Marketing With Empathy® helps brands and nonprofits connect with families — and the moms who influence most household purchases. Host Sarah Panus shares ideas to get your products, services, or mission into the homes of families who need them most. Top 5% of all podcasts and a proud member of the Marketing Podcast Network. Themes: brand storytelling, content marketing, content strategy, mom market... more
Publishes | Twice monthly | Episodes | 160 | Founded | 5 years ago |
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Number of Listeners | Categories | BusinessMarketing |
EP 159. Women 45+ aren’t aging out—they’re powering up, and they move markets. In this episode, Sharon Macey (Mom to MORE®) shows how ditching clichés, using real representation, and messaging function, energy, and joy converts better with midlife ... more
EP 158. Ever feel like life is just too noisy to connect—at home or in your marketing? Host, Sarah Panus, shares a personal story that started with a hearing test and sparked powerful insights about distraction, parenting, and what it really takes to... more
EP 157. Connect with moms in a way that feels real—not forced. Monica Banks, founder of Mom Creators and Gugu Guru, explains the new playbook for influencer marketing. Discover why brands should think in terms of co-creation (not just paid posts), h... more
EP 156. What do moms really need from brands? Spoiler: it's not just more inspiration—it's easier execution! In this episode, host Sarah Panus chats with Virginia Frischkorn, award-winning event planner and founder of Partytrick.com, about the chang... more
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Marketing with Empathy is a must-listen. Sarah Panus brings smart, heartfelt advice on storytelling, content strategy, and connecting with moms—the most powerful buying audience out there. Practical, inspiring, and full of value every time.
You have to give Marketing with Empathy a listen! Sarah is the authority on marketing in a way that connects with people. Her episodes are always so full of value, and she's just fun to listen to! Keep up the great work!
I love the approach Sarah takes to marketing. So many times, we get wrapped up in the latest tricks and tactics, and we forget that we’re simply trying to foster a real, EMPATHETIC human connection. Thanks, Sarah for the great content!
Besides being a heck of a lot of fun to listen to, "Marketing with Empathy" is helpful, insightful and smart. Sarah is so successful because she researches her guests & their areas of expertise just like a professional journalist. She takes time to know the material, any differentiators and even challenges her guests have had along the way. Her earnest, positive attitude matched with years of marketing experience, both inside brands and as an external partner, are invaluable.
Highly recommend this podcast for anyone who is trying to craft a story and grow an audience of listeners! Sarah brings on guests who have done the thing you are wanting to do! Learn from the experts and apply the skills to effectively market yourself!
Listeners, social reach, demographics and more for this podcast.
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Marketing With Empathy® launched 5 years ago and published 160 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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