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Artwork for Markigy: The Science of Marketing Strategy

Markigy: The Science of Marketing Strategy

Leanne Dow-Weimer

Marketing is evolving faster than ever. As trends come and go, it's becoming harder to decide which strategies are effective at generating revenue. As marketers, we are constantly bombarded with new tools and strategies that we imagine will help us improve our results. It can be difficult to sort through all of the options and figure out which ones will actually work for our business. We often def... more

PublishesTwice monthlyEpisodes61Founded3 years ago
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BusinessMarketing

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Artwork for Markigy: The Science of Marketing Strategy

Latest Episodes

Owning Your Brand Narrative with Melissa Rosenthal

In this episode, Leanne is joined by Melissa Rosenthal, co-founder of Outlever and former executive at BuzzFeed, Cheddar, and ClickUp. Melissa shares her journey from scaling media and SaaS brands t... more

In this episode, Leanne is joined by Brennan Tobin, founder of Odd Duck Marketing Group, a growth marketing agency with a specialty in social commerce and TikTok Shop. Brendan shares his journey from top companies to building a nimble agency that hel... more

In this episode, Leanne sits down with Darrell Alfonso to unpack why so many marketing strategies fail at the execution stage—and what organizations can do to fix that. Drawing from experience at Amazon, startups and now Indeed, Darrell shares the fr... more

In this episode, Leanne sits down with Oleg Kovalev to unpack the not-so-secret secret behind his astonishing growth results: scaling from $200K to $2.5M in 9 months. It wasn’t a growth hack, a viral post, or paid ad wizardry. It was systems—thoughtf... more

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Reviews

5.0 out of 5 stars from 15 ratings
  • Love the science behind marketing!

    Leanne gets right to the key issues in her conversations. Each one is chock full of actionable takeaways.

    Apple Podcasts
    5
    Copy Queen 17
    United States2 years ago
  • Refreshing take on marketing

    This podcast is a refreshing take on marketing that's all about creativity, experimentation, and customer-centricity. It's like a breath of fresh air in a world of cookie-cutter strategies. Love the 'Markigy' approach!

    Apple Podcasts
    5
    Eric Melchor
    United States2 years ago
  • Leanne does a great job…

    Markigy is built to help people learn new marketing skills that they can apply right away. In listening to the podcast, I’ve been exposed to new ideas and new people that I might not have encountered any other way. What I do like is being challenged and this podcast challenges me to make sure that I am approaching my work and the way that I apply my marketing ideas in a way that isn’t dogmatic.

    Apple Podcasts
    5
    Dave Wakeman
    United States3 years ago
  • Leanne knows her stuff!

    Markigy episodes are a wealth of marketing knowledge. Between Leanne and her guests, marketing topics are explored in detailed. Even seasoned marketers will learn from every episode.

    Apple Podcasts
    5
    Punkjoeish
    United States3 years ago
  • Candid conversations packed with marketing insight

    So many shows either stay super high level and are really only interesting if you know the personalities or get super technical and lose the human touch. Markigy strikes the perfect balance of powerful takeaways in a genuine, conversational manner. If you want to upskill your marketing in 2023, tune in.

    Apple Podcasts
    5
    HillGamingCompany
    United States3 years ago

Chart Rankings

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Apple Podcasts
#49
India/Business/Marketing

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this podcast launched 3 years ago and published 61 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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