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Marketing from the Frontline

Blake Sweeting | Blake Mark Productions

Real stories. Real results. No fluff. Marketing from the Frontline dives into what’s actually working in marketing for business owners today. Hosted by Blake Sweeting, each episode unpacks campaigns, tactics, and lessons from the people doing the work - whether it worked brilliantly or failed fast. Built for founders, marketers and anyone tired of vague advice.

PublishesWeeklyEpisodes16Founded3 months ago
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BusinessMarketing

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Artwork for Marketing from the Frontline

Latest Episodes

In this episode, Blake sits down with Simon Hancott, founder of Spread.Finance and host of The Profit Cash Growth Podcast, to unpack his journey from corporate life to building multiple successful businesses across property, accountancy, and SaaS.

S... more

Too many businesses mistake activity for strategy. In this episode, Blake breaks down why busyness doesn’t equal progress, the difference between tactics and direction, and how to build a marketing plan that actually delivers results.

Learn how to s... more

AI can help you produce more content — but it can also kill your reach if you use it wrong. In this episode, Blake breaks down where AI fits into modern marketing, what Google really thinks about AI-written content, and why human creativity still dri... more

In this episode of Marketing from the Frontline, I chat with Claire Hancott, founder of Profit Cash Growth. Claire has built a business that proves accountants can be marketers too. She runs a podcast, writes a weekly newsletter, posts on LinkedIn al... more

Most people don’t have a content problem — they have a strategy problem. In this final episode of the Foundations That Actually Work series, Blake breaks down how to stop posting for the sake of it and start creating content that builds trust, drives... more

You can have the best website, ads, or content in the world — but if your call to action is weak, it won’t convert. CTAs are the bridge between attention and results, yet most organisations get them wrong.

In this episode, I break down the mistakes ... more

Most businesses and charities either have no marketing plan at all or a huge document that never gets used. The truth is, you only need one page to bring focus and clarity to everything you do.

In this episode, I show you how to build a one-page pla... more

Too many organisations try to be everywhere on social media — and end up getting nowhere. The key isn’t being everywhere, it’s being in the right place for your audience.

In this episode, I share how to choose the right platform, the three-question ... more

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How many episodes of Marketing from the Frontline are there?

Marketing from the Frontline launched 3 months ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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