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Artwork for Mastering Social Media for Schools

Mastering Social Media for Schools

Andrea Gribble
K-12 Education
Social Media
Social Media Management
Social Media Engagement
Community Engagement
Education
Social Media Strategy
Instagram
K12 Education
Storytelling
Social Media Strategies
Facebook
Public Relations
School Communications
Social School For EDU
Mental Health
Content Creation
Social Media For Schools
Social Media Marketing
Artificial Intelligence

Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mas... more

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Artwork for Mastering Social Media for Schools

Latest Episodes

• Dr. Jill Johnson shares the heart behind her new book, Students Tell the Story, and why she believes student-led social media can strengthen school culture, community trust, and student leadership.

• Student storytelling isn’t just a way to get mor... more

YouTube

• Melissa Bevier shares the remarkable progress her district has made since attending the Social Media for Schools Retreat, including nearly tripling its social media following and creating content that reached tens of thousands of views.

• Sometimes... more

YouTube

• Sharon Patrick is a one-person communications department serving 28 schools and 18,000+ students - and she’s making social media work! She shares the practical systems, shortcuts, and mindset that help her keep telling great stories without trying ... more

YouTube

• Robert Chapman believes your school’s Instagram should be a “trophy case.” Discover how this simple mindset helps Clinton Public Schools consistently celebrate students, staff, and the everyday moments that make their district special.

• You don’t ... more

YouTube

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Recent Guests

Melissa Bevier
Communications professional at Grossmont Union High School District, California
Grossmont Union High School District
Episode: From 600 to 1,600 Followers: School Social Media Growth with Melissa Bevier
Sharon Patrick
Public relations manager at Rankin County Schools (Mississippi)
Rankin County Schools
Episode: Social Media Secrets from a One-Person School PR Shop with Sharon Patrick
Robert Chapman
Director of Communications, Clinton Public Schools (Mississippi)
Clinton Public Schools
Episode: Why Your School’s Instagram Should Be a Trophy Case with Robert Chapman
Genna Dellisola
Digital Media Strategist at Pinkerton Academy
Pinkerton Academy
Episode: Students Behind the Camera: Building a Student Comms Team with Genna Dellisola
Mike Cyze
Communicator of the Year, Dubuque Community School District
Dubuque Community School District
Episode: What No One Tells You About Working in School Communications with Mike Cyze
Greg Viebranz
Principal strategist at End in Mind Creative, author of a book on 360-degree communications in education
End in Mind Creative (South Carolina)
Episode: How a 360° Communications Program Can Transform Your District with Greg Viebranz
Allison Martinson
Graphic designer and marketing/creative lead at Social School for EDU
Social School for EDU
Episode: From Local Schools to Global Impact: Giving Back with Allison Martinson
Frank Devereaux
AI integration consultant and educator with Wisconsin districts
Independent / Wisconsin districts
Episode: Practical AI Strategies for School Communications with Frank Devereaux
Deron Stender
Superintendent at Creston Community Schools, Iowa
Creston Community Schools
Episode: Why Communication is a Superintendent’s Most Important Skill with Deron Stender

Host

Andrea Gribble
Host of Mastering Social Media for Schools; leads the interview and guides conversations; founder of Social School for EDU.

Reviews

4.8 out of 5 stars from 62 ratings
  • A Must-Listen for Every School Communicator!

    If you’re a school communicator, administrator, or anyone working in education, I cannot recommend Andrea Gribble’s podcast, Mastering Social Media for Schools, enough!

    Andrea and her guest’s bring energy, expertise, and practical advice to every episode, making it easy to learn how to strengthen your school’s social media presence. From creative content ideas to real-life success stories, she shares tools and tips you can put into action right away, no matter your experience level.

    Her passi... more

    Apple Podcasts
    5
    Sooie!
    United Statesa year ago
  • Well done!

    Andrea and her team have built a school communicator community that is second to none! Her authentic drive to support everyone in her sphere of influence really shines through in this podcast. I can always count on learning something to level-up my social media toolkit!

    Apple Podcasts
    5
    Danny Langhorne
    United States2 years ago
  • Amazing content!

    I have learned so much from Andrea and continue to get new wisdom with every podcast! Such valuable information for social media managers!

    Apple Podcasts
    5
    jengreener51
    United States5 years ago
  • Great podcast for a newbie managing social media that doesn’t have a background on PR

    I am brand new at my role managing social media in my district and I don’t have a background in PR or Communications, my title is Executive Assistant and I also co-manage the website. I love this podcast and I have been following advice from it as well as getting ideas from it. Definitely highly recommended!

    Apple Podcasts
    5
    Nk fan
    United States5 years ago
  • The advice you’ve been looking for!

    I can’t say enough good things about Andrea and this podcast. I started from the beginning and have been listening non-stop! Andrea is the ultimate cheerleader and her guests’ expert advice has helped me so much. I am brand new to school communications (6 months in!), but I have newfound confidence knowing someone like Andrea is here to help. She is so knowledgeable and offers so many resources for newbies like me. If you know anyone who is new to this field, the best thing you can do for them i... more

    Apple Podcasts
    5
    Myra Bee Comms
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host brings energy and practical guidance, with a knack for inviting guests who share helpful case studies.
Episodes are praised for blending strategy with hands-on, scalable tips for districts of all sizes.
Listeners appreciate actionable, real-world school PR tactics that can be implemented quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What No One Tells You About Working in School Communications with Mike Cyze
Q: So if people would like to reach out to you, what would be the best way to get connected with you, Mike?
Reach out via email (mcyze@dbqschools.org), LinkedIn (Mike Cyze), or through the district website for direct contact.
Students Behind the Camera: Building a Student Comms Team with Genna Dellisola
Q: What are the scheduling and collaboration workflows the students use for posting?
Students plan monthly content, use a Google Sheets content calendar, co-create captions, and submit via Class Intercom for approval; schedules and roles are assigned by the team to maintain a five-post weekly rhythm and ensure aligned topics.
Students Behind the Camera: Building a Student Comms Team with Genna Dellisola
Q: How did the comms team start at Pinkerton and evolve into a student-led independent study?
It began with a single student under the English/communications framework and grew through an interview-and-selection process into a formal independent study involving multiple students who contribute content, with supervision and integration into the school's communications strategy.
Overcoming Imposter Syndrome in School PR with Cala Elliott
Q: What drives her content strategy and in-building collaboration within schools?
Regular in-person presence in buildings, inviting staff to contribute, and a focus on authentic, relationship-based storytelling rather than chasing trends.
Overcoming Imposter Syndrome in School PR with Cala Elliott
Q: How did Cala get started in school PR and what shaped her approach?
Cala transitioned from newspaper reporting to school communications, leveraging local relationships and a non-traditional path to build trust and storytelling muscle.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Social Media Reach

Frequently Asked Questions About Mastering Social Media for Schools

What is Mastering Social Media for Schools about and what kind of topics does it cover?

This show targets K-12 communicators seeking practical, on-the-ground strategies for school social media, storytelling, and crisis handling. Episodes feature district-level PR leaders, small-team marcom professionals, and specialists in student engagement, photography, and accessibility. Across episodes, listeners gain concrete tactics—content planning, opt-in policies for student images, staff storytelling, and batch-production workflows—backed by real-world district case studies. A notable edge is the mix of practitioner-focused tactics with leadership perspectives, including governance, budget considerations, and building sustainable, human-centered communications in education. The host often highlights scalable ideas for both large dist... more

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Which podcasts are similar to Mastering Social Media for Schools?

These podcasts share a similar audience with Mastering Social Media for Schools:

1. Mindful School Marketing
2. Not Gonna Lie with Kylie Kelce
3. The Bible Recap
4. Good Hang with Amy Poehler
5. Office Ladies

How many episodes of Mastering Social Media for Schools are there?

Mastering Social Media for Schools launched 7 years ago and published 342 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Mastering Social Media for Schools?

Recent guests on Mastering Social Media for Schools include:

1. Melissa Bevier
2. Sharon Patrick
3. Robert Chapman
4. Genna Dellisola
5. Mike Cyze
6. Greg Viebranz
7. Allison Martinson
8. Frank Devereaux

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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