma year ago
  • A Must-Listen for all Motion Designers!

    This podcast is wonderfully focused.

    The internet is filled to the brim with amazing podcasts regarding creativity and visual arts, however most of the time the array of topics that are discussed is too wide, leading you to never experience the deep dive you originally expected.

    The Motion Hatch podcast beautifully fills this gap, focusing exclusively on all the aspects surrounding Motion Design, from how to develop your style to how to market yourself more efficiently and get more clients.

    Ha... more

    Apple Podcasts
    5
    orange wedge
    Italy2 years ago
  • Insightful and totally practical

    Kevin Rapp’s episode brought me here. Hayley’s interview skills are top notch and I felt like she was asking questions I had in my head. Not only was the episode a breeze to listen to, I walked away with practical and actionable steps I could apply to my own production company. Even though I’m not a motion designer, I got a ton of value out of that episode. 50 minutes and a new perspective, best investment I’ve made.

    Apple Podcasts
    5
    CAG770
    United States2 years ago
  • Mograph Staple

    Motion Hatch is THE place to start building your career as a motion designer. The podcasts are always on point with guests that speak directly to the industry where it needs it the most — business. Definitely turn on notifications for new episodes because they’re always gold.

    Apple Podcasts
    5
    RealJoeWalker
    United States4 years ago
  • Incredible

    Great advice for anyone interesting in learning more about the motion design industry.

    Apple Podcasts
    5
    rovertinator
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the podcast not only beneficial for motion designers but also valuable to a broader audience in the creative industries.
The interviews and personal stories from guests resonate with listeners, providing both inspiration and practical tips.
Listeners appreciate the focus on actionable business advice for motion design and creative professionals.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#23
Ukraine/Arts/Design
Apple Podcasts
#88
Belgium/Arts/Design
Apple Podcasts
#111
India/Arts/Design
Apple Podcasts
#118
Taiwan/Arts/Design
Apple Podcasts
#147
South Africa/Arts/Design
Apple Podcasts
#192
Netherlands/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

Is this the best business model for motion designers in 2025? | Q&A
Q: How much time each week or month should I spend dedicated to outreach?
Have a consistent outreach system; ideally, aim for a target number like reaching out to five people weekly but have a lower minimum to maintain effort during busy times.
Is this the best business model for motion designers in 2025? | Q&A
Q: How to find more time and motivation to work on business tasks instead of project work?
Set goals and break them down into small and actionable steps, also consider blocking time in your calendar for business tasks to ensure consistency.
Is this the best business model for motion designers in 2025? | Q&A
Q: How can I start a subscription-based motion design studio, and what do you think would be a reasonable price point and offering?
The subscription model is going to start popping up more and more into 2025, 2026, and you will need to set boundaries on the projects you take on under this model.
What’s working RIGHT NOW to get freelance clients?
Q: Would you say it's quite important to maybe go to expos and conferences in different industries?
Yes, meeting in person builds trust quickly and is an effective way to connect with potential clients.
What’s working RIGHT NOW to get freelance clients?
Q: What can people do just now to help get more clients if they're already freelance?
Use a client relationship management tool to stay in touch with past clients. Regularly contact them to maintain visibility.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on the intersection of creativity and the business of motion design, this podcast offers insights aimed at animators, motion designers, and illustrators seeking to navigate the complexities of the industry. Host Hayley Akins engages with leading voices from the field to provide actionable advice on various topics, including client management, pricing strategies, networking, and work-life balance. The episodes not only highlight practical skills but also delve into the personal journeys of successful designers, making it a valuable resource for those looking to enhance their careers in motion design. Notably, the podcast emphasizes real-world strategies that apply to both freelancers and full-time professionals alike, catering to a ... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. School of Motion Podcast
2. The Futur with Chris Do

How many episodes of this podcast are there?

this podcast launched 8 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Ashleigh Robertson
2. Jess Herrera
3. Karl Doran
4. Jessica Hische

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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