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Artwork for El podcast de Marketing Directo

El podcast de Marketing Directo

MarketingDirecto.com

Los mejores podcasts, las mejores conferencias y entrevistas en el ámbito del marketing y la publicidad, en un entorno marcado por la actual convergencia digital

PublishesMonthlyEpisodes779Founded9 years ago
Language
Spanish
Categories
MarketingBusiness

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Artwork for El podcast de Marketing Directo

Latest Episodes

En el tercer episodio del podcast de MarketingDirecto.com hablamos acerca de la creatividad, motor de la industria. Para ello, contamos con la presencia de José López, Global Creative Director en Cabify y Martín Brotons, Planning and Creative Directo... more

Si mencionamos el término de comunidades descentralizadas, probablemente a muchos le suene a chino. Sin embargo, si hablamos de plataformas como Discord, donde streamers de gran prestigio como Ibai o el Rubius crean contenido conectando con una amplí... more

Episodio 1 (T-3) con Samy Alliance. ¿Quién no se ha metido a Instagram o TikTok en busca de una receta que tenía guardada para ver si la hacía (cosa que nunca sucede) y ha acabado una hora navegando sin rumbo y sin llegar a nada concreto? Si para los... more

Episodio 2 (T-2) con Tidart. El Black Friday es una tradición que proviene de Estados Unidos, aunque ya se ha implantado en todo el mundo y el periodo de duración cada vez es mayor. De lo que era un día de promociones, las empresas han comenzado a ap... more

Episodio 1 (T-2) con Labellium Play, Clicars y #FreshlyCosmetics Como marca ¿sabrías cómo aprovechar el #BlackFriday para la campaña de #Navidad? El fin de año se acerca y da comienzo una época clave para todas las marcas. Los próximos días generarán... more

Este jueves MarketingDirecto.com volvió a Clubhouse para reunir al sector del marketing y la publicidad en torno a un tema de actualidad: en plena Silver Economy, hay empresas que se liberan de los séniors y la experiencia de estos profesionales se p... more

¿Tienen las marcas el control de lo que patrocinan? ¿Qué ocurre cuando patrocinas a un influencer que tiene más seguidores que tú? Hablamos de los pros y contras de no tener un control total sobre la imagen de tu patrocinado. Y hablamos también de la... more

Nuevo episodio de La Tarde de MD con expertos del sector donde se abrió la segunda parte del debate: Marcas, ¿las echarías de menos si desparecieran?

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El podcast de Marketing Directo launched 9 years ago and published 779 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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