
How do I bring my toy ideas to life? How can I pitch my toy concept to top toy companies like Hasbro, Mattel, or Goliath Games? What does it cost to make a prototype, and where can I get one made? Are there toy manufacturing options outside of China? These are just a few of the questions that will be answered on this weekly podcast, Making It In The Toy Industry. In addition to mini toy masterclas... more
| Publishes | Weekly | Episodes | 299 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipSociety & CultureBusiness | |||

Can a $5 squishy toy really outsell the competition and take home a Toy of the Year award? Schylling’s CEO Paul Weingard is betting on it and honestly, the numbers are on his side.
The NeeDoh Nice Cube Swirl isn’t just another sensory stress ball. I... more
They sold out before summer, got emails from retailers and industry outsiders, and scored a back-to-back TOTY nomination… so how did they do it?
In this episode of Making It in the Toy Industry, I talk with Ron Weizman of South Beach Bubbles about t... more
What does it really take to make an ESPN-licensed toy? Imagine teaching kids about sports from inside SportsCenter.
That’s exactly what Abacus Brands pulled off after 27...yes, twenty-seven licensing deals, seven TOTY nominations, and one incredibly... more
What started as an inventor's pitch, evolved into a collectible phenomenon. Sky Castle Toys is showing us what happens when you combine viral content with collectibility… and it’s Sticki Rolls.
Sticki Rolls is nominated for Collectible Toy Of The Y... more
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I just like listening. but love the llllllllllllllllllaaaaaaaaaaaaaaaaaaaaaabbbbbbbbbbbbbbbbbbbbbuuuuuuuuuuuuuubbbbbbbbbbbbbuuuuuuuuuu episode so ya peace
I've been in the toy industry for 10 years and I sell to big retailers. This podcast is so validating and helpful.
This woman knows her stuff. Listening to her podcasts has taught me tips and tricks of the trade but has also walked me through a lot of things I didn’t even know I should be doing as a person starting in this business! Ask the question, pitch the sale, present your product, get out there and do what you gotta do! Added bonus, met her in person and she is absolute delight to speak to. Listen up people! Don’t miss out!
Azhelle was previously in my program so I can’t believe it took me so long to review her podcast! l'm not in the toy industry but as a PR coach for product makers, many who make toys, I LOVE recommending them quality resources and this is def one of them! Make sure to check out her ep on click worthy subject lines cause she knows what she’s talking about👏Also love the range of shorter to the point ep, and longer more in depth interviews, and everyone has such great energy!! It’s a community you... more
I don’t know why it took me so long to discover this podcast, but had I been listening to this earlier, I probably could have avoided a lot of mistakes and made more headway more quickly. Azhelle’s insights, wit, humor and charisma exudes throughout each episode. Her guests are titans in the industry and whether you are new to the industry or a seasoned veteran, there is a lot of information here that’s super helpful.
It’s a very friendly community, and Azhelle does a great job of showcasing th... more
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Focused on empowering creative entrepreneurs, this podcast provides invaluable insights into the toy industry. It covers essential topics such as bringing toy ideas to life, pitching to major toy companies, manufacturing prototypes, and exploring cost-effective production options beyond China. With mini-masterclasses and step-by-step guides, each episode serves as a practical resource tailored for aspiring toy creators, addressing key challenges while also fostering a sense of community among listeners. What sets this podcast apart is the host's extensive industry expertise, making her advice both actionable and relatable to newcomers and experienced professionals alike.
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Making It in The Toy Industry launched 6 years ago and published 299 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
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Recent guests on Making It in The Toy Industry include:
1. Steve Rad
2. Lev Nelson
3. Melanie Sperling Palmer
4. Melissa Brody
5. Jana Hallam
6. Gerardo Davila
7. Joshua Punin
8. Carrie Shaked
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.