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Artwork for Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

Anita Dykstra
SEO
Evergreen Content
Blogging
Pinterest
Emotional Bypass Rules
Coaching
Blog Traffic Machine
Evergreen Marketing
Lead Generation
Lead Magnets
Podcast To Pipeline
Pinterest Marketing
Mental Health
Blog Management
CEO Decision Making
Blogging For Business
Passive Profit With Pinterest
Keyword Research
Blog Funnels
Email List Building

Tired of hustling on social media with little to show for it? Feeling overwhelmed trying to juggle client work, endless to-do lists, and still finding time to market your business? What if there was a way to grow your coaching or service-based business with LESS effort and MORE impact? Welcome to Marketing That Leads – the ultimate podcast for coaches, course creators, and service providers who wa... more

PublishesWeeklyEpisodes118Founded3 years ago
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MarketingBusiness

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Artwork for Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

Latest Episodes

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I write a high-converting blog post in under an hour using a simple blogging structure that boosts SEO, website traffic, email list growth, and lead generation w... more

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into what SEO really is, why it is not as technical as it seems, and how I use simple SEO strategies to attract leads, grow website traffic, and create evergreen marketin... more

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I use compounding content, blog SEO, and evergreen marketing to generate leads without relying on the social media treadmill. I’m sharing why blog content create... more

Welcome to another episode of the Marketing That Leads Podcast.

Today, we delve into why you do not need a big audience to start a blog and what actually helps beginners create a blog strategy that brings in leads, traffic, and email subscribers on... more

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Host

Anita Dykstra
Host of Marketing That Leads; specializes in Pinterest, SEO, and evergreen blog marketing strategies.

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#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)
Q: Why do so many coaches quit blogging after a few months?
Common reasons include lacking a clear strategy and posting diary-like content that doesn't address the ideal client, so shifting to a business-focused blog plan with an evergreen content ecosystem helps maintain momentum.
#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)
Q: What's the difference between blogging for a business and blogging like an influencer?
Business blogging prioritizes attracting the right audience and generating leads/sales, while influencer blogging aims for maximal traffic and revenue from ads and affiliates; the business approach is more targeted and conversion-focused.
#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)
Q: How do blog readers turn into email subscribers or clients?
Diagnose whether you have traffic or conversion issues, ensure enough people see the post, and optimize conversion paths on the blog; increase traffic first, then improve your lead capture and offers to convert readers.
#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)
Q: What should I blog about if I already have a podcast?
Treat your podcast and blog as a connected system; repurpose podcast episodes into blog posts with SEO in mind, creating posts that drive new eyeballs to your site and funnel readers to your list and offers.
#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)
Q: Can blogging still bring in leads if I'm not posting every week?
Blogging can work on an irregular schedule; you can batch-create content and build an evergreen ecosystem that continues to attract traffic and generate leads over time, rather than requiring constant weekly publishing.

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What is This Podcast about and what kind of topics does it cover?

This show targets coaches, course creators, and service providers seeking sustainable marketing systems centered on evergreen content. Across episodes, the host emphasizes using blogging, SEO, and Pinterest to generate traffic and leads with less hustle and more predictability. Key themes include simplifying offers, building 24/7 lead generation, prioritizing rest and authenticity, and crafting scalable strategies that align with personal energy and long-term growth. Noteworthy aspects include a strong focus on evergreen content, a lean product ecosystem, and practical, real-life examples for turning content into consistent traffic and sales without relying on volatile social media algorithms.

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this podcast launched 3 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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