Rephonic
Artwork for Marketing Spark

Marketing Spark (The B2B Marketing Podcast)

Mark Evans
Entrepreneurship
Marketing Strategy
B2B Saas
Content Creation
Artificial Intelligence
Brand Positioning
Messaging
Content Marketing
B2B Marketing
Marketing
Customer Engagement
Talktastic
Copywriting
Generative AI
AI In Content Marketing
Authenticity
Storytelling
AI In Marketing
Linkedin
Sales Conversion

Marketing Spark is a podcast for B2B founders and founders who want to understand how marketing decisions drive real business outcomes.

Through candid conversations with operators and entrepreneurs, the show explores positioning, growth, and the practical tradeoffs behind building demand, trust, and long-term growth.

PublishesMonthlyEpisodes177Founded6 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Marketing Spark

Latest Episodes

Mark Evans interviews Oren Greenberg, founder of Kurve, about his pivot from growth marketing to AI-native go-to-market systems.

Greenberg explains how he now helps B2B companies—typically CEOs at smaller firms and CMOs/CROs at larger ones—implemen... more

Mark Evans hosts Dan Levy, founder of Storyline, to discuss what storytelling really means in B2B and why companies need an overarching “storyline” to align marketing, sales, success, and product.

Levy defines storyline as what you do, how you’re d... more

Ad fraud is one of the biggest invisible threats facing marketers, advertisers, and growth teams. In this episode of Marketing Spark, Rich Kahn, CEO of Anura, joins the show to explain how ad fraud quietly drains budgets, distorts performance data, a... more

You can build faster than ever with AI.

That does not mean users will adopt what you build.

In this episode of Marketing Spark, I talk with Karel Papik, co-founder and CEO of ProductFruits, about one of the biggest challenges facing SaaS companies ... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Side Hustle Show
The Side Hustle ShowNick Loper of Side Hustle Nation | YAP Media

Recent Guests

Rich Kahn
Co-founder and CEO of Anura
Anura
Episode: The $160B Digital Ad Fraud Problem
Karel Papik
Co-founder and CEO of ProductFruits
ProductFruits
Episode: SaaS Retention, Product Adoption, and the AI Challenge: Karel Papik, Product Fruits
Tom Rudnai
CEO of Demand Genius
Demand Genius
Episode: The Rise of Dark AI and the Cost of Getting It Wrong
Javan Van Gronigen
Founder of Donate.ly
Donate.ly
Episode: How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
Caren Cioffi
Co-founder and CEO of Agenda Hero
Agenda Hero
Episode: How Agenda Hero Is Using AI to Eliminate Manual Calendar Work
Sarah Jeannault
VP of Marketing at ProcedureFlow; FinTech founder with two exits; AI adoption and knowledge governance expert
ProcedureFlow
Episode: Before AI: The Critical Knowledge Gap You're Overlooking
David Usher
Founder and CEO of Reimagine AI; musician and author
Reimagine AI
Episode: David Usher on Creativity, Memory, and Staying Human in the Age of AI
Bill Beutler
Founder of a marketing agency specializing in Wikipedia management for brands and organizations.
Beutler Ink
Episode: Bill Beutler on Why Wikipedia May Be the Most Overlooked (and Dangerous) Marketing Channel
Vahagn Sargsyan
VP of Marketing at Krisp, former full-stack developer with over 15 years of experience.
Krisp
Episode: From Developer to Demand Generator: Vahagn Sargsyan on Building the Krisp Brand and Voice

Host

Mark Evans
Host of Marketing Spark; focuses on B2B marketing strategy, growth, and practical tactics

Reviews

5.0 out of 5 stars from 38 ratings
  • Good clarity on b2b marketing tactics

    Great show for getting a blend of stately and tactics. Because of Mark’s journalism background, he is able to pull actionable advice from the high caliber of guests he has on the show.

    Apple Podcasts
    5
    Eric Melchor
    United States2 years ago
  • Great episode!

    A lot of really good insight into the power and role of B2B SaaS case studies.

    Apple Podcasts
    5
    Buckpost
    Canada2 years ago
  • Access to practical insights on brand and marketing

    Mark has a gift for taking ideas around brand and marketing strategy and grounding them in real, usable terms. It’s a clarity of thinking that only comes through experience. Excellent addition to my list of go-to marketing pods!

    Apple Podcasts
    5
    claybird1517
    United States3 years ago
  • Lots of great info, host keeps things interesting

    I just found this podcast, as a bootstrapped founder, I love the strategies shared here that I can apply to my business. Mark is a great host that keeps the conversation interesting and engaging.

    Apple Podcasts
    5
    Mssk725
    Canada4 years ago
  • Love this show

    Mark always has great guests who provide really useful information

    Apple Podcasts
    5
    E.Lozet
    Mexico4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Short, tight episodes that deliver value quickly.
Consistently high-quality guests and thoughtful questions.
Clear, actionable B2B tactics with real-world guest expertise.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#213
Poland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

The $160B Digital Ad Fraud Problem
Q: What should a company do first if they suspect fraud?
Run a traffic quality audit to quantify how much fraud exists, identify where it's coming from, and then build a plan to mitigate it within 90 days, focusing on high-spend sources and big-impact changes.
How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
Q: What is the long-term vision for fundraising technology in your view?
The goal is to move toward autonomous fundraising systems that can execute campaigns across channels with minimal manual oversight, while humans focus on governance, strategy, and relationship-building. This requires a robust engagement operating system that integrates brand, marketing, and donor data into a cohesive workflow.
How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
Q: How is AI changing nonprofit marketing and fundraising strategies according to you?
AI is changing everything—from audience insights and donor segmentation to copywriting and experimentation. It's about using AI as a strategic partner to accelerate learning, test ideas, and automate routine tasks, while also navigating ethics and ensuring authenticity in storytelling.
How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
Q: What makes Donate.ly different from larger platforms like Salesforce, and how do you balance simplicity with enterprise needs?
Donate.ly emphasizes a two-sided approach: a straightforward SaaS experience for small teams and a path to scale with enterprise integrations when needed. The idea is to prevent organizations from outgrowing the tool quickly while still offering powerful capabilities through integrations and a strong support ecosystem.
How Donate.ly Helped Raise Millions and What AI Means for Nonprofit Fundraising | Javan Van Gronigen
Q: How did Barstool Sports' fundraising campaign come together and what did it teach you?
Barstool built a campaign that aligned with their brand and communities, using Donate.ly as the core platform with customizations and integrations. It demonstrated how a well-integrated technology stack, a clear mission, and authentic community engagement can scale to tens of millions of dollars, especially when the brand already has loyal supporters.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Marketing Spark

What is Marketing Spark about and what kind of topics does it cover?

This show consistently covers practical, impact-focused B2B marketing and growth topics. Across episodes, listeners hear candid conversations with operators and founders about SaaS adoption, product-led growth, AI's role in marketing and governance, data quality, and practical tactics to improve ROAS and customer engagement. Guests range from AI and analytics experts to founders in fundraising, product, and marketing roles, often highlighting how to align knowledge workflows, content strategy, and demand generation with real-world constraints. A standout pattern is delivering actionable takeaways in a concise format, frequently around 15 minutes, that listeners can apply to fast-moving SaaS environments and growth-stage companies.

Where can I find podcast stats for Marketing Spark?

Rephonic provides a wide range of podcast stats for Marketing Spark. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Marketing Spark and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Marketing Spark get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Marketing Spark, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Marketing Spark?

Rephonic provides comprehensive predictive audience data for Marketing Spark, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Marketing Spark have?

To see how many followers or subscribers Marketing Spark has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Marketing Spark?

These podcasts share a similar audience with Marketing Spark:

1. The Side Hustle Show

How many episodes of Marketing Spark are there?

Marketing Spark launched 6 years ago and published 177 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Spark?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Marketing Spark?

Rephonic pulls ratings and reviews for Marketing Spark from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Marketing Spark?

Rephonic provides full transcripts for episodes of Marketing Spark. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Marketing Spark?

Recent guests on Marketing Spark include:

1. Rich Kahn
2. Karel Papik
3. Tom Rudnai
4. Javan Van Gronigen
5. Caren Cioffi
6. Sarah Jeannault
7. David Usher
8. Bill Beutler

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days