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Artwork for Marketing x Analytics

Marketing x Analytics

Alexander Sofronas
Data Analytics
Marketing
Growth Marketing
Customer Attribution
Server-Side Tracking
Zero To One Newsletter
Growth Models
Marketing Strategies
Paid Media
Gender Equity
AI In Marketing
Career Development
Analytics
Digital Marketing
Privacy Legislation
Women In Business
Corporate Culture
Marketing Analytics
Consumer Behavior
Coaching

Unlock the Secrets of Marketing Analytics! Dive deep with industry pros as they share cutting-edge stories, strategies, insider interviews, and the roadmap to supercharge your career!

PublishesWeeklyEpisodes161Founded5 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Marketing x Analytics

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This episode is sponsored by SearchMaster, the leader in AI Search Optimization and traditional paid search keyword optimization. Future-proof your SEO strategy. Sign up now for free!

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Marketplace
MarketplaceMarketplace

Recent Guests

Carlos Corredor
Marketing expert with 20 years of experience, founder of Condor digital marketing agency
Condor Digital Marketing
Episode: GEO Optimization x Marketing Analytics, with Carlos Corredor | Sponsored by SearchMaster
Nader Safinya
Founder of Blackribbit, known as the Culture Branding Guy
Blackribbit
Episode: Bridging Employee Experience x Company Values, with Nader Safinya | Sponsored by SearchMaster
Trevor Levine
Expert in marketing with a focus on conversion rates.
Marketing Experts
Episode: Mastering Conversion x Marketing Analytics, with Trevor Levine | Sponsored by SearchMaster
Mitch McGinley
Founder of Boutique Fitness Broker and former owner of a local yoga studio.
Boutique Fitness Broker
Episode: Revenue Growth x Marketing Analytics, with Mitch McGinley | Sponsored by SearchMaster
George Swetlitz
Expert in reputation management and co-founder of RightResponse AI
RightResponse AI
Episode: Mastering Online Review Insights x Marketing Analytics, with George Swetlitz | Sponsored by SearchMaster
Justin Rashidi
Co-founder of SeedX, a data enablement company
SeedX
Episode: Data-Driven Growth x Marketing Challenges, with Justin Rashidi | Sponsored by SearchMaster
Justin Abrams
CEO and founder of Aryo Consulting Group
Aryo Consulting Group
Episode: The Rise of Vibe Coding, with Justin Abrams | Sponsored by SearchMaster
Matthew Plese
President of Cataclysm Class
cataclysmclass.com
Episode: Optimizing Paid Search Marketing x Analytics, with Matthew Plese | Sponsored by SearchMaster
Jeff Sauer
Co-founder of Measure Holdings Group
Measure Holdings Group
Episode: The Future of AI in Marketing x Analytics, with Jeff Sauer

Host

Alex Sofronas
Host of the Marketing x Analytics Podcast, responsible for leading discussions on marketing strategies and analytics insights for professionals in the industry.

Reviews

5.0 out of 5 stars from 59 ratings
  • Insightful and valuable

    Alex asks great questions and careas about delivering value in every episode.

    Apple Podcasts
    5
    christianrayflores
    United States10 months ago
  • Your go-to podcast for mastering the art of marketing analytics!

    With insider interviews and cutting-edge strategies, this podcast offers valuable insights to help you elevate your career. Perfect for anyone looking to unlock the secrets of data-driven marketing success!

    Apple Podcasts
    5
    Dr. Mike Van
    Philippinesa year ago
  • Amazing podcast to watch

    I love listening to his podcasts and the people he interviews always lay out gold nuggets for me to take note of

    Apple Podcasts
    5
    Charisma0889
    United States3 years ago
  • Great podcast about marketing, analytics and technology!

    Thank you Alex and his guests for taking the time to record each episode, share their knowledge, and talk all things about marketing, analytics and everything in between. Good podcast for people who are starting their career or later in their career!

    Apple Podcasts
    5
    livehappylee_
    United States3 years ago
  • Asks great questions

    Alex asks great questions of his guests, always showing respect for their knowledge and views. Alex keeps an open mind to concepts, recognizing that the intersection of marketing and analytics is ever changing.

    Apple Podcasts
    5
    Dfcameron
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host is noted for asking insightful questions and fostering meaningful conversations with guests.
Overall, the show is well-received for its blend of expert knowledge and engaging discussions, appealing to both new and seasoned marketing professionals.
Many find the content particularly relevant and beneficial for career advancement in marketing and analytics.
Listeners appreciate the deep insights and actionable tips shared by industry pros, emphasizing the practical value of each episode.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#177
China/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Content Distribution x Marketing Analytics, with Dave Behar
Q: What is the main revenue source for Ion?
Brand partnerships are a key revenue source, alongside advertising and merchandise.
Content Distribution x Marketing Analytics, with Dave Behar
Q: What does the contract or negotiation process look like?
They don't negotiate much when you are the distributor; it's more about being the master distributor.
Content Distribution x Marketing Analytics, with Dave Behar
Q: So tell us about the process of building this business.
It's been a process based on local communities and their needs.
Marketing x Analytics: Revolutionizing Creative Content with AI, with Satej Sirur
Q: What kind of analytics or metrics do you look at to assess the success of marketing or the health of your business?
The headline metric is the annual recurring revenue (ARR), along with annual contract value (ACV), churn rates, and cost of acquiring customers (CAC).
Marketing x Analytics: Revolutionizing Creative Content with AI, with Satej Sirur
Q: So how long did this tool take to build? What was that building process like?
It has been building Rocketium for five years, facing many challenges along the way, especially related to different operating systems and integration complexities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Frequently Asked Questions About Marketing x Analytics

What is Marketing x Analytics about and what kind of topics does it cover?

Focusing on the intersection of marketing and analytics, this podcast features insightful discussions with industry experts who share their strategies, experiences, and the evolving landscape of marketing analytics. Topics often revolve around the creator economy, podcasting's role in brand visibility, nurturing consumer engagement, and harnessing modern tools like AI and social media to optimize marketing efforts. Each episode aims to equip listeners with actionable insights to enhance their own marketing strategies and career growth, making it a valuable resource for professionals at all levels.

Where can I find podcast stats for Marketing x Analytics?

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How many listeners does Marketing x Analytics get?

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What are the audience demographics for Marketing x Analytics?

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How many subscribers and views does Marketing x Analytics have?

To see how many followers or subscribers Marketing x Analytics has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing x Analytics?

These podcasts share a similar audience with Marketing x Analytics:

1. Marketplace

How many episodes of Marketing x Analytics are there?

Marketing x Analytics launched 5 years ago and published 161 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing x Analytics?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Marketing x Analytics?

Recent guests on Marketing x Analytics include:

1. Carlos Corredor
2. Nader Safinya
3. Trevor Levine
4. Mitch McGinley
5. George Swetlitz
6. Justin Rashidi
7. Justin Abrams
8. Matthew Plese

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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