
The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model the data and turn it into financial forecasts so you have predictable revenue.Your host Brandon White has over two decades in marketing from building his first company on solely organic SEO to working in marketing at America Online in th... more
| Publishes | Daily | Episodes | 90 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessCareersMarketing | |||

We're looking at Bonne Maman, the French jam brand that became the #1 premium preserve in the United States without running a single national ad campaign. We'll break down the packaging strategy that did it, the insight behind it, how they deployed i... more
The real difference between SEO and GEO, why ranking #1 on Google doesn't guarantee you'll show up in a single AI answer, what the research says about the gap between these 2 disciplines, and 5 steps to make sure your brand is visible in both.
STUDY... more
This is your marketing news for the week of May 28th, 2026. This week we have three big marketing stories.
OpenAI shipped a wave of upgrades to ChatGPT ads and the trajectory tells you exactly where they're headed.
Google dropped another core upda... more
This is your marketing news for the week of May 21, 2026. This week we have three big marketing stories.
Google just held I/O and Marketing Live back to back and the way ads show up inside AI Mode is about to look completely different.
Then, the Go... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Listeners, social reach, demographics and more for this podcast.
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The show centers on marketing science, practical case studies, and data-driven analysis that translates into predictable revenue. Across episodes, listeners are treated to deep dives into brand-building playbooks (from Red Bull to Zappos and Gymshark), psychology-informed tactics (loss aversion, mere exposure, unit bias, decoy effects), and concrete strategies for modern marketing—ranging from creator partnerships and community-driven growth to AI-enabled discovery, cross-channel attribution, and first-party data practices. The host often distills complex concepts into actionable playbooks, with recurring emphasis on measuring impact beyond last-click metrics, building owned media, and using experimentation to drive sustainable growth. A no... more
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MARKETING launched 4 years ago and published 90 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on MARKETING include:
1. Tony Hirsch
2. Andrew Benn
3. Elina Pantelena
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